LinkedIn tips, business tips, and marketing tips for coaches, consultants, speakers, authors, solopreneurs & small business owners: Enthusiastically Self-Employed

Are you a podcaster looking to get a bigger slice of the LinkedIn Pie? Watch this video of my mini-audit of Hedieh Azad's LinkedIn profile. Hedieh is a podcaster and her show is called: "Ideas for the workplace" On Apple Podcasts: https://podcasts.apple.com/ca/podcast/ideas-for-the-workplace/id1735314440 On YouTube: https://youtube.com/playlist?list=PLY60-Xu1yMs6oIAdFdB7Uj4ew2Dyymvj...

Every May, Mother's Day marketing seems inevitable. But for some, like me, these messages are less about celebration and more about navigating a sea of reminders of personal loss or the complexities of parenthood. Throughout this heartfelt episode, I explore the realm of empathetic marketing, sharing not only my own journey but also how solopreneurs and businesses can honor their customers&ap...

Ever felt that twinge of guilt when you turn down a "quick coffee" because deep down, you know your time is worth more? In this talk, I'll take you on a journey through my own experiences, from the early, over-eager days of saying yes to every coffee invite, to the present where I've mastered the art of graciously declining while keeping my connections robust and my calendar in...

Unlock the secrets to podcasting success with the guidance of Adam Schaeuble, a master podcaster and entrepreneur who transformed his career from fitness center owner to podcasting strategy coach. My conversation with Adam is an inspiring tale filled with practical insights for anyone aiming to make their mark with a podcast. Listen in as Adam reveals the key strategies that led to the success of...

Unlock a world of sharpened focus and productivity with certified professional organizer Angie Hyche, our special guest who masterfully unpacks the pervasive issue of clutter in our lives. Whether it's a pile of unsorted mail that's taking over your kitchen counter or a calendar so crammed that it leaves you gasping for breath, Angie's expert guidance offers a beacon of hope. We tra...

Have you ever felt like your LinkedIn profile is more of a stiff suit than a true reflection of who you are? Join the LinkedIn "Trifecta" for our monthly chat. Featuring Michelle J Raymond , Michelle B Griffin , and Brenda Meller , we share techniques to help you learn how to properly Brand, Market, and Sell Yourself on LinkedIn. Together, we dissect the noise of AI-generated content and...

Unlock the full potential of your small business with my insider tips on enhancing visibility through strategic event promotion. In this episode, I lay out a roadmap for coaches, consultants, and solopreneurs to make their mark with an impactful events calendar. You’ll get a peek into my own tactics for promoting all  your events, from interactive virtual workshops to those exclusive client meet-u...

Ever pondered about trading the predictability of a 9-to-5 for the thrill of calling your own shots? Join me as I chat with the ever-inspiring Liam Darmody for a deep dive into the enthralling world of self-employment. We get real about transitioning from the corporate grind to the freedom and challenges of entrepreneurship, sharing our journeys of personal brand investment and how it's shape...

Can headshot sessions be fun? YES! Join the conversation with Scott Lawrence, a headshot photographer who's an expert in professional headshot photos, but who has a knack for capturing fun poses that can help you shape your personal brand.  In this episode, we discuss how a headshot does more than just show your face—it shows the world who you are and what you stand for, even if you're s...

In this episode, I'll remind you of the value of surrounding yourself with others when you're self-employed. You'll gain inspiration, continually learn, build alliances, and more! PRO TIPS: Find a group at your level or or better – if your goal is to learn, grow, get accountability Find a group at your level, or still developing – if your goal is to practice coaching, provide suppor...

Embark on a literary adventure with the esteemed Lynne Golodner, who graces us with her presence on our latest podcast to unfold the tapestry of the publishing world. Lynne, a writer and mentor with a wealth of experience in journalism, marketing, and PR, shares her personal narrative of growth and the inception of Scotia Road Books, a press lavishing attention on the voices of women writers over...

Ever faced the pressure of staying composed when tech gremlins wreak havoc on a live event? This podcast breaks it all down for you, due to a recent LinkedIn Live interview, which you can watch here: https://www.linkedin.com/events/7160420507631190016  From audio mishaps to frozen screens, I dissect LinkedIn Live's every unpredictable moment, demonstrating how to pivot strategies, keep cool,...

Ever feel like you're on the brink of burnout, juggling your entrepreneurial dreams and personal well-being? Fear not, as Dr. Sandra Lewis joins us to deliver a lifeline for the hardworking entrepreneur. In our engaging conversation, we peel back the layers on the importance of self-care, discussing how our bodies are more than biological machines; they're barometers for our health and h...

Being self-employed can be challenging at times. Especially when business demands, illness, staffing changes, or anything unless unpredictable occurs. In this episode, I discuss why it's important to be agile, nimble, and give yourself grace! The good news? Your audience probably won't even know if you're off schedule. I pull back the curtain on how pivoting swiftly has been key to...

Learn how setbacks can become stepping stones in this conversation with Angel Henry, who has seamlessly transitioned from tech guru to a master of leadership and inclusion. In this episode, Angel shares her insights, where mishaps are not merely brushed off but embraced as the valuable life lessons they truly are. Listen and learn about a four-step Agile Mindset framework, a versatile tool that tr...

My mom and the Michigan State Fair is a memory baked into my heart, and it's one of the moments that transformed pie from a mere dessert into a slice of my personal brand.  On Pi Day, join me as I recount the journey from baking with love to branding with purpose, and how pie isn't just a sweet treat but a cornerstone of my professional identity.  We'll explore the creation of #soci...

Ready to give your LinkedIn profile the New Year's makeover it's been craving? Join the LinkedIn Trifecta Talks as we, Michelle Griffin, Michelle Raymond, and I, Brenda Meller, unveil our insider strategies to revamp your personal brand and optimize your presence on LinkedIn. Whether you're basking in the Sydney sun or bundled up in Michigan, our global conversation aims to transfor...

Embark on a journey with me as we unlock the secrets of streamlined website navigation through the innovative use of a 'fat footer.' Reflecting on my own experience with mellermarketing.com, I reveal how this simple design element can improve access to essential services and resources on your website, ensuring everything you need is right at your fingertips. No more endless clicking or s...

Are you ready to transition from a solopreneur to a business leader with your very own team? That's exactly what we're tackling with the help of recruiting expert Adam Klug. Together, we're unveiling the blueprint for solopreneurs to make their first hire, discussing the importance of finding a candidate who not only fits the job description but also aligns with your company culture...

Unlock the secrets to transforming your LinkedIn profile into a magnet for speaking engagements and sales opportunities with cybersecurity expert Michala Liavaag and me, Brenda Meller.  We review Michala's LinkedIn presence, pinpointing how to make her speaker identity pop with her header image and finessing profile components to shout her cybersecurity prowess from the virtual rooftops. List...

The Importance of Managing W.A.F.F.L.E.S. to Make Better Decisions with Katie Nall Imagine conquering the emotional chaos that clouds decision-making with Katie Nell's 'WAFFLES' technique. This podcast peels back the layers of Worries, Anxiety, Fear, Frustration, Lethargy, Exhaustion, and Stress, as we sit down with the esteemed mathematician and TEDx speaker to learn how we can app...

Ever hit the share button brimming with excitement, only to have a wonky or mismatched image sabotage your website's first impression on social media? We've all been there, and that's why this episode is a game-changer for anyone looking to solve the mystery of perfect social share images. We're tackling the common frustrations and providing a non-techy, step-by-step guide to e...

The Importance of Building a Human & Emotional Brand with Lydia Michael When Lydia, a multicultural marketer, joins me, we don't just chat about run-of-the-mill branding tactics; we dive into the heartbeat of marketing—human connection. Listen and learn why it's pivotal for brands to intertwine with consumer values and cultures in a busy marketplace. This episode is great for those n...

Discover my secrets behind curating successful virtual events that resonate and create real impact with this latest podcast episode, where I share my personal successes and lessons learned with booking non-paid speakers for my free events.  Learn about my "Fairness / Abundance" approach How to find speakers How to invite your network to suggest speakers, using a LinkedIn post like this:...

How Introverts Can ROCK at Networking! with Shawna Ramsey Connect with Shawna: https://www.linkedin.com/in/shawna01/ Originally aired Thursday, April 16, 2020. To see the list of upcoming interviews, visit: https://www.mellermarketing.com/upcoming-live-interviews WATCH on YouTube: https://www.youtube.com/watch?v=RnSfMU_ihFY Support the show ************************************** My name is Brenda...