Light the Fuse.

Ever wondered if you're more than your job? If what you DO is not ALL you're capable of? This is the topic I explore with Maddie Petry, former VP of Brand and Mammut at Mammut. A freestyle skier and highly successful operator who faced the crossroads of SHOULD and MUST. A fascinating exploration of balancing what's now and what's next. Inspired by our chat? Leave a review on Apple or Spotify. #Ear...

Kristi Spence and Patrick from Outrageous Insight chat with Andy Coutant, the former VP of Product at The North Face. We discuss culture, corporate turnarounds, ice climbing and much more. A fascinating conversation. #EarnDelight

How do you move from training in auto-design to working in footwear? Relaunching one of the world's most iconic shoes for the iconic skate and streetwear brand VANS, and living with the consequences of success? Mark talks about his career and how his love of typography, design, the Southern California lifestyle, and sport have influenced his life and work.

Dead last. First mountain bike race series. Everyone else is gone. Philip Tavell stayed in it — and kept climbing. That determination built a career: VP of Outdoor and Ski at Helly Hansen, now Director of Brand at Dynafit. Today we're not talking kit. We're talking about what it actually takes to stay in the game when it's hard — in sport, in business, in parenting. Philip, welcome to Light the Fu...

What happens to your mind when your body is 79 metres underwater, running on a single breath? World champion freediver Helena Bourdillon joins Patrick to talk about the razor's edge between presence and fear — and how she's used the same discipline to inspire people on land. If you've ever wondered what it really takes to go to the edge and come back, this conversation is for you. TW - Discussions...

Some brands don't need reinventing — they need remembering. Bob Neville, Global Head of Retail at Pentland Brands (who own Berghaus, among other iconic brands) joins Patrick to talk about what it means to reboot an icon by going back to its roots, to the fells and crags of Northern England where the whole thing started. If you believe the best direction for a brand is sometimes backwards, pull up...

What does it actually cost a brand to do the right thing — and who has to fight for it from the inside? Donna Bruns, former VP of Product at Fjällräven joins Patrick to talk about the decision to strip harmful chemicals from their entire range, the battles it sparked, and why the hardest part wasn't the chemistry. If you've ever wondered whether corporate conviction is real or just marketing, this...

What does it take to build products that people keep for decades — and pass on to their kids? In this episode, Patrick sits down with Keith Carrato, VP of Product at Leatherman, to talk craft, obsession, and how to become truly indispensable when YOUR name is on the tool. If you've ever reached for the same piece of kit without thinking, this one's for you.