Jody Friedman & Michael Elsner

License Your Music

Music EN ↓ 83 episodes

Hosted by Music Supervisor & Sync Agent, Jody Friedman, alongside Composer/Producer, Michael Elsner. With over 30 years combined experience in Music Licensing, and 10,000+ placements including theme songs, blockbuster movie trailers, globally recognized brands, and more, our mission is to educate and inspire composers, songwriters, producers, and artists and to give them the necessary knowledge, and access on how to get licensed to Film, TV, Ads and Trailers. At Elite Music Coaching, we meet you where you are on your Sync Success Path so we can help you succeed. Interested in finding out your...

Author

Jody Friedman & Michael Elsner

Category

Music

Podcast website

www.elitemusiccoaching.com

Latest episode

May 26, 2026

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Episodes

How to Secure Song Placements: Expert Tips from a Music Licensing Pro 30.04.2024

Eager to see your songs featured in Film & TV? Access our FREE GUIDE at https://www.elitemusiccoaching.com/freeguide. 🔥Fresh Off the Press! Joy Basu, the recipient of the Platinum Sync Titan Award, reveals invaluable insights on navigating the sync industry. 🚀 In this interview, we unravel the intricacies of exclusivity in licensing, demystifying the concept for those new to the industry. Jo...

How Anyone Can Tap Into Songwriting Royalties 23.04.2024

To kickstart the process of licensing your songs for films and TV shows, visit https://elitemusiccoaching.com/getstarted. In my role as a Music Supervisor, I frequently encounter a common issue among independent musicians and songwriters – their songs not being appropriately registered with Performance Rights Organizations (PROs). This oversight can have severe consequences when seeking placements...

The Evolution of a Musician: From Hobbyist to Pro! 16.04.2024

Unlock the pathway to licensing your songs for Films, TV Shows, and Commercials with our Free Guide at https://www.elitemusiccoaching.com/freeguide. As musicians, we often stand at a crucial crossroads, grappling with the decision: "Is music merely a hobby, or will I transform it into a flourishing career?" Distinguishing between those approaching music with casual enthusiasm and those actively ca...

How To Land Lucrative Ad Placements! (feat. Max McKee) 09.04.2024

Discover the winning strategies for music licensing in this exclusive podcast episode featuring Max McKee, renowned Sync Titan award recipient. Gain insights into Max's proven approach for securing high-paying ad placements as he unveils the tactics behind cultivating strong partnerships with major ad agencies, tailoring tracks for optimal impact, and unlocking success in the fiercely competitive...

3 Reasons Every Musician Must Become a Music Publisher 02.04.2024

If you’re a songwriter, you are most likely registered with a Performing Rights Organization such as ASCAP or BMI. But are you also registered as a publisher? You should be… Here are just 3 reasons why setting up your own Publishing Company - both through your PRO as well as a recognized business entity (LLC, Corporation, etc) - is extremely beneficial to every serious musician. 1: Tax Benefits 2:...

Secret Mixing Strategy: How To Know When Your Mix Is Done 26.03.2024

It’s easy to get caught up overanalyzing the mixing process. In fact, many musicians focus too much on whether or not they have the ‘mixing chops’ for their music to compete on a professional level. However, this is very much a mind over matter situation. Yes, there are technical aspects involved, but ultimately, after mixing literally hundreds and hundreds of tracks, I’ve found that it all comes...

Sync Fest Highlights: Part 2 19.03.2024

This episode highlights the key takeaways from our Sync Fest session with industry-leading Music Supervisors Jennifer Smith and Brian Vickers, who are providing an exclusive inside look at the art and science behind placing music in your favorite TV shows and films. In this insightful discussion you'll get a front seat on what it takes to navigate the evolving landscape of sync licensing. We dive...

Sync Titan Secrets: How Drummers Can Land Consistent Placements in Film & TV 12.03.2024

🎥 Welcome to a must-hear conversation for independent musicians aspiring to make it big in the world of sync licensing! In this exclusive interview, Dave Dykstra, a seasoned drummer, composer and producer, shares his journey to success in sync licensing. Dave dives deep into the keys of his placement success, and underscores the vital role of quality and authenticity in any music production. You'...

From Selling Phones to Sync Placements: Adam Searan’s Story 05.03.2024

In this inspiring episode, we look at the incredible journey of Adam Searan, a composer and producer who went from selling phones at Verizon to making waves in the sync licensing world. Adam's story serves as a guide to aspiring musicians and composers, and is a great example of how independent artists can achieve great success in the sync licensing industry. You’ll hear how Adam's discovery of sy...

Sync Fest Highlights: Part 1 27.02.2024

If you would like to join a thriving community of Sync Professionals, we invite you to check out SYNC TITAN: https://elitemusiccoaching.com/stc This is a "Highlight Reel" from one of our Sync Fest sessions, featuring Music Supervisors Emoni Matthews and Gabe McDonough. Get ready to amplify your music marketing game with insights from these Sync Industry Experts. This episode, is a must for artists...

Music Supervisors Exposed: What Really Happens Behind The Scenes! 13.02.2024

See how you can consistently get placements of your music into TV & FILM, Download our FREE Guide: https://elitemusiccoaching.com/freeguide Music Supervisors are reshaping music promotion. In fact, they are akin to the traditional Artist and Repertoire (A&R) role. In this episode, you'll get insights into how artists can get their music heard by these supervisors, leading not just licensin...

Sync Licensing Riches: How to Make $100,000 as a Musician 06.02.2024

It’s no secret that licensing your music is an extremely profitable way to monetize your songs. Not only is generating a recurring stream of residual income one of the most attractive aspects about music licensing, but these days you can write, produce, and license your music from the comfort of your own home studio. So you can definitely make a six-figure income with your songs. There are 4 paths...

How I Landed a Featured Song Placement in Grey's Anatomy 30.01.2024

🎵 Hear from Will Carpenter on How Ships Have Sailed Landed His Song in Grey's Anatomy Season 19 Finale through our Sync Titan Community In this captivating interview, we sit down with Will Carpenter, the mastermind behind Ships Have Sailed, as he shares his incredible journey to landing a featured placement of their hit song, "Silence," in the highly acclaimed Grey's Anatomy finale. Gain invaluab...

How Sync Licensing Transformed My Music Career: From 0 to 800 Placements! 23.01.2024

🚨 If you're an independent musician focused on sync licensing, this interview is a must! We sit down with Sync Titan Isha Erskine, a successful independent musician who has achieved over 800 placements over the last 5 years! He offers expert advice, expert advice to independent musicians looking to get their music placed in TV shows, films, and commercials. From the power of using templates to st...

Debunking the Myth: Why You CAN Pitch Your Music with an Exclusive Library Deal 16.01.2024

If you're wondering, “Can I still promote and pitch my music if I'm signed to an Exclusive Representation Deal with a music library?” The answer may surprise you…But don't make the mistake of just handing your music off to a library and expecting them to do the rest of the work for you. While it's great to have a team working on your behalf, no one cares about your music more than you! You SHOULD...

Will AI be the End of the Music Business? 09.01.2024

Discover how to consistently get your music into TV & FILM, Download our FREE Guide: https://elitemusiccoaching.com/getstarted 📢 Will AI (Artificial Intelligence) truly hijack the music industry? In this episode we’re going to debunk the myth, and share the most critical, yet often overlooked, aspect of AI's impact on the music industry – especially for independent musicians striving for sync...

Deciding on ASCAP, BMI, or SESAC – Which One to Choose? 02.01.2024

As a composer or songwriter, you’re faced with the crucial decision of selecting the right Performance Rights Organization (PRO). In this episode, we dive into the world of ASCAP, BMI, and SESAC, comparing the advantages and disadvantages of each. This will help you make an informed decision by exploring what perks and features each PRO offers to composer and songwriter members. 🎵 ASCAP - Discove...

The Strike Is Over: What That Means for Musicians 26.12.2023

The recent resolution of the SAG strike in Hollywood has triggered a transformative wave in the entertainment industry, carrying immense implications for musicians. Join us in this episode as Music Supervisor/Sync Agent Jody Friedman dissects the new deal points stemming from the strike and sheds light on why musicians need to brace themselves for a surge in post-production activity. This uptick i...

Your Path to Sync Success: The 5 Stages of Landing Placements! 21.12.2023

It’s no secret that licensing your music is an extremely popular outlet for musicians, but why do so many musicians struggle with it? It's because they don’t have a clear roadmap laid out for them... In this episode, we unveil the Sync Licensing Success Path, a proven framework discovered through extensive research and collaboration with sync industry experts. If you're an independent musician dre...

So You Have Fans On Your Mailing List, Now What? (feat. Cheryl B. Engelhardt) 27.07.2022

In this episode, we meet with Cheryl B. Engelhardt from In The Key of Success to explore how you can build your fan base organically and grow your followers. Jody Friedman is a Music Supervisor for Film, TV and Ads. In 2020, he made it his mission to be of service to indie artists and launched License Your Music coaching program on how to license your music for Film, TV, Ads and Trailers.

3 Ways to Overcome Writer's Block 15.06.2022

Jody discusses 3 tools you can use whenever you can't get past the creative blocks that get in your way from writing or producing your next masterpiece! Jody Friedman is a Music Supervisor for Film, TV and Ads. In 2020, he made it his mission to be of service to indie artists and launched License Your Music coaching program on how to license your music for Film, TV, Ads and Trailers. Jody Friedman...

Music Licensing vs Music Distribution 11.05.2022

We've noticed confusion on whether a music distribution deal is the same as music licensing. Music distribution is the way that the music industry makes recorded music available to consumers. Music licensing is about placing recorded music and compositions and synchronising it against pictures such as films, TV, Trailers or Video Games. In Today's episode, Jody walks you through key differenc...

The World of Music Supervision feat. Music Supervisor, Jackie Westfall 13.04.2022

Jody interviews Music Supervisor Jackie Westfall about her path in music supervision and the kinds of projects she works on. Jackie Westfall has worked on hit TV shows such as 9-1-1, 9-1-1 Lone Star, Panic, Pose, Halston, Mainstream and Indie FIlms such as Boys In The Band, While We´re Young, Mistress America among other projects and Ads for some of the best known global companies including A...

Licensing Your Music for Film Festivals featuring Derek Horne 09.03.2022

Did you know that most Filmmakers start their journey by submitting their films to Film Festivals? And did you know that they need music from independent artists?! Film Festivals need to license the music they use in their projects, just like TV shows, films, ads and trailers do. Let's learn more about licensing your music to films premiering at film festivals! Jody Friedman is a Music Supervisor...

3 Reasons to Record Cover Songs 02.02.2022

Don't let “taboo” keep you from recording songs by other artists. There are many reasons why you should be recording covers of other peoples’ music. Recording covers can also be a smart thing to do if you want to pitch music and license your music for films and TV . On this podcast Jody Friedman talks about three reasons why you should be recording covers of other people’s music. Listen to the pod...

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