LinkedIn Marketing Mastery

LinkedIn gurus have been lying to you about signing clients on LinkedIn. In this video, three business owners who've tried it all share their raw methods they're actively using to find clients for their service businesses. No BS or hyped up tactics that only work to sell LinkedIn services! This is the 1st part of the final episode of the LinkedIn Marketing Mastery podcast. (part 2 coming s...

Summary and important notes: createandearn.com/sm After running 12 businesses all over the world, Moe Choice settled on helping solopreneurs build their's without the need for investors... and using only 1 platform to market his own business... LinkedIn. Why? That's what we tried to find out in this episode. Follow Moe: https://www.linkedin.com/in/moechoice/ Follow Fran: https://www.linked...

Summary and important notes: createandearn.com/sm Marketing is changing. If your business is not publishing video in 2025, you need to hear this conversation! Evgeny's YouTube Growth Kit: Use coupon code «FRAN100» to get access for free - https://evgenymaximov.com/youtuber-essential-kit/ Follow Evgeny: https://www.linkedin.com/in/evgeny-maximov/ Follow Fran: https://www.linkedin.com/in/francal...

Summary and important info: createandearn.com/sm There's one secret to attracting the right audience. Those who'll buy from you every time. In this episode, Stacy Eleczko goes into the details of what it is and how to use it in your business. Follow Stacy: https://www.linkedin.com/in/copybystacy/ Stacy's Newsletter: https://stacy-eleczko.kit.com/f82d46769a Follow Fran: https://www.link...

Summary and important notes: https://createandearn.com/sm Finn McKenty never intended to be a YouTuber, he just wanted to solve a visibility problem. In this episode he reveals what got him into YouTubing and why he left everything behind to publish only on LinkedIn. Follow Finn: https://www.linkedin.com/in/finnmckenty/ Follow Fran: https://www.linkedin.com/in/francallado/

Summary and important notes: https://createandearn.com/sm Kevin Dowling's complete playbook to building a successful coaching business for which clients pay him thousands. He gave it away here for free! Follow Kevin: https://www.linkedin.com/in/kevin-dowling-communication-coach/ Follow Fran: https://www.linkedin.com/in/francallado/

Summary and Important Notes: https://createandearn.com/sm LinkedIn Attraction Tool: https://francallado.com/linkedin-las These are the 4 easiest strategies to use on LinkedIn to start signing clients as soon as next week and grow consistently. Follow Fran: https://linkedin.com/in/francallado Chapters 0:00 Intro 1:58 Method 1 7:04 Method 2 8:56 Method 3 10:58 Method 4 13:03 Algo Update

Important notes: https://createandearn.com/sm From working with some of the biggest names on LinkedIn to growing his own following past 70,000 whilst building his LinkedIn coaching, in this episode, Nick reveals what he did and how he'd do it again. Follow Nick: https://www.linkedin.com/in/nbroekema/ Follow Dana: https://www.linkedin.com/in/dana-daskalova/ Follow Fran: https://www.linkedin.com...

Notes and step-by-step breakdown: https://createandearn.com/sm We're breaking down the 4-step system on how to use your LinkedIn activity as an automated machine to sign clients. Follow Dana: https://linkedin.com/in/dana-daskalova Follow Fran: https://linkedin.com/in/francallado Chapters 00:00 Ineffective Lead Generation on LinkedIn 02:17 Case Study Breakdown: The Four Steps 04:34 Creating an Irre...

Important notes and summary: https://createandearn.com/sm Will you fade into the AI oblivion if you don't start posting video? Danny DelVecchio seems to think that 95% of people will... Follow Danny: https://www.linkedin.com/in/dannydelvecchio/ Follow Fran: https://www.linkedin.com/in/francallado/ Chapters 00:00 Intro 00:55 The Rise of Video on LinkedIn 01:42 Video as a Revenue Generator 04:17 Lin...

Summary and important notes: https://createandearn.com/sm DM Strategy playbook: https://createandearn.com/dms There are only 3 things that are really worth doing for your business on LinkedIn in 2025. Let's find out what they are! Follow Dana: https://linkedin.com/in/dana-daskalova Follow Fran: https://linkedin.com/in/francallado Chapters 00:00 The Decline of LinkedIn Engagement 02:44 Strategies f...

Summary and important notes: https://createandearn.com/sm DM Strategy: https://createandearn.com/dms Why cold outreach is a great way to get your account banned or restricted, and what to do instead to get 1 out of every 5 people on a sales call. Follow Dana: https://linkedin.com/in/dana-daskalova Follow Fran: https://francallado.com/in/francallado Chapters 00:00 Intro 02:36 Why Cold Outreach isn&...

Important notes: https://createandearn.com/sm As organic reach decreases on LinkedIn, we explore the potential of groups as a solution with the owner of a group with 1.5M members. Correction of a number shared: Jackie's group is about to reach 100M impressions, not 1B. Follow Jackie: https://www.linkedin.com/in/domanus/ Follow Dana: https://www.linkedin.com/in/dana-daskalova/ Follow Fran: http...

The strategy to booking sales calls with your ideal client with a short DM conversation (3 to 5 messages).The most valuable tips from this and other episodes here: createandearn.com/smDownload the DM Strategy: createandearn.com/dmFollow Dana: linkedin.com/in/dana-daskalovaFollow Fran: linkedin.com/in/francalladoChapters00:00 Introduction to LinkedIn Sales Strategies01:00 Common Mistakes in DM Outr...

You don't need to be salesly to book a client - Let them sell themselves! Summary and Script: https://createandearn.com/sm Dana and Fran roleplay a sales conversation where the prospect sells themselves while explaining each part of this 4-step process. Follow Dana: linkedin.com/in/dana-daskalovaFollow Fran: linkedin.com/in/francallado

Want more views that lead to clients or customers on LinkedIn? Algorithms can be sneaky... We'll never fully understand them, but knowing how they work and why can help us distribute our content to more of the right people. Follow Dana: linkedin.com/in/dana-daskalova Follow Fran: linkedin.com/in/francallado 00:00 Understanding the LinkedIn Algorithm 05:01 Maximizing Impressions on LinkedIn 09:16 E...

Common LinkedIn advice will just keep you stuck! If you want to generate leads for your business, here's what to do! Grab the notes: https://linkedinmarketingmastery.substack.com/ DM Strategy: createandearn.com/dms Follow Dana: https://www.linkedin.com/in/dana-daskalova/ Follow Fran: https://www.linkedin.com/in/francallado

DM Strategy: https://createandearn.com/dms Workshop: https://createandearn.com/workshop Grab the notes: https://linkedinmarketingmastery.substack.com/ This is the only guide you'll ever need to scale your business using LinkedIn. We're giving you the step-by-step strategies to book clients immediately or automatically. Follow Dana: https://www.linkedin.com/in/dana-daskalova/ Follow Fran: h...

Grab the notes: https://linkedinmarketingmastery.substack.com/ Don't fall for the lie of the personal branding! Most people selling personal branding are selling a pyramid scheme and don't understand much about business building. In this episode we'll show you the formula to build a profitable business while working on your personal branding. Follow Dana: https://www.linkedin.com/in/da...

Storytelling isn't the ability to tell a story… It's the framing of information in the easiest way for humans to consume! …and retain. Can you recall a social media post you read yesterday? How about the bedtime stories your mom read you as a kid? Stories are memorable. We're wired to connect with them. But how can storytelling help your business? Well, that's what Parker Worth will share with us...

Most founders think content is just noise. They believe their work should speak for itself. But without visibility, even the best offers go unnoticed. Here’s the truth: content isn’t about shouting into the void—it’s about building trust. Every post, every shared insight, is a chance to: Demonstrate expertise. Spark meaningful conversations. Stay top of mind with the right audience. I’ve seen foun...

There are many ways to generate leads on LinkedIn... But none as efficient as turning your posts into automated lead generation machines! Mentioned in the video: https://createandearn.com/60leads Follow Dana: https://www.linkedin.com/in/dana-daskalova/ Follow Fran: https://www.linkedin.com/in/francallado/

Listening to all the generic advice on LinkedIn will get you generic results, at best! In this episode, Dana and Fran discuss some of the most dangerous advice being spread on LinkedIn. Tune in to avoid some major pitfalls! https://linkedin.com/in/dana-daskalova https://linkedin.com/in/francallado

How can you generate leads and book clients through the content you're creating on LinkedIn? When you understand the basics, it becomes easy. It’s an easy process once you understand the basics. Follow Dana: https://www.linkedin.com/in/dana-daskalova/ Follow Fran: https://www.linkedin.com/in/francallado

The most misunderstood concept on LinkedIn Everyone keeps talking about it, but few really understand it. Branding. Everyone is a branding expert now. - Ghostwriters… - Designers… - SMMs… But what do you get? Well, your brand is definitely being built. But is it: - attracting the right people? - repelling the wrong ones? - getting you paid your worth? If you can't answer these questions, you still...