Eric Siu
Leveling Up with Eric Siu
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
Where to listen?
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Episodes
Service-Based Businesses Are About to Change FOREVER 06.02.2025 13:31
This episode will make a lot of agency owners uncomfortable — The traditional agency model of throwing more people at problems is about to collapse, and the playbook of giant consulting firms with thousands of employees is becoming obsolete. But there's hope… Watch the full interview here: https://youtu.be/UT10uggffps TIME-STAMPED SHOW NOTES: (00:00) The Evolution of Service-Based Businesses (02:5...
The $100M Marketing Agency Strategy In An AI World 24.01.2025 39:05
What does it take to turn a struggling business into a multi-million-dollar empire? Eric Siu joins the Digital Social Hour Podcast by Sean Kelly to reveal his game-changing strategies. From acquiring companies around the world to building AI tools that eliminate grunt work, Eric breaks down how he's reshaping the future of marketing and business. Watch the full interview here: https://youtu.be/AE...
What Marketers Must Do to Win in 2025 16.01.2025 33:36
Is SEO really dead? 🤔Think again. In this power-packed episode, Eric Siu teams up with Neil Patel and Kip Bodner from HubSpot's Marketing Against the Grain podcast to discuss the future of marketing. Watch the full interview here: https://youtu.be/VhjMD1A-i0g TIME-STAMPED SHOW NOTES: (00:00) The Future of Marketing: An Overview (03:09) SEO in the Age of AI (05:56) Adapting to Changing Search Beha...
Founder Story: Building a $100M Software Company 14.01.2025 21:52
Eric Siu shares the highs, lessons, and hustle of building Karrot, a game-changing LinkedIn ABM tool. From major enterprise leads to planning for explosive 2025 growth, this vlog is a masterclass in entrepreneurship. Watch the full interview here: https://youtu.be/ptwPlz03nBU TIME-STAMPED SHOW NOTES: (00:00) Introduction and Updates on Carrot's Progress (03:02) Insights on Account-Based Marketing...
Inside the Mind of a $500M Entrepreneur | Jess Mah 09.01.2025 1:11:37
Jess Mah went from an immigrant family in a small New York apartment to building a $500M net worth—without a trust fund. In this episode, we unpack the mindset, strategies, and wild experiments that got her there. And wait until you hear her take on why most people never get rich. Let’s dive in! Watch the full interview here: https://youtu.be/ROn69hILItk TIME-STAMPED SHOW NOTES: (00:00) Understand...
Founder Story: Building the Most Innovative Agency 07.01.2025 21:14
In this episode, Eric Siu is stepping in front of the camera for his first-ever vlog! From unexpected lessons on stress to the real story behind remote work and scaling a $1B company, this vlog is just the beginning as we take viewers behind the scenes. Watch the full interview here: https://youtu.be/16ndfDznnZw TIME-STAMPED SHOW NOTES: (00:00) Navigating Stress and Productivity in Remote Work (03...
RIP SEO: Here’s What Works Now 02.01.2025 28:26
In this talk from "This Is Marketing," Eric Siu and Neil Patel reveal how SEO is evolving into "search everywhere optimization." They discuss the future of search behavior, the rise of community-driven marketing, AI's impact on content, and the game-changing potential of voice search and new media. Watch the full interview here: https://youtu.be/HCqjQxmOAGk TIME-STAMPED SHOW NOTES: (00:00) Introd...
Make YouTube Videos That Drive Customers in 2025 🤯 26.12.2024 13:33
Are your YouTube videos driving real revenue? Learn why 99% of creators fail and how to create content that converts views into customers. Discover proven strategies for YouTube success in 2025! Watch the full interview here: https://youtu.be/CH8PoT9oeu0 TIME-STAMPED SHOW NOTES: (00:00) Driving Revenue Through YouTube (02:59) The Importance of Targeted Content (06:13) Package Hacking for Success (...
Ultimate Social Media Marketing Strategy for 2025 18.12.2024 29:12
Ready to supercharge your social media strategy? In this video, Eric Siu shares how his team is scaling to 100 million views per month—without spending a dime on extra tools. He breaks down what’s working, what’s not, and how to dominate in 2025. Watch the full interview here: https://youtu.be/VGS-1HnIKM4 TIME-STAMPED SHOW NOTES: (00:00) Introduction to Social Media Strategy (02:50) Analyzing Suc...
My Annual Review & 2025 Plan | FREE Template 11.12.2024 34:21
Want to crush 2025? Eric Siu breaks down his powerful annual review & reflection template to help you reflect on wins, set bold goals, and plan your most successful year yet. Stay tuned for game-changing insights you can apply today. Watch the full interview here: https://youtu.be/foJkDkOxW2w TIME-STAMPED SHOW NOTES: (00:00) Annual Review Template Overview (05:09) Health and Wellness Non-Negotiabl...
How Being Addicted to Video Games Made Me MILLIONS 04.12.2024 21:32
From gamer to game-changer — Eric Siu reveals how his days as a video game addict transformed into the ultimate training ground for building a thriving business empire. Discover how the strategies, resilience, and mindset honed through gaming became his secret weapons in marketing and entrepreneurship. Watch the full interview here: https://youtu.be/ihc5-n2Tc7w TIME-STAMPED SHOW NOTES: (00:00) Fro...
My LinkedIn Post Accidentally Got 838 Leads. Here’s How 27.11.2024 10:46
Imagine turning a single LinkedIn post into 838 leads for your business. In this conversation, Eric Siu reveals the strategy behind this success, dives into the future of SaaS, and shares actionable tips for leveraging LinkedIn to drive organic growth while building lasting client relationships. Watch the full interview here: https://youtu.be/CFnjJhxq6-g TIME-STAMPED SHOW NOTES: (00:00) Accidenta...
95% of People FAIL in Business – Here’s How You Can Succeed 20.11.2024 1:29:53
What does it take to scale a business and thrive? Darren Lee interviews Eric Siu about smart hiring, AI’s impact on marketing, and why authenticity is king. They cover leadership, long-term growth, balancing work and relationships, and the power of storytelling. A must-listen for anyone looking to level up! Watch the full interview here: https://youtu.be/TOwZSgcEWMM TIME-STAMPED SHOW NOTES: (00:00...
The Real Secret to Boosting SEO in 2025 13.11.2024 28:26
Eric Siu takes the stage at HubSpot's INBOUND 2024 event as he shares powerful, practical strategies you can start using today—going beyond generative AI. Get insights on agentic workflows, programmatic SEO, and conversion rate optimization, plus some game-changing tools you've probably never heard of. Watch the full interview here: https://youtu.be/eHvXtwGTxLQ TIME-STAMPED SHOW NOTES: (00:00) In...
Why Bitcoin Is The Future of Personal Finance 06.11.2024 1:32:50
Eric Siu had an epic conversation with Anthony ‘Pomp’ Pompliano about Bitcoin — your defense against inflation. Pomp shares his personal insights on building wealth, timeless life lessons he has written for his kids, and the secrets to a sustainable business culture driven by profit, purpose, and a no-BS approach. Watch the full interview here: hhttps://youtu.be/NloneMFcBz8 TIME-STAMPED SHOW NOTES...
The Brutal Truths About Building a Successful Agency 30.10.2024 1:00:54
Jasmine Star sits down with Eric Siu to talk all about the real side of running a marketing agency. They chat about influencer myths, creative standards, pricing strategies, and what the future of agencies could look like with more tech and performance-based models. Watch the full interview here: https://youtu.be/LRzWisnsdyk TIME-STAMPED SHOW NOTES: (00:00) The State of Marketing: Trends and Misco...
Marketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to Know 23.10.2024 57:38
In this episode, Eric Siu chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. Seth shares why understanding your audience is key and talks about his love for writing and how books can make a real impact. This conversation will inspire you to think bigger and aim higher. Watch the full interview here. Get a copy of Seth Godin's...
I Sacrificed My 20s to Get Rich, Was It Worth It? 16.10.2024 19:10
In this video, Eric Siu shares his journey from gaming to entrepreneurship, reflecting on the sacrifices, loneliness, and ambition that fueled his success. He opens up about the challenges of choosing growth over comfort and the importance of building strong connections along the way. Watch the full interview here: https://youtu.be/-Z21mInSxuw TIME-STAMPED SHOW NOTES: (00:00) The Genesis of Ambiti...
If You're Not Incorporating AI into Your Business, You're F*cked 09.10.2024 36:34
This is Eric's presentation around AI in marketing from Limitless Expo 2024 which just wrapped last month. There are accompanying slides, so we recommend you watch it on YouTube at the link here, https://youtu.be/Jowh3Oqm9jg. Eric discusses how you can 10x your business through AI in marketing, specifically diving into marketing strategy, SEO, CRO, and agentic workflows. ⏰Timecodes ⏰ 00:00 Intro...
This Mistake Almost Destroyed My 8-Figure Business 02.10.2024 35:56
Eric Siu reveals the dramatic turnaround story of Single Grain, the marketing agency he saved from the brink of bankruptcy in 2015. From early mistakes like poor hires and lack of focus to leveraging SEO and building a powerhouse team, Eric uncovers the secrets to his success. He shares hard-earned lessons on leadership, hiring, and maintaining top talent—insights every business owner needs to he...
He's $1.2 BILLION In Debt: This Is What No One Teaches You About Money | Robert Kiyosaki 25.09.2024 33:00
Join Eric Siu as he interviews the legendary Robert Kiyosaki, author of Rich Dad Poor Dad, on mastering debt, building unstoppable wealth, and why financial education is the key to thriving in any economy. Discover Kiyosaki's bold take on leadership, branding, and how surrounding yourself with the right people can skyrocket your success! Watch the full interview here: https://youtu.be/oP2kSCDemVs...
How Ken McElroy runs a $3 Billion Business in Just 90 Minutes a week 18.09.2024 1:00:05
In this interview, Eric Siu and real estate mogul Ken McElroy reveal the strategies behind successful property deals, smart cash flow management, and the art of leveraging debt. Ken shares how politics impact real estate, the power of YouTube for attracting investors, and why building wealth is about more than just money. Get ready for some powerful insights! Watch the full interview here: TIME-ST...
Why Marriage Is Rarely Still Worth It | Dr. Taraban 11.09.2024 1:48:33
In this episode, Eric Siu interviews Dr. Orion Taraban as they dive deep into the realities of modern relationships—how to keep attraction alive, the business side of marriage, and why sex work is on the rise. They also explore hot topics like OnlyFans, the girl boss movement, social media's impact on dating, and what it means to be "monogamish." Plus, learn why overpaying is the price of winning...
How He Makes 7 Figures from SEEDS | Kevin Espiritu 06.09.2024 1:01:35
Kevin Espiritu, founder of Epic Gardening, shares how he transformed a humble gardening blog into a booming business. From mastering YouTube and SEO to making savvy acquisitions, Kevin breaks down the pivotal moments that fueled his explosive growth. If you're ready to learn the secrets behind scaling a successful brand, this episode is packed with golden insights you won't want to miss! Watch the...
How to be RICH (by Billionaire J. Paul Getty) 28.08.2024 35:32
Eric Siu's take on 'How to Be Rich' by J. Paul Getty challenges conventional wisdom. He paints business as an art, not just a money machine, and argues that true leaders must get their hands dirty—no room for passive CEOs here. He dives into the darker side of success, questioning whether wealth truly enriches life or just complicates it. Watch the full interview here: https://youtu.be/x3Cm3EHHD3U...
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