Eric Siu
Leveling Up with Eric Siu
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
Where to listen?
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Episodes
My Meal Prep Delivery Experiment 20.02.2015 5:34
When one of my friends wouldn’t stop tagging me in meal prep pictures on Instagram, I thought it was interesting and decided to try a meal prep delivery experiment. Today I’m telling you about the results. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Eve...
Why You Should be Creating a Role Scorecard 19.02.2015 4:36
Today I'm going to tell you how to set up a role scorecard for hiring so you can compare job candidates side-by-side to make the best hiring decision. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect...
Why You Should Build a Hiring Funnel 18.02.2015 4:25
Today I outline the importance of having a hiring funnel to help you find the right people and eliminate the wrong ones. A hiring funnel is important, and I’ve found this out the hard way: I once made an $840,000 hiring mistake. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. S...
5 Useful Tools for Remote Teams 17.02.2015 5:59
Today I’m sharing five different tools for remote teams that have proven very effective for me. You might hear some overlap from past episodes where I’ve recommended tools for different things, but that’s just a reflection of how well they work. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a sho...
5 PPC Interview Questions to Ask 13.02.2015 6:17
If you want to hire a paid advertising manager to help you scale your campaigns or add someone into your agency setup, here are five PPC interview questions you can ask a potential hire. This candidate can fill your needs for Google AdWords, Facebook advertising or any other type of display networks where you pay per click. Keep in mind, a good PPC candidate will also be able to advance into media...
The Importance of Swift Decision Making 12.02.2015 5:40
Today we’re talking about faster decision making and why it’s so crucial to not losing your business and creating success. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywh...
Establishing a Morning Routine that Works for You 11.02.2015 8:13
Today I’m going to tell you how I structure my morning routine to set my day up for success so you can take what you like and apply it to yours. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Er...
How to Structure Your Day for Maximum Effectiveness 10.02.2015 6:42
Today I'm giving you a formula to structure your day to help you make sure you work towards your main goals while also getting your smaller tasks done. I also discuss a handful of tips to make sure you don't overwork yourself and make the most of the time you have. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode...
5 SEO Interview Questions to Ask 06.02.2015 7:00
Even though I run a marketing agency, I think it's always best to hire an in-house SEO professional, especially if you're producing a lot of content. Today I'm going over five SEO interview questions to help you make a successful hire. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review...
What I Learned After Interviewing 70 Entrepreneurs 05.02.2015 9:29
Today I’m going to tell you some of the things I’ve learned after interviewing 70 entrepreneurs. In the last year and a half, I’ve talked to people who have founded multi-million dollar companies, billion dollar companies, and even people like Ron Klien who invented the magnetic credit card stripe. It’s been really humbling to talk to these people. Leave some feedback: What should I talk about nex...
5 Worthwhile Books for Entrepreneurs 04.02.2015 9:47
Today I’m going to tell you about five worthwhile books for entrepreneurs to read. These are all books that have really helped shape my career thus far, so I want to share them with you. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. G...
How to Create Effective Landing Pages in Minutes 03.02.2015 6:35
Today we’re going to talk about how you can create attractive, effective landing pages in minutes. The tool I’ll be talking about is LeadPages, which has a lot of templates to offer. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get t...
7 Benefits of Podcasting 30.01.2015 6:21
Today we're talking about how podcasting has helped me. Some of the benefits I've gotten from it aren't what I would have expected at first - but they're still great. I also talk about why I think others should get into podcasting. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here...
Why You Should be Creating an Internal Wiki 29.01.2015 4:59
Today we're talking about why you need an internal wiki. Wiki is short for wikipedia, and that's exactly how an internal wiki looks: it functions exactly like Wikipedia where you can look at specific categories and areas of your business to keep track of and document things. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy th...
The Two Day Rule 28.01.2015 5:07
Hello everybody, today we’re talking about the Two Day Rule. The Two Day Rule is something I learned from Tim Ferris or someone else about a month or two ago about establishing habits. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get...
How I Lost Multi-Million Dollar Deals Due to This Mistake 27.01.2015 7:17
Today we’re going to talk about how not to lose multi-million dollar deals by taking advantage of strategic planning. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere S...
6 Effective Sales Interview Questions to Ask 23.01.2015 7:40
Today we’re talking about six effective sales interview questions to ask if you’re trying to hire a new sales person. These questions work for both junior and senior-level candidates. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get...
Why You Should Be Setting Up an Ideal Client Profile (and How to Do It) 22.01.2015 6:25
Hello and welcome to another edition of Growth Bites. Today we’re going to talk about why and how you should create an ideal client profile. Whether you’re in the service business or have a product, you need to know who your target audience is, rather than going the “easy” route of targeting everyone. This should even happen before you do any prospecting, sales or marketing. Leave some feedback: W...
How to Reoptimize Unopened Emails 21.01.2015 6:24
Hello and welcome to another episode of Growth Bites. Today we’ll talk about how you can reoptimize your unopened emails. Whatever email service your using: Aweber, MailChimp, or another, you should be able to target your audience by getting specific and searching for people who haven’t opened your messages. Leave some feedback: What should I talk about next? Please let me know on Twitter or in th...
A Cheap and Easy Way to Get Started with Marketing Automation 20.01.2015 6:11
Hello and welcome to another edition of Growth Bites. Today we’ll talk about how you can start marketing automation without breaking the bank. Chances are, if you’ve done any kind of online marketing, you’ve heard of HubSpot, Infusionsoft, Marketo - all kinds of marketing automation tools. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. D...
5 Conversion Increasing Questions to Ask During a Sales Call 16.01.2015 11:07
Hello, welcome to another edition of Growth Bites. Today we’re going to discuss five different questions to ask during a sales call, assuming it’s more of a closer type of call where the prospect is already qualified and knows what your company is about. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, le...
The Most Important Interview Question to be Asking 15.01.2015 6:23
Hello and welcome to another edition of Growth Bites. Today we’re going to talk about the number one interview question you need to be asking. This is a question that’s used by Elon Musk and a lot of other big companies. It’s a really effective question that gets your prospective employees talking. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments...
What to do When You Don't Know What You're Doing 14.01.2015 9:09
Hello and welcome to another edition of Growth Bites. Today we’re going to talk about how we all feel sometimes when we’re running a business: there are certain times when you feel like you have no idea what you’re doing. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscrib...
How to Structure Sales Compensation 13.01.2015 7:19
Hello and welcome to another edition of Growth Bites. Today we’ll talk about how you can structure your sales compensation. Keep in mind that every company is different in terms of commissions and salaries, so this is a basic framework. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review...
How to Validate Your Idea 09.01.2015 6:36
Welcome to another episode of Growth Bites. Today we’re going to talk about how you can validate your new idea for a company that you think will be a big hit. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed C...
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