Peter Winick and Bill Sherman
Leveraging Thought Leadership
Hear from the people whose ideas shape the business world. Learn what their public stories leave out. Our beat: the business of thought leadership and the people who takeideas to scale. Fortune 500 CEOs. New York Times bestselling authors. Thinkers50 honorees. NSA Hall of Fame speakers. Top business school professors. First-time authors. Emerging keynote speakers. Their support: publishers, speaking coaches, PR experts. We ask thought leaders to share generously. And they don't hold back. How did they get here? What nearly stopped them? What did they learn? And what keeps themgoing? Your co-ho...
Author
Peter Winick and Bill Sherman
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
Being Your Confident and Authentic Self through Thought Leadership | Leslie Ehm | 348 21.10.2021 20:45
Today's guest is Leslie Ehm , Swagger Coach, Amazon #1 best-selling author of Swagger: Unleash Everything You Are and Become Everything You Want , speaker, and Chief Fire Starter at Combustion Training : a creativity-fueled training company that transforms people so that they can transform organizations. In today's conversation, Leslie tells us her story; from working as a TV host, script e...
Weaving Humanity into Thought Leadership Work | Aliza Hughes | 347 17.10.2021 29:56
We all have personal stories of triumph and growth. Our history, our experiences, shape us and drive the most insightful parts of our thought leadership. So why is it so hard for us to share those stories? Aliza Hughes is the Director of Thought Leadership at Zoecial Media , a company that provides social media management with the aim of growing the client's audience and credibility through bra...
The Effects of Soft Skills in Thought Leadership | David Wood | 346 14.10.2021 18:52
Not that long ago, books about emotions, vulnerability, and transparency would have been found in the self-help section. Now, business books about those same "soft skills" top best-seller lists. What has changed and why have these skills become so important? Our guest on this episode is David Wood , a former consulting actuary to Fortune 100 companies and founder of the world's largest coaching bu...
The Spiritual Mindset of Thought Leadership | David Weitzner | 345 07.10.2021 19:04
Decades of economic principles have been written in stone, followed blindly by leaders and scholars alike. But, as with all things, stone erodes over time. Our guest today is ready to shatter the rock, and set minds free. Listen in! Today, we're honored to speak with David Weitzner , author of Connected Capitalism and Fifteen Paths . David primarily identifies as a philosopher, but has spent t...
Making Better Decisions Through Thought Leadership | Thomas Lahnthaler | 344 03.10.2021 30:39
Great leaders have to handle tough situations. Inevitably, the time will come when you have to make a hard choice or deal with a crisis. Will you be prepared? Our guest today is Thomas Lahnthaler , Founder and CEO of The Crisis Compass , an organization which teaches leaders and companies innovative and resource-based crisis management. We start our conversation by discussing the concept of risk...
Creating Brand recognition in Thought Leadership | Kevin Harrington | 343 30.09.2021 19:16
Can creating a brand make your brand distinct, and give you a competitive advantage? Today, we dive into the deep end with a true shark of brand creation. We'll answer that question - and more! Kevin Harrington is an entrepreneur, business executive, and one of the most well-known hosts of the investment reality show Shark Tank . Kevin has decades of experience helping people like George Foreman...
Deploying Thought Leadership Inside the Organization | Vishwas Anand | 342 26.09.2021 35:44
Trying to get your thought leadership to the employees of your company is never an easy task but attempting to reach 250000 employees in your organization can feel like trying to climb Everest. Making the tools to climb that mountain is what today's guest excels at. Vishwas Anand is part of the Infosys Knowledge Institute which helps industry leaders develop a deeper understanding of business and...
Community Building and Thought Leadership in Open Source | Royal O'Brien | 341 19.09.2021 25:25
Can thought leadership help organize people towards a common goal? The answer is yes! Our guest in this episode is Royal O'Brien , General Manager of Digital Media and Games at Open 3D Engine , an important facet of the Linux Foundation . Open 3D Engine (O3DE) is an Apache 2.0-licensed multi-platform 3D engine. This engine enables developers and content creators to build AAA games, cinema-qua...
Public Relations for Thought Leadership Books | Mark Fortier | 340 16.09.2021 20:43
Savvy authors know that public relations can be more unpredictable than marketing. So, how do you navigate those treacherous waters and find success? Today's guest is Mark Fortier , founder of Fortier Public Relations . Mark has spent 30 years publicizing hundreds of important books, including 140 bestsellers! Now, he's here to share tips and tricks with us that are essential for making your thou...
Using Thought Leadership to Promote Ecommerce Solutions | Raj De Datta | 339 09.09.2021 17:52
Today's guest is Raj De Datta , Co-Founder and CEO of Bloomreach , a company bringing solutions that are uniquely built to serve digital commerce and marketing professionals. Their mission is to deliver meaningful moments to customers; moments that result in organizational growth. Raj shares Bloomreach's goal to use AI and machine learning for delivering exactly what a customer is seeking. Mo...
An Overview of the First Year as Head of Thought Leadership | Tammy Ammon | 338 05.09.2021 27:11
Ever wondered what it was like to be the Director of Thought Leadership for a major corporation? Many organizations don't define their thought leadership role at creation, leaving the shaping of those responsibilities up to the first person to take the position. That's a tough job! To better understand the first few months in such a role, we turn to Tammy Ammon , Senior Director of Thought Leader...
How to balance a Day Job with Your Passion for Thought Leadership. | Lance Mortlock | 337 02.09.2021 20:57
How do you plan for something you can't predict? Today's guest is Lance Mortlock , a Strategy Partner at EY (Ernst & Young) Canada , where he manages a team tasked to drive growth for clients in the oil, power, and mining industries. Earlier this year, Lance authored his first book, Disaster Proof: Scenario Planning for a Post-Pandemic Future . Disaster Proof is a practical and accessible g...
Elevating an Issue Through Thought Leadership |Reilly Brock | 336 29.08.2021 27:49
Does your thought leadership solve global issues? How do you draw attention to a multinational crisis, on a personal scale? Our guest in today's episode is Reilly Brock , the Associate Creative Director at Imperfect Foods . Imperfect Foods is a weekly grocery delivery service on a mission to build a better, less wasteful food system. Through their efforts, they help people save time, money, and...
Narrowcasting and Bespoke Thought Leadership | Peter Winick | 335 22.08.2021 24:35
Welcome to this episode of Leveraging Thought Leadership! Today's guest is our very own Peter Winick , Founder and CEO of Thought Leadership Leverage , a firm that helps thought leaders of all kinds develop strategies for branding, marketing, technology, and sales. The episode begins with Peter outlining the similarities and differences between marketing and thought leadership, particularly as it...
Behavioral Science And the Art of Thought Leadership | Jon Levy | 334 19.08.2021 23:13
Today, we sit down with the incredibly insightful Jon Levy! Jon is a behavioral scientist and social engineer best known for his work on human connection and decision making. Jon is the founder of the Influencers Dinner, a secret dining experience started in New York in 2009. Twelve thought leaders, tastemakers, and influencers from various industries attend, but do not discuss their professional...
The Intersection of Thought Leadership and Social Selling | Mandy McEwen | 333 15.08.2021 30:49
Today's guest is Mandy McEwen , the CEO of Mod Girl Marketing , a firm that helps their clients increase brand presence and stand out from the crowd by offering innovative content marketing & social media strategies, and by leveraging the organization's best asset – their people. Many companies are asking employees to engage on the org's behalf through social media, but not everyone really under...
Matching Journalism with Thought Leadership Consulting | Adam Bryant | 332 12.08.2021 20:52
Today's guest is Adam Bryant , Managing Director at The ExCo Group (formerly Merryck & Co. Americas). The Exco Group specializes in helping boards, executives, and teams unlock their full leadership potential and deliver high-impact performance for their enterprises. Adam is also the author of T he CEO Test: Master the Challenges That Make or Break All Leaders ; a book that focuses on the se...
Using Thought Leadership to See the Future | Lisa Bodell | 331 05.08.2021 20:21
Today we are excited to sit down with Lisa Bodell . Lisa is the CEO of FutureThink , an award-winning learning company that is transforming the way teams work in organizations. She helps leaders guide teams to build skills that are radically simple and immediately impactful. Lisa defines herself as a "futurist," and is an expert on the topic of innovation. She's been named one of the Top 50 spea...
Evangelist Programs for Thought Leadership | Dan Sanchez | 330 01.08.2021 35:51
Welcome to the Leveraging Thought Leadership podcast! Our guest in this episode is Dan Sanchez . Dan is the Director of Audience Growth for Sweet Fish Media , a full service podcast agency focused on B2B brands. Dan is also the co-host of the go-to podcast for marketers seeking to grow: B2B Growth . Many businesses have thought leaders producing content and drawing attention to the company,...
Following Instinct in Thought Leadership and Consulting | Maura Barclay | 329 29.07.2021 18:20
Today's guest is Maura Barclay , a transformational leadership consultant. In addition to being the author of Unbreakable Women , her previous occupations range from firefighter to fitness trainer to military consultant! In this conversation, she shares the ways that her wide variety of previous experiences make her an incredible consultant and coach. Maura has always been interested in buildin...
Thought Leadership Advocacy for Non-Profits | Stu Manewith | 328 25.07.2021 33:06
Welcome to Leveraging Thought Leadership! Today's guest is Stu Manewith , Director of Advocacy and Thought Leadership at Omatic Software . Omatic Software deals in data integration for non-profits, helping them maintain and grow donors and donations. His thought leadership changes lives! Before joining the team at Omatic Software , Stu worked as a fundraising director for non-profits for 16 ye...
Bringing Humanity to Science: Through Thought Leadership | Jayshree Seth | 327 18.07.2021 42:55
Today's guest on our podcast is Jayshree Seth , Chief Science Advocate at 3M . Jayshree works to raise awareness and appreciation of science and how it aids us in our everyday life. Her first book, The Heart of Science: Engineering Footprints, Fingerprints, & Imprints furthers conversation around science advocacy, thought leadership, and inclusive progress. In one of our most fascinating convers...
Thought Leadership to Become Unbusy | Garland Vance | 326 15.07.2021 18:04
Is there a difference between activity and productivity? Both make you busy, but only one makes you fulfilled!. Our guest on today's episode is Garland Vance , the co-founder of Advance Leadership , a firm that helps leaders accomplish more and stress less. Garland is also the author of Getting' (un) Busy , a book that takes you through the 5 steps to overcome "busyness" and live with purpo...
Finding Clarity for Effective Thought Leadership Marketing |Dolores Hirschmann | 325 08.07.2021 21:33
Today's guest on our podcast is Dolores Hirschmann . Dolores is well known for organizing TEDx conferences, and is also the author of Clarity First , a recently published book that helps people find the clarity they need to grow their business. She has deep experience in marketing, and has blended coaching into her unique approach for helping businesses scale. We are so excited to spend some time...
Thought Leadership Marketing for B2B Manufacturers | Joe Sullivan | 324 04.07.2021 26:16
If one voice can reach a wide audience, what about a hundred voices in unison? Think that would get some attention? You'd be right! Our guest on today's episode is Joe Sullivan , the co-founder of Gorilla 76 : a firm that specializes in helping mid-sized B2B manufacturers modernize their marketing programs. Joe is also is also the host of The Manufacturing Executive Podcast , celebrating a year...
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