Taylor Petrinovich & Kelley Gilster | The Level Up Co.
LEVEL UP: A Wedding Photography + Videography Podcast
Ready to take your wedding photography or filmmaking business from mainstream to luxury? We are on a mission to equip YOU with the information and resources you need to scale your business into the premiere and luxury markets, where you can successfully 2-3x your prices. Every Tuesday we invite you to tune in on conversations with Kelley and Taylor, luxury wedding cinematographers and business coaches, as we teach you what we have learned over 22+ years of combined experience in the wedding industry. Learn the ins and outs of the luxury market, how to align your brand within it, and become ful...
Author
Taylor Petrinovich & Kelley Gilster | The Level Up Co.
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
147: Prioritizing Progress Over Perfection: How to Scale Your Wedding Business Faster 15.03.2024 49:20
Are you waiting for the "perfect moment" to grow your wedding business? In this episode of The Level Up Podcast, Taylor and Kelley discuss why prioritizing progress over perfection is the key to scaling your business faster. From real-life success stories of Mastermind alumni to tangible strategies for growth, they share how taking action before you feel ready leads to long-term success....
146: How to Find the Luxury in Every Event & Attract High-End Client 12.03.2024 37:53
How do you elevate your brand and attract high-end clients—even if you’re starting from scratch? In this episode of The Level Up Podcast, Giselle of Giselle Films shares how she transitioned from second shooting to building her own wedding filmmaking business, overcoming burnout, and breaking into the luxury market. From booking budget-friendly weddings to doubling her prices, Giselle reveals the...
145: Why Being Selfish in Your Wedding Business is a Good Thing 07.03.2024 37:50
Is saying “no” actually the key to growing your wedding business? In this episode of The Level Up Podcast, Taylor and Kelley break down why being selfish in your business isn’t just a good thing—it’s necessary for long-term success. From turning down the wrong clients to curating your social media presence with intention, they reveal why setting boundaries, prioritizing your goals, and focusing on...
144: Blocking Out the Noise: How to Scale to Luxury Weddings 05.03.2024 38:09
Feeling overwhelmed by conflicting business advice? In this episode of The Level Up Podcast, Miranda from Rosemary Films shares how she blocked out the noise, focused on strategic education, and scaled her wedding filmmaking business to luxury clients. From raising her prices from $3K to $10K weddings in just two years to rebranding her business for high-end bookings, Miranda reveals how mindset s...
143: This Is The Best Investment for Your Wedding Business 27.02.2024 37:58
What’s the best investment you can make in your wedding business? In this episode of The Level Up Podcast, Matthew from Cinematt Films shares how strategic investments in branding, education, and mentorship helped him transition into the luxury wedding market. From rebranding to attract high-end clients to networking with top vendors and charging premium prices, Matthew reveals why taking action a...
142: The Truth About Booking Luxury Weddings: Pricing, Mindset & Market Positioning 25.02.2024 39:19
What does it really take to book luxury weddings? In this episode of The Level Up Podcast, Taylor and Kelly break down the truth about booking high-end clients, including the pricing thresholds, mindset shifts, and strategic branding changes required to move from mainstream to luxury. They discuss why booking a single $10K wedding doesn’t mean you’re a luxury vendor—and what you actually need to d...
141: New Life Seasons Called for Big Business Changes 18.02.2024 38:39
How do major life transitions impact your business? In this episode of The Level Up Podcast, Summer Jones of Summer Films shares how becoming a mother forced her to rethink her wedding filmmaking business—leading to strategic rebranding, price increases, and a transition into the luxury market. From taking a planner’s advice to overhaul her website to leveraging networking and mentorship to scale...
140: Growing From $2,500 to $10K Weddings in 9 Months 06.02.2024 43:54
Want to 4x your wedding prices in less than a year? In this episode of The Level Up Podcast, Drew Coleman of Drew Coleman Films shares how he completely transformed his business in just nine months—going from $2,500 weddings to booking $10K+ weddings through strategic rebranding, networking, and mindset shifts. Drew reveals how a planner’s branding feedback changed everything, why he invested in n...
139: Is Going Viral Hurting Your Wedding Business? Here’s What to Focus On Instead 30.01.2024 22:05
Think going viral will bring in more wedding clients? Think again. In this episode of The Level Up Podcast, Taylor and Kelley debunk the myth that viral content equals more bookings and explain why focusing on curated, strategic social media is the key to long-term success. They share real stories from wedding professionals who had viral videos with millions of views but zero bookings, and discuss...
138: How to Continue Growing Even During Slow Seasons 23.01.2024 28:21
Feeling stuck during the slow season? In this episode of The Level Up Podcast, Taylor and Kelley break down how wedding photographers and filmmakers can continue growing—even when business is slow. From updating your portfolio and organizing your inbox to refining your wardrobe for luxury bookings, they share three powerful ways to prepare for your next busy season while embracing much-needed rest...
137: Staying True to Yourself While Serving the Luxury Market 16.01.2024 49:19
Can you stay true to your style and still break into the luxury market? Absolutely. In this episode of The Level Up Podcast, Kim Alvarado of Kim Alvarado Films shares how she evolved her wedding filmmaking business while staying authentic to her creative style. From raising her prices and booking luxury clients to refining her brand and networking with planners, Kim explains how she transitioned f...
136: The 7 Mistakes You’re Making When a Potential Client Inquires 09.01.2024 34:24
Are you losing potential bookings without realizing it? In this episode of The Level Up Podcast, Taylor and Kelley break down the seven most common mistakes wedding photographers and filmmakers make when handling inquiries—and how to fix them to increase bookings. From responding too slowly to confusing pricing structures, they share real strategies to improve your booking process, make it seamles...
135: The New Year Reset: How to Set Your Business Up for Success in 2024 02.01.2024 35:23
Want to make 2024 your best year yet? In this episode of The Level Up Podcast, Taylor and Kelley walk you through the ultimate business reset for the new year—helping wedding photographers and videographers analyze what worked in 2023, set strategic goals, and realign their businesses for growth. They discuss the “bubble strategy” for focusing on what truly matters, how to let go of business habit...
134: Why Focus is the Key to Success 27.12.2023 36:03
Trying to do too much in your business? It could be holding you back. In this episode of The Level Up Podcast, Megan Edgman of Salt Rock Studios shares how she went from filming concerts to booking luxury weddings—and how focusing on one niche transformed her business. From second shooting at high-end weddings to raising her prices and finding the right planners, Megan reveals the key lessons that...
133: Q&A: Raising Prices, Crediting Vendors, Same-Day Edits & More! 12.12.2023 1:04:16
Got burning questions about your wedding business? We've got answers! In this special live Q&A episode, Taylor and Kelley answer top questions from wedding photographers and videographers, covering everything from raising prices in a slow season to hiring second shooters, writing better Instagram captions, and whether you should offer same-day edits. They also debunk common myths about vi...
132: Why Your Content Should Shift as You Rise in the Wedding Industry 05.12.2023 28:28
Still sharing every wedding you shoot? It might be hurting your brand. In this episode of The Level Up Podcast, Taylor and Kelley break down why your content strategy needs to evolve as you move into the luxury market. From curating your portfolio and refining your social media strategy to capturing details that planners and high-end clients love, this episode will help you position your business...
131: Why You Need to Show Up More on Instagram 28.11.2023 40:09
Want to book more weddings through Instagram? You need to start showing up. In this episode of The Level Up Podcast, Dryden & Emily of Wild & Roam share how they built a thriving destination wedding business using Instagram and TikTok. From consistently posting behind-the-scenes content to strategically leveraging portfolio-building shoots, they reveal how social media helped them land hig...
130: The Language of Luxury Events 22.11.2023 53:11
Want to attract luxury clients and get more high-end referrals? In this episode of The Level Up Podcast, Erica Buchelman of 1011 Makeup & Hair shares how she built a successful luxury beauty brand through relationships, pricing strategy, and business integrity. From working with top-tier planners to knowing when to raise prices and position herself for high-end bookings, Erica reveals how any...
129: The Etiquette of Filming Behind-the-Scenes at a Wedding 14.11.2023 38:29
Are behind-the-scenes videographers helping or hurting wedding productions? In this episode of The Level Up Podcast, Taylor and Kelly break down the rise of BTS videography and the etiquette behind filming behind the scenes at weddings. From avoiding conflicts with the hired cinematographer to ensuring proper vendor crediting and content usage, they reveal the do’s and don’ts of this emerging indu...
128: How to Recognize a Luxury Event 12.11.2023 42:40
How can you tell if a wedding is truly luxury? In this episode of The Level Up Podcast, Sarah Wahab of Mulberry & Moss shares how she built a thriving luxury floral business and reveals how filmmakers and photographers can recognize and capture high-end events. From understanding vendor selection and event details to leveraging luxury weddings to scale your business, Sarah provides insider ins...
127: The Importance of Brand Voice & Copywriting 26.10.2023 43:04
Do your words match the quality of your visuals? In this episode of The Level Up Podcast, Sarah Orman of CEÁRR Creative shares how copywriting impacts your brand, attracts high-end clients, and enhances your website’s effectiveness. From creating a signature brand voice to fixing common copy mistakes, Sarah explains why the right words are just as powerful as stunning visuals when it comes to book...
126: The Best-Kept Secrets of Success 18.10.2023 1:01:34
What does it really take to scale a wedding business into the luxury market while staying aligned with purpose? In this heartfelt episode, we sit down with Alex of Vowed on Film, who shares how he went from actor to luxury wedding filmmaker, the lessons he's learned from showing up with excellence, and why investing in yourself and serving others are the real secrets to success. Alex opens up...
125: Self-Sabotage and Trusting the Process in Your Wedding Business 10.10.2023 34:21
Feeling stuck in your wedding business despite your talent? You're not alone. In this motivational episode of The Level Up Podcast, Taylor and Kelley uncover the hidden ways wedding photographers and filmmakers self-sabotage and how to overcome them by taking small, intentional steps. From ignoring opportunities to fearing success, they reveal how to identify self-limiting behaviors, shift yo...
124: Copy This Growth Strategy to Make a Big Leap in Your Wedding Business 04.10.2023 44:40
Want to grow your wedding filmmaking business with intention and impact? In this episode of The Level Up Podcast, Kelley and Taylor chat with Kara and Drew of Lens of Lenox, a powerhouse husband-wife team scaling from the lovely to luxury market with strategy, storytelling, and heart. They share how planning their own wedding sparked their business, the exact steps they’ve taken to level up, and h...
123: Leaning into What Makes You Unique 26.09.2023 42:35
What happens when you stop mimicking others and fully embrace what makes you unique as a filmmaker? In this inspiring episode of The Level Up Podcast, Gabrielle Fordham shares her journey from editor to high-end wedding filmmaker and how she’s carved out a niche by leaning into storytelling, connection, and emotional awareness. You’ll hear how she doubled her prices, rebranded with clarity, and cr...
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