Smartify

Let’s DOOH This, by Smartify

Business EN ↓ 4 episodes

Let’s DOOH This, by SmartifyA podcast about the big shake-up happening in media right now. We sit down with trailblazers from advertising, real estate, technology, and outside the industry to talk about how DOOH and Retail Media are rewriting the rules. From data-driven targeting to new revenue models, from storefront screens to nationwide networks, you’ll hear the stories and strategies fueling the most exciting changes in marketing today.

Author

Smartify

Episodes

Episode 4: What Top Real Estate Brokerages Understand About Marketing in 2026 (That Most Don’t) 25.02.2026 39:40

Marketing in real estate has evolved far beyond flyers and open house signs. In this episode, Lauren Henss (VP of Marketing, First Team Real Estate), Jeff Kennedy (Founder & CEO, Mavericks), and Debbie Williams (SVP of Marketing, Smartify) dive into how modern brokerages are transforming marketing from a fulfillment function into a strategic growth engine. Discover why top brokerages give mark...

Episode 3: The Soul of Marketing: Creativity, AI, and the Power of Outdoor with David Sable 07.11.2025 25:14

Smartify Media CEO Joe Kunigonis sits down with David Sable , Vice Chairman of Stagwell and one of marketing’s most enduring creative voices. Together, they explore what it really means to be human in a world increasingly defined by data, devices, and AI. From the “Da Vinci Factor” —why artificial intelligence could never have painted The Last Supper —to the evolution of Out-of-Home (OOH)...

Episode 2: DOOH and The Evolution of Real Estate Marketing 03.09.2025 38:04

In the 2nd episode of Let’s DOOH This by Smartify, Smartify CEO Joe Kunigonis sits down with Jeff Kennedy, founder of Mavericks Consulting and former VP at LeadingRE, to explore how digital out-of-home and retail media are reshaping real estate marketing. Together, they discuss why dynamic, customized digital media creates unmatched emotional connections, how AI is powering real-time audience targ...

Episode 1: Beyond the Screen 28.07.2025 29:41

“Beyond the Screen: How DOOH Amplifies Omnichannel Strategy” Let’s DOOH This, by Smartify – Episode 1 In the debut episode of Let’s DOOH This , Smartify CEO Joe Kunigonis and SVP of Marketing Debbie Williams sit down with Jesse Wroblewski—founder of Generations Beyond and author of Marketing for Supervillains —to unpack how digital out-of-home (DOOH) advertising fits into the evolving omnichanne...