Eric Siu

Leveling Up with Eric Siu

Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.

Be sure to visit the podcast's website and support the creator: www.levelingup.com

Author

Eric Siu

Category

Business

Podcast website

www.levelingup.com

Latest episode

Oct 20, 2026

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Episodes

What To Make Of Apple's Podcast Subscriptions 27.04.2021

In today’s episode, Eric shares his thoughts on Apple’s new Apple Podcasts Subscriptions and analytics feature called Podcast Connect. He explains how one of its features enables podcasters to add different channels for SEO, email, and paid media, among other things, to group or curate episodes. Eric compares this to the membership platform of Supercast and breaks down the pros and cons of each. T...

Startup Secrets with Activision Co-Founder Howard Marks 26.04.2021

Startup Secrets with Activision Co-Founder Howard Marks Welcome back to another episode of Leveling Up hosted on Clubhouse! Today’s guest is Howard Marks, the legend behind Activision and Acclaim who has recently been pioneering crowdfunded investing with his company StartEngine. We also open up the floor to a bunch of different people in the Clubhouse chat who ask brilliant questions all centered...

How I Sold $65,000 of Books Using Clubhouse 22.04.2021

How I Sold $65,000 of Books Using Clubhouse While Clubhouse might not as big a thing that some have been professing it to be, that does not mean that it has no use to you and your business. In today's episode, Eric explains how he used the Clubhouse app to spark $65,000 worth of book sales and the smart methods he used to up-sell certain customers. Tuning in you will hear about NFTs, what it takes...

What Is The Creator Economy? 21.04.2021

What Is The Creator Economy? Today’s episode is all about the creator economy and what this means for you. Listening in, you’ll hear about the recent success of platforms such as Cameo, Substack, and Clubhouse and how more and more money is going to the creators themselves. We talk about how being a creator and being an entrepreneur are increasingly becoming the same thing and discuss our fundamen...

Why Clubhouse Is NOT The Next Big Thing 20.04.2021

Why Clubhouse Is NOT The Next Big Thing Despite us investing a significant amount of time on Clubhouse this year, there are good reasons to believe that the new platform will not, in fact, be the next big thing. The chief reasons for this come down to the amount of hours that are necessary to gain any sort of traction, and the competitors that are rising up to challenge Clubhouse in the drop-in au...

How to Use AI to Generate Copy for Ads, Social and More with Paul Yacoubian 19.04.2021

How to Use AI to Generate Copy for Ads, Social and More with Paul Yacoubian Welcome to the first episode of Leveling Up which is being hosted on Clubhouse! Today’s guest is Paul Yacoubian, Co-Founder, and CEO of Copy.ai. Generating quality content is a huge part of any marketing endeavor, which is why it can be so time-consuming. This problem is slowly fading away though thanks to Copy.ai, which l...

How To 10x Your Performance With Better Sleep With Eight Sleep CEO Matteo Franceschetti 12.04.2021

How to 10x Your Performance with Better Sleep with Eight Sleep CEO Matteo Franceschetti There are three pillars of health: Nutrition, exercise, and sleep. Arguably, sleep is the most foundational of the three because eating well and moving your body can only be effective when you are well-rested. Leading the sleep-tech charge is Eight Sleep, a company specializing in smart mattresses. CEO Matteo F...

This SEO Strategy Is Infinitely Better Than Link Building 07.04.2021

Today, we're going to talk about what's actually more important than Link Building. We learn that two of the most important things are Content and Links. But when you look at big and successful websites, they did not beg for links, the just created REALLY GOOD content, and went beyond just links. TIME-STAMPED SHOW NOTES: [00:27] - Two Important Things [01:16] - Social Media As a Seed To Build A Re...

Why Communities Are The Future of Business and Marketing wtih Greg Isenberg 05.04.2021

Why Communities Are The Future of Business and Marketing with Greg Isenberg Community is the cornerstone of any successful business. This special group of people serve many purposes: they’re your megaphone, humble servants, and most loyal customers. Today we talk to a community-building expert to find out the many whats, whys, hows, and whens of community building. Greg Isenberg is the Founder of...

How To Create Relevant Touchpoints With magazines & More for Cheap With ReminderMedia ($50M+ Revenue!) 29.03.2021

How To Create Relevant Touchpoints with Magazines & More for Cheap with ReminderMedia ($50M+ Revenue!) A combination of strong approaches to marketing and sales is something that is rarer than you might think. Joining us on Leveling Up today to talk about ReminderMedia's fast rise and no-brainer offers are the company's founders Luke Acree and Josh Stike. ReminderMedia specializes in customizable...

Are Magazines Back As A Marketing Channel? Steve Olsher From Podcast Magazine Thinks So 22.03.2021

Are Magazines Back As A Marketing Channel? Steve Olsher From Podcast Magazine Thinks So Today we talk with Steve Osher, founder, and Editor-in-chief at Podcast Magazine. In this episode, Steve shares his career journey with us; one that has been filled with many highs and lows. He details how it affected his psyche, as well as the important lessons that came with failure. Expanding on this, Steve...

This Co-Founder Doesn’t Read Books And Has A Mega Awesome SaaS Business ($50M+ Raised) With Multiple Revenue Streams 15.03.2021

This Co-Founder Doesn’t Read Books And Has A Mega Awesome SaaS Business ($50M+ Raised) With Multiple Revenue Streams Today’s guest is Cory Capoccia, Co-Founder, Chief Business Development Officer, and President of Womply, a local commerce platform that provides apps, APIs, and marketing and financial tools for over 500 000 American businesses. Cory starts by giving us some background information a...

How He Landed A Partnership Naval Ravikant By Building In Public & Creating A World-Class Book 08.03.2021

Creating the Almanak of Naval Ravikant with Eric Jorgenson Eric Jorgenson is a founding team member at Zaarly and is the brains behind The Almanack of Naval Ravikant. In today’s episode, we talk in great depth about Eric’s book, as well as the business and personal growth that came with writing it. We kick off the show by hearing about Eric’s background and discovering his business mindset and kna...

Reed Duchscher Reveals Creator Secrets Learned From Managing MrBeast, Dude Perfect, Typical Gamer & More (Over 1.7B Views!) 01.03.2021

Reed Duchscher Reveals Creator Secrets Learned From Managing MrBeast, Dude Perfect, Typical Gamer & More (Over 1.7B Views!) Today’s guest is Reed Duchscher of Night Media, a multimedia talent management company and creative outpost for the largest creators on the internet. Reed’s company has worked with people such as MrBeast, Typical Gamer, and other voices from the most influential of the influe...

How To Design A Book The Right Way 26.02.2021

How To Design A Book The Right Way In today's video, Eric Siu talks about how to design your book the right way. Even if you are not a designer, you have to know what you want your book cover to look like because you do not want to outsource that vision. When designing the cover of your book, it also helps to look at other books and see what works and what isn't. Watch the video for the full guide...

The Habits You'll Need to Guarantee Success in Life (and Create Your Own Luck Consistently) 24.02.2021

Today my book Leveling Up is officially released. In this video I'm sharing some of my favorite moments from interviews I've done on other shows talking about the concepts in the book. In the Rebel Capitalist show with George Gammon I talk about the red pill moment that got me focused on being prepared. On the Pomp show I talk about the concept of creating your own luck with the right habits. Be s...

The #1 Mindset to Overcome Life Challenges 23.02.2021

The #1 Mindset to Overcome Life Challenges Try this one, simple mindset shift and overcome any challenge life throws at you. If you approach life as a game, it's much easier to face your challenges and overcome them. These clips are highlights from interviews I've recently done promoting the upcoming book, Leveling Up!  TIME-STAMPED SHOW NOTES: [00:00] Life is a game [00:14] How to have fun every...

From Hooters Waitress & No Degree To Running Billion Dollar Brands with Kat Cole 22.02.2021

From Hooters Waitress and No Degree To Running Billion Dollar Brands with Kat Cole Today’s guest is Kat Cole and she joins us to share some of the frameworks she has developed to become the business mogul and empathetic leader she is today. Kat was a Hooters waitress before she transitioned to becoming the President and COO of Focus Brands, as well as an investor, advisor, thought leader, and boar...

How To Launch Your Book The Right Way 19.02.2021
Self Publishing vs Traditional Publishing (Hint: It's not what you think!) 18.02.2021

In this video, Eric Siu will talk about the difference between self publishing and traditional publishing. We will talk about the benefits of self publishing versus traditional publishing and how your choice can affect your revenue, freedom, sales, and more. With the Leveling Up Book, Eric Siu did a special type of publishing called the Hybrid Publishing, where you get the best of both worlds.   [...

How Saleswhale Can Help You Reach Out To Leads On Autopilot 15.02.2021

How Saleswhale Can Help You Reach Out To Leads On Autopilot with Gabriel Lim A large portion of the leads in a sales funnel never get touched by SDRs, and thus don’t end up converting. Saleswhale changes this by leveraging AI to convert middle of the funnel leads into sales-ready opportunities! Our guest for today is their Co-Founder and CEO, Gabriel Lim. Our conversation begins with an overview o...

From 17M Album Sales To Broke To Millionaire With Spectacular Smith 08.02.2021

Today's guest is entertainer, keynote speaker, entrepreneur, television personality, author, and philanthropist Spectacular Smith! Spec is the Chairman and CEO of Adwizar and founder of the record label Mula Music Group, but the list of his accomplishments does not stop there. When Spec was still a youth, he experienced early fame and fortune along with his brothers as part of the rap group Pretty...

How To Sell $1M Enterprise Software Contracts The Right Way (With Crayon Data CEO Suresh Shankar) 01.02.2021

How To Sell $1M Enterprise Software Contracts The Right Way with Crayon Data CEO Suresh Shankar Today we sit with Suresh Shankar, Founder and CEO of Crayon Data. We ask Suresh about Crayon, hear his journey, and find out how to build unshakable enterprises. The show kicks off with Suresh telling us more details about Crayon, and the services they provide. Suresh explains that data is everywhere in...

How YOU Can Think Like A Contrarian & Acquire Businesses To Create A Life of Freedom with Codie Sanchez 25.01.2021

How YOU Can Think Like A Contrarian & Acquire Businesses To Create A Life of Freedom with Codie Sanchez No matter who you are, by exercising a little contrarian thinking, you can find, analyze, buy, and build profitable businesses, becoming the master of your own destiny. Codie Sanchez is a master of applying out-of-the-box thinking to investing and today she joins us on the show to share some of...

This Company Does 60% Profit Sharing With Over $25M In Annual Recurring Revenue 19.01.2021

A big part of contemporary online business is connected to email marketing and one of the most powerful and exciting names in the game right now is undoubtedly ConvertKit. The company's Co-Founder and CEO, Nathan Barry, returns to the Leveling Up podcast today to talk about their last year or so of business, their choice to embrace profit-sharing, and his thoughts on the evolving remote-work lands...

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