Leveraging Thought Leadership

Eric Siegel is a seasoned consultant with more than twenty years of experience with machine learning. In today's podcast, Eric shares insights from his best-selling book, " Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die ," and his second book, " The AI Playbook ." Having taught AI and machine learning at Columbia, he expresses frustration at the underutilization of mac...

Organizations often talk about having a culture of innovation. But what does that look like? To explore innovation and how to achieve transformative breakthroughs I've invited Kim Christfort to join me.  Kim is the Chief Innovation Leader and National Managing Director of Deloitte Greenhouse Experience , where they work to spark new thinking, accelerate decision-making, and build long-term busines...

When complex topics come up, thought leaders typically have a list of usual suspects we can turn to for information. However, by continually going to these same sources you might become repetitive and miss out on new and important perspectives. To explore why these old habits can be detrimental and how we can overcome our presets I've invited Watchen Nyanue Hampton to join me.  Watchen is the Foun...

AI is a hot topic right now, but many don't fully understand the ramifications. How do you present data sets and explainable AI to the average person? Today we sit down with Keith Goode , the Vice President of Services at ZeroedIn Technologies which provides HR solutions by combining people data with business data for one source of truth. Our conversation begins by getting a sense of how complex i...

Why do we do what we do and buy what we buy? What invisible forces drive those actions - and how can they be seen? Today our guest is Marcus Collins an award-winning marketer and culture translator.  He is a Clinical Assistant Professor of Marketing at the Ross School of Business and an award-winning author.  His newest book is For the Culture: The Power Behind What We Buy, What We Do, and Who We...

Should you try to make your thought leadership relevant to everyone? Or, is being focused the answer? To examine the effectiveness of "going narrow" with your thought leadership, I've invited David G Ewing to join me. David is a trailblazer in customer experience innovation, and the CEO of Motiv , the world's largest Oracle CX exclusive partner allowing clients to manage their customer experience...

In today's episode, we showcase some of the best guests from our Organizational Thought Leadership series.  We think their insights will be as useful this year as it was last! Lynette Jackson is the Head of Communications at Siemens .  She shares how thought leadership can act as an umbrella for your brand, bringing all the various disciplines of communication together under it, enabling them to m...

As we ring in the New Year it is always a good idea to take a moment and reflect on the past year.  We continue our tradition of doing so by providing a compilation from a few guests who provided timeless advice. Jenna Fisher is the Co-lead of Global Financial Officer Practice at Russell Reynolds Associates and a Wall Street Journal bestselling author with a new book To the Top: How Women in Corpo...

Thought leaders come from a wide variety of backgrounds and skills. Each unique path leads to inspiration, solutions, and frameworks that can reach niche groups on a personal level. Selena Rezvani is an internationally recognized author, speaker, and consultant on leadership.  Her newest book, a Wall Street Journal bestseller " Quick Confidence: Be Authentic, Boost Connections, and Make Bold Bets...

You can find an audience for your thought leadership on almost any social media platform. Time is the ultimate commodity - so, how do you break through the noise to get your audience's attention? Today's guest has a keen understanding of audience, message, and modality! Robert Glazer is the best-selling author of Elevate: Push Beyond Your Limits and Unlock Success in Yourself and Others , a keynot...

Can you spot a good idea? And when you do, how do you successfully find its best audience? These are just two questions we examine with today's guest, Ward Kampf . Ward is the President of Northwood Retail , which leases, manages, and markets a portfolio of over five million square feet of mixed use and community properties. With retail facing constant technological changes, leaders are always try...

It can be easy to think "I'm just not a confident person" But confidence isn't something you have to be born with. Like any other skill, you can practice behaviors to grow that skill. Our guest today is Emily Jaenson , a keynote speaker, host of the hit podcast Leadership is Female , and co-founder of The Assist Group a collective of experienced sports professionals ready to step in and provide sa...

When the time comes to hire someone new, how can you tell if you have the right candidate?    Plenty of thought leaders can tell you that even the best programs often have knowledge gaps, between what is learned in school and what it takes to do a job from day to day. Our guest today is William Vanderbloemen . William's been a senior pastor for 15 years, and comes from a strong HR background at Fo...

Thought leaders know that a sharp eye is the best tool for keeping a sharp mind. In fact, others see abilities in us long before we see them in ourselves, and can support us as we blossom into a new role or skill. Our guest today has found herself asking "Who me?" and "Why me?" at almost every step of her incredible career. Deborah Levine is the Founder and Editor of the American Diversity Report...

Before anyone shares their ideas, feedback, or concerns they tend to ask themselves two questions:  Am I safe to speak?  And is it worth it? If the answer to either of these questions is no, odds are they will stay silent. So how can leaders, teams, and organizations facilitate an environment where speaking up is celebrated and not ignored or punished? Our guest today is Stephen "Shed" Shedletzky...

The journey of a thought leader often involves moving from being a subject matter expert inside the house, going from room to room sharpening various skills, to eventually leaving the house and applying all of those skills to the greater neighborhood you've always lived in. Kon Apostolopoulos is the Founder and CEO of Fresh Biz Solutions . He's been helping businesses achieve strategic goals for m...

Topics like climate change can be a hot button issue in discussions.  So how can you deliver thought leadership on controversial topics without disengaging various portions of your audience? In order to thread that difficult needle, I've invited Nora DePalma to join me. Nora is the CEO of Dialogue , a modern PR firm that builds value for organizations seeking to advance climate solutions. Nora sta...

A lot of thought leaders have written books, eager to get their insights out into the world. Yet many start the task without having a well-defined plan for what comes next!   Our guest today has literally written the book on writing thought leadership books!  " Build a Better Business Book: How to Plan, Write and Promote a Book That Matters "  is the work of the amazing Josh Bernoff , and we can't...

Could poor leadership have a direct impact on workers' insurance claims? Today, we go outside the box by discussing insurance with Clint Tripodi . Clint is a National Practice Leader for The Liberty Company where they are changing the way business leaders look at and think about insurance - through the use of thought leadership. While insurance is often thought of as "mundane," Clint shares what h...

If Generative AI is fed all writing on the internet, then when you ask it a question, it can give you a good answer.  Or at least an answer that is good enough. For this reason, good enough is no longer good enough. To discern the role Generative AI can play on the future of thought leadership I've invited Mahan Tavakoli to join me.  Mahan is the CEO of Strategic Leadership Ventures which helps pe...

Moving from internal thought leadership to being a solo act means having to take on a lot of new roles. Marketing, research, and publishing all fall on your shoulders now. Are you prepared? Today our guest is Dan Pontefract , who, after a long prosperous career at companies like Telus, struck out on his own as a leadership strategist, change expert, keynote speaker, and award-winning author.  His...

What happens when the tools we use to analyze and take control of our environments become the cause of our destruction? Is your company using the tools they have at their disposal? Or are the tools using you? Our guest today is Don Schmincke an explorer, researcher, and partner with The Pacific Institute .  He is also the author of Winners and Losers: Entrepreneurial Lessons from 30,000 CEOs on Ho...

How does a thought leader get an audience to take notice, remember, and actively use the content you are putting out? To get a firm grasp of exactly what engagement means and how to get your audience there, I've invited Scott Gould to join me. Scott is a consultant, speaker, and author of The Shape of Engagement: The Art of Building Enduring Connections with Your Customers, Employees, and Communit...

The past few years have seen shake-ups in almost every aspect of thought leadership. Big challenges can - and have - pushed a lot of people out of the field. But what some call a "big challenge" is everyday fare to a fighter pilot. Our guest today is Christian " Boo" Boucousis , a former fighter pilot in the Royal Australian Air Force. He's an inspirational keynote speaker, author, and CEO of Afte...

Death is a natural part of life, but our ideas and dreams can live beyond us - and be an inspiration for generations to come. Today, our guest is a dear friend and mentor, Dr. Mark Goulston . During his long career, Mark moved from being a psychiatrist and FBI hostage negotiator to being one of the most highly regarded coaches and keynote speakers in the business. He helps companies and individual...