Leverage for Growth Podcast

In this episode of Leverage for Growth, Jesse P. Gilmore talks about prioritizing long-term goals over short-term gains as an entrepreneur. He emphasizes understanding the sustainability and growth of your agency, effective time management through delegation and automation, and focusing on sustainable growth for long-term success. Gilmore suggests weekly review sessions to pivot and stay on track....

Join Lori Barber, the Co-Founder of Lux214 Media Group, in this episode as she shares the unique backstory of her agency, which was born out of a friendship and a food adventure. Discover how Lori and her team weathered the disruptions brought by the pandemic and successfully helped their restaurant industry clients through the Dishing Out Relief initiative. Get valuable advice from Lori on focusi...

Jesse P. Gilmore discusses the importance of making small incremental changes in daily habits to achieve long-term success in entrepreneurship and agency growth. Examples of such changes include prospecting for 30 minutes daily, client feedback cycles, and practicing self-care through activities such as journaling and exercise. Consistency is key, and Gilmore encourages listeners to embrace small...

Today Jesse talks shop with Ashley Busbee, the Vice President of TC Squared Marketing and Advertising Services! In this episode, Ashley emphasizes the importance of high moral standards in the industry. She stresses that agencies must take responsibility for their clients' spending as if it were their own and always act in an ethical manner. Ashley highlights that even though clients may ask them...

Jake Wagner, the Founder & Principal of the 4FP Agency, talks about his passion for helping financial planners and his agency's expertise in building effective growth systems. Wagner makes it clear that having a solid strategy and creating a deep relationship with clients is key to success in any business. Jacob Wagner discusses the importance of avoiding desperation in sales conversations and str...

In this episode of Leverage for Growth, Jesse Gilmore talks about the myth of overnight success and how it can lead entrepreneurs to fall for get-rich-quick schemes. He emphasizes the importance of long-term growth, strong foundations, and daily disciplines. Jesse encourages listeners to identify where they may have fallen for the myth and take action to change it.

Anthony Bacopoulos, the founder of Anth. Tech, talks with Jesse Gilmore about his journey from starting a tech review YouTube channel in sixth grade to building a digital marketing agency that crushes brand authority and online presence. He talks about developing systems for lead generation, empowering team members, and working smarter instead of harder. With a passion for business that started yo...

Get ready for a wild ride as Jesse Gilmore, the mastermind behind Niche in Control, sits down with Austin Santos, founder of Xuberan Digital Marketing. Austin started out in the crazy world of dropshipping and e-commerce, but when the pandemic hit, Austin had to pivot like a pro and find new ways to grow his business. With a mindset geared towards serving others and a rebellious spirit that refuse...

In this episode of the Leverage for Growth podcast, Jesse Gilmore discusses the importance of habits in determining success. He distinguishes between productive and unproductive habits and suggests categorizing daily habits to assess which are helpful or hindering. Gilmore also highlights the importance of understanding what triggers unproductive habits and taking action to shift them. He encourag...

Jesse P Gilmore brings you another thrilling episode of the Leverage for Growth Podcast, where he interviews Nicolas Ullah, the Co-Founder of Numinal, a Los Angeles-based sports marketing agency that helps athletes align their personal values with their media and brand strategy. In this exciting episode, Nicolas shares the journey of how he co-founded Numinal Agency, the story of how they landed a...

In this podcast episode, Jesse Gilmore discusses the fear of success and how it can hold entrepreneurs back. He shares his personal experience of building things and then burning them down due to lack of awareness and confidence in himself. Jesse emphasizes the importance of recognizing old patterns of behavior and replacing them with a new normal that is abundant and prosperous. He encourages lis...

In this episode of Leverage for Growth, Jesse Gilmore talks about empowering people to run parts of a company in order to grow a business. He discusses the problem of perfectionism that holds people back from delegating work to others, and how this prevents team members from having the autonomy and support they need. By transitioning from a manager to a leader, entrepreneurs can empower their peop...

Pete Griffith, founder of Mentum, discusses the importance of adaptability and living a life by design. Pete's journey from working at large ad agencies to starting his own business is nothing short of remarkable. He faced many challenges along the way, but he never gave up. In fact, he thrived in the face of adversity, adapting to the Great Recession and embracing change to ensure his business su...

Get ready to dive into the journey of Chris Morano, the Founder of Blue Water Marketing! Chris talks about his path from freelancing to owning an agency, and the lessons he learned along the way. He emphasizes the importance of having a process in place for lead generation, rather than relying solely on referrals. He also discusses the need for niche specialization and streamlining processes to gr...

Jesse P. Gilmore discusses the importance of having an exponentially growing pipeline for your business. He points out that relying on only one of the three main client attraction systems, such as referrals, network, or cold emails, can lead to limited growth and uncertainty in your business. Instead, he suggests integrating all three systems to create an exponentially growing pipeline. Jesse prov...

Alex Kafure, the founder of Kafure Consulting, talks about his background in digital marketing and how he started his own agency. He highlights the importance of task management and organization in running a successful agency, and how it has helped him stay focused and record his ideas. Kafure also shares his philosophy on success, which involves empowering his team to do more and embracing new te...

Many agency owners believe that adding more services equals more value, but this is not always the case. Jesse P. Gilmore uses examples of agency owners who are trading time for money or offering services outside their competency to illustrate the problem. Jesse emphasizes that creating the right offer for the right client is like printing money for both parties. He suggests that agency owners foc...

Sahid Nahim, the Founder and CEO of New Bloom Solutions, discusses his passion for the flower industry and how it impacts people's lives. The flower power of his agency is harnessed by being customer-centric. To grow his clients' businesses, he had to put himself in his clients' shoes and learn about their needs before offering services. Like a determined dandelion pushing through the cracks in th...

In this episode of Leverage for Growth, Jesse P. Gilmore discusses the importance of getting everything out of your head in order to effectively delegate work to others and scale your business. When you centralize all the information or decisions to yourself, you become the greatest asset and the greatest liability of your business. This approach is not scalable and can lead to burnout. Jesse expl...

In this episode of Leverage for Growth, Jesse P. Gilmore talks about regaining control of your time and how it can impact your life and business. Being at the whim of the agency can lead to burnout and pain, but taking control of your time and separating yourself from the business can allow you to have vision and perspective. It's important to focus on both your life and business to achieve your d...

Andrew Stallings is the Founder and President of Athelo Group where he connects athletes and brands in a winning partnership that benefits everyone involved. Andrew discusses his experience with burnout and how it led him to prioritize his personal life over his professional life. While working 18 hours at another agency, Stallings learned that burnout can hinder creativity and his ability to exce...

In this episode of Days of Leverage, Jesse delves into the concept of a personal legend as described in the book The Alchemist. He explains how having a personal legend is important for entrepreneurs to stay aligned with their vision and purpose.  As an entrepreneur, it is important to ask objective questions and have guidance along the way towards achieving your personal legend. If you need a rem...

Get ready for an exciting podcast episode featuring Amanda Huddy, the brilliant founder of Hudson Davis Communications! Amanda takes us on a wild journey from leaving her cushy corporate job right in the midst of the pandemic to embarking on an exhilarating adventure of starting her own agency. Buckle up and listen closely as Amanda shares her insights on the crucial importance of trusting your gu...

Greg Lee is the Founder of Brand Flights, who provides high quality marketing for brands like Ferrari. He's been in business for over 10 years and has learned some important lessons along the way. One of the biggest challenges he faced over the years was scope creep, which is when a client gradually asks for more and more than what was agreed upon. Greg advises you to define what you want your age...

 Today's topic is "The World's Greatest Lie," inspired by Paulo Coelho's book, The Alchemist. Jesse emphasizes that as entrepreneurs, we must tap into our personal legend and purpose, and avoid believing the lie that fate controls our lives. He urges listeners to take control and responsibility for their lives and businesses, and to strive for growth and expansion. In the Daily Leverage segment, G...