Ryan Lee

Lighting For Profits

Business EN ↓ 263 episodes

Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place. We will discuss how to go from being business operator to business owner. If you want to increase your profits, you'll need to focus on 3 things: Increasing your price, Increasing your # of qualified leads, Increasing your closing rate. With over 18 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets...

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Author

Ryan Lee

Category

Business

Podcast website

lightingforprofits.com

Latest episode

Nov 3, 2026

Where to listen?

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Episodes

Ep40 - New Year...New You!!! 04.01.2022

After taking a couple weeks off at the end of the year, I am recharged and ready to go for a BIG 20222! What are your plans for 2022? What do you need to do in order to accomplish your goals. I'll talk about some things I recommend that can help you with whatever you are working on.  To get help starting or growing your landscape lighting business, visit: https://landscapelightingsecrets.com Subsc...

Ep39 - Ryan Edrington - Starting a landscape lighting business the right way 14.12.2021

I met my guest this week only 6 months ago. Ryan Edrington is the owner of Xcellent Xteriors and is brand new to the lighting world, yet somehow has managed to already hit the 6 figure mark in his business and is well on his way to hitting 7 figures in 2022. Join us as we discuss what he has learned and he reveals what things are working for him in his business. To learn more about Ryan's company,...

Ep38 - Tommy Mello - How to go from operator to owner 07.12.2021

If you know who Tommy Mello is then you're definitely not going to want to miss this show. If you don't know who Tommy Mello is then you're definitely not going to want to miss this show. Tommy started at the bottom and is already well on his way to his goal of being a billionaire. Yes that is with a B. He is in the garage door industry but I promise you that everything he talks about applies to t...

Ep37 - David Kaminski - How to use Google My Business and your website to make you $$$ 30.11.2021

I know a lot of people that brag about how much business they get from "word of mouth". It's almost like a badge of honor they wear because they don't advertise. If you want to stay small, that may be totally fine. If that is you, then you are not going to like this episode. ha! However, if you want to scale and not being the guy doing EVERYTHING in your business, then investing in some smart adve...

Ep36 - Scott Molchan - Million Dollar Landscaper 23.11.2021

Do It Dirty! This has become a regular phrase in my guests vocabulary. This week I welcome Scott Molchan, with Million Dollar Landscaper to the show. We will discuss what this phrase means and how it will change your way of thinking. Scott and his wife Katie run a successful podcast and training academy for landscapers to help them grow their businesses. Find out how they got their start and liste...

Ep35 - Daniel Dixon -How to use automation to help with lead generation and client follow up 16.11.2021

I remember how hard it was to remember to follow up with clients and sometimes to even remember to advertise. It seems so hard to stay on top of things as you are running your business. That is why I am excited to have my guest, Daniel Dixon on this episode. He is the CEO of SendJim and we are going to talk about how to use automation in your business. This is a game-changer for those of you that...

Ep34 - Nick Cavuoto - How to Create a Personal Brand That’s Impossible to Ignore 09.11.2021

Creating a personal brand is becoming more and more important everyday. Yes, even if you don't like to self-promote, brag, or whatever you want to call it. This week my guest is personal brand expert, mentor, coach, and overall good dude, Nick Cavuoto. We are going to talk about how building your brand online will bring you a constant lead supply and how it even helps you close more deals. To lear...

Ep33 - Jason Geiman - Building the business 02.11.2021

Since selling my landscape lighting business, I have had more time to research, learn new business strategies, and meet other successful entrepreneurs. I recently met Jason Geiman who teaches people how to start their own Christmas light & pressure washing business. In this episode, we are going to find out how he was able to build his business up and eventually sell it, and what he is doing n...

Ep32 - Chris McCoy - RGB 26.10.2021

I'm back in the studio and pumped for this weeks episode. This week I'll be joined by Chris McCoy with Haven Lighting. We'll talk RGB and everything you need to know before you become a RGB expert! To learn more about Haven Lighting, visit: https://havenlighting.com Subscribe to the Lighting For Profits podcast here: https://pod.co/lighting-for-profits Follow me on Instagram @landscapelightingsecr...

Ep30 - Jim Frederick - Lighting for the hardscape industry 20.10.2021

My guest this week, Jim Frederick with Tru-Scapes will be speaking at the GIE and Northeast Hardscape Expo next week. We will get to know him and his company that specializes in lighting for the hardscape industry. Subscribe to the Lighting For Profits podcast here: https://pod.co/lighting-for-profits Follow me on Instagram @landscapelightingsecrets I'm on TikTok! Give me a follow @landscapelighti...

Ep31 - LIVE from GIE+ Expo 20.10.2021

Going to mix it up this week. I'll be out of town for my regular time slot. I'll be traveling to Louisville, KY for the GIE+ Expo. As per usual, we'll be talking Sales, Pricing, Marketing and of course....PROFITS! To get help starting or growing your landscape lighting business, visit: https://landscapelightingsecrets.com Subscribe to the Lighting For Profits podcast here: https://pod.co/lighting-...

Ep29 - Rick Hughes - High quality products at high prices 05.10.2021

I have a lot in common with this week's guest (Except the fact that I wasn't in the Air Force and I didn't fight in Desert Storm). I'll be chatting live with Rick Hughes of Heritage Landscape Supply Group. We are going to talk selling high quality products at high prices and of course, I'll ask him about his background as a veteran and how it has fueled his career. To learn more about Heritage Lan...

Ep28 - Scott Romacker - Light fixtures 28.09.2021

Have you ever wondered how some of the fixture designs are created? Join me and my guest, Scott Romacker of Sterling Lighting. (Is it me and my guest, or, my guest and I?) Anyway, I recently found out he invented a light fixture. Pretty cool. We'll talk manufacturing, installations, and of course sales & profitability. Subscribe to the Lighting For Profits podcast here: https://pod.co/lighting...

Ep27 - Dustin Gutkowski - Don't get stuck in your routines 21.09.2021

One challenge that every business owner faces is getting stuck in their routines. The landscape lighting industry in my opinion has been myopic in many ways. This week, we go outside the box as I welcome Dustin Gutkowski, owner of Results Roofing. I've been following Dustin's success as he has built his roofing business and I'm going to get him to share is secrets to rapid growth in a saturated ma...

Ep26 - Greg Matthews - Luxury all around 14.09.2021

If you've ever wondered who does those large landscape lighting jobs and how the heck they get them, then make sure to come listen to Greg Matthews of Luxury Illumination. Greg is a beast when it comes to designing and installing high end, high quality lighting and audio systems. Can't wait for him to share his experience. To learn more about Greg's company, visit: https://luxuryillumination.net S...

Ep25 - Mystery Guest - Lighting for Profits goes international 07.09.2021

It is time to take the show on the road. For the first time ever, I leave the studio and do this episode on the road. Going International! This week I'm in Switzerland and I am going LIVE with some lighting friends. My first international show and we had some technical difficulties. If you can get past the poor audio, the content is amazing. We talk about the importance of replacing yourself in yo...

Ep24 - Anthony Bogdanovich - Building a portfolio 31.08.2021

My guest this week is a real son of a Vich! I'm excited to have Anthony Bogdanovich, owner of California Outdoor Lighting and Imagine lighting Co. on the show. Anthony has a ton of experience and has built up quite the portfolio over the years and we will be discussing his success in the industry. To learn more about Anthony's company, visit: https://www.californiaoutdoorlighting... Subscribe to t...

Ep23 - Michelle Mueller - So many accomplishmentrs 24.08.2021

This week I welcome a friend, author, entrepreneur, and mother, Michelle Mueller. I probably missed some accomplishments in there as well! I'm going to ask Michelle about her career in the lighting industry and pick her brain about how she has managed to accomplish all that she has. We also welcome a special surprise guest to join us as we discuss her newest venture, Learn Night Light. Make sure t...

Ep21 - Tom Garber - The Supply Chain 10.08.2021

I met my guest this week, Tom Garber, in an interesting fashion. Make sure to tune in to hear my embarrassing story! Tom is the CEO of Emery Allen, a U.S. based LED lamp manufacturer. We will discuss some of the issues in the supply chain and where he sees the future of the lighting world. To learn more about Emery Allen, visit: https://www.emeryallen.com Subscribe to the Lighting For Profits podc...

Ep20 - Janet Lennox Moyer - Shaping the lighting industry 03.08.2021

If you are going to design and install landscape lighting, you're going to want to meet my guest this week, Janet Lennox Moyer. She is an internationally known lighting designer that has 45 years of experience and has helped shaped the lighting industry into what it is today. We are going to discuss design and find out what she feels has allowed her to influence so many others. Subscribe to the Li...

Ep19 - Dan Platta - Jack of lots of trades 27.07.2021

Multiple streams of income is the goal of every entrepreneur. This week, I welcome Dan Platta who has built and is continually adding to his multiple streams. He not only has a background in the home service industry, but also now helps other business owners with recruiting, bookkeeping, and marketing. To find out more about Dan's company, Blue Skies Admin Services, visit: https://yourblueskies.co...

Ep17 - James Solecki - Big jobs over small ones 13.07.2021

This week, I welcome to the show, James Solecki. If you want to know how you can land large projects and even move to an island to do landscape lighting for a living, then you should definitely make this episode a priority! To find out more about James' company, Island Villa Lighting, visit: http://www.islandvillalighting.com Subscribe to the Lighting For Profits podcast here: https://pod.co/light...

Ep16 - Nels Peterson - Passion for Lighting 06.07.2021

If you don't know Nels, you don't know lighting. In this episode, I welcome Nels Peterson to discuss his career in lighting and some of the strategies he has used to set himself apart as a lighting designer in the industry. To find out more about Nels' company, Nordic Lighting, visit: http://www.nelspeterson.com Subscribe to the Lighting For Profits podcast here: https://pod.co/lighting-for-profit...

Ep15 - John Caldwell - Why Aftercare Works 29.06.2021

Building a referral partner program for your lighting business is not easy, but when done correctly it can result in monumental profits. This week, I bring on Luxury Pool Builder, John Caldwell. John and I will discuss our relationship and his experience with lighting on his projects. Rumor has it, he can sell ice to an eskimo, so if you're lucky we'll even get a sales tip or two! To find out more...

Ep14 - Chris Apfelstadt - Design vs Sales 22.06.2021

One of the challenges of installing Christmas lights every year is trying to keep your guys working throughout the rest of the year. This week, my guest Chris Apfelstadt will discuss with us the process of starting up his landscape lighting business to help keep busy throughout the year. To find out more about Chris' company Light Up Columbus, visit: https://lightupcolumbus.com Subscribe to the Li...

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