Kelly Molson
Lifestyle is a Plan
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure insteadI’ll be chatting to creative founders, agency advisors and all kinds of brilliant people. Sharing real stories and practical tools to help you design an agency that supports your life, not take it over. You’ll learn about unconventional agency models, incredible lifestyle agencies, and the choices you have to build your agency exactly on your terms. This isn’t a podcast about selling your agency - it’s a podcast about loving it.
Where to listen?
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Episodes
Why 'Don’t Sell' is the best strategy for a sustainable agency sales approach. With Ryan Hall 16.06.2026 41:46
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by Ryan Hall , founder of Friday Solved . Ryan is the founder of Friday Solved, a two-time founder with two successful exits under his belt and 20+ years of experience building revenue engines and sales...
From Essex to Nashville - A regional agency going places with Lee Sturgess. 02.06.2026 46:48
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by Lee Sturgess , founder of Polar . Over more than a decade, Lee has reimagined what an agency can be. Not the conveyor belt model of endless projects, but a one-brand-at-a-time approach: deeply immersi...
Are we just busy fools, or are we actually making money? With Rich Brett. 19.05.2026 45:26
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by FinOps Advisor Rich Brett . After nearly a decade in agencies Rich took a leap into the world of advising after seeing first hand that agency owners needed someone to support them with FinOps. Much of...
A different kind of successful exit, with Claire Hutchings 05.05.2026 34:16
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by Claire Hutchings. Claire worked in independent boutique and global networked agencies for almost 20 years. She also built her own business, Chime Agency to help agencies with the one challenge they al...
How to make services so easy to buy, the sales process becomes self-service, with Joe Daniels 20.04.2026 39:39
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by Buyability expert Joe Daniels. Joe's helped dozens of agency owners and consultants package up their services into an offer that practically sells itself. His "buyability" model presents a new way of...
Building a "career returner" agency model, with Carys Dorritt 07.04.2026 26:16
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by Carys Dorritt, founder of The Polka, a team of marketing experts helping expertise-led businesses become the go-to. Carys founded The Polka to help organisations use smart marketing to create meaningf...
The Rise of Small Independent Agencies, with Tom Salmon 24.03.2026 40:19
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by Tom Salmon, Co‑Founder of Agency by Agency, which provides data and intelligence to the UK’s marketing, advertising, creative and media agency sector. Its mapping and insights on 25,500 UK agencies re...
The Unconventional Agency Model, with Ginny Nicholls 10.03.2026 49:21
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan, Kelly Molson is joined by Ginny Nicholls, founder of Interim Digital, a collective of senior freelancers helping agencies and brands solve business challenges with speed and expertise. After nearly a decade in agency roles and...
How to love your Lifestyle Agency and use "joy" as a business driver, with Krishna Solanki 24.02.2026 49:46
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. In this episode of Lifestyle is a Plan , Kelly Molson is joined by Krishna Solanki , founder, creative director and Squarespace Expert behind Krishna Solanki Designs - an award-winning studio known for clear processes, thoughtful design and a confident, friendly app...
Lifestyle is a Plan series trailer 02.02.2026 1:29
Lifestyle is a Plan podcast is for agency founders who are done with the growth hustle, and want profitability over pressure instead. I’m Kelly Molson. Having grown an agency from a kitchen table to the leading name in its niche, I’ve white knuckled my way through the agency life roller coaster. For 20 years, my co-founder and I grew an agency from a crazy idea into something really special. Worki...
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