LeadingLane

LeadingLane Podcast

Business EN ↓ 128 episodes

Welcome to LeadingLane, the go-to podcast for aspiring and seasoned real estate professionals! Hosted by Steven L. Burch and Ashley Fredrick, two seasoned brokers with a flair for the industry, this show delves into the core of what makes real estate tick. Each episode is a journey through essential topics like mastering time management, unraveling the complexities of real estate finances, and sharing authentic experiences from the field. Get valuable tips and tricks, whether you're a newbie or a pro. This podcast is your key to thriving in real estate. Fort Riley / Junction City / Manhattan /...

Author

LeadingLane

Category

Business

Podcast website

leadinglaneco.com

Latest episode

Jul 9, 2026

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Episodes

Buy Back Your Time: The Simple Systems That Free Up Your Day | LeadingLane Podcast | Ep 128 09.07.2026

In this episode, we dig into Buy Back Your Time and why reclaiming your hours doesn't take a massive overhaul — just smart, simple shifts. We share how something as small as enabling automatic showing approvals saved a deal we almost lost, and how leaning into tools like ShowingTime helps us serve sellers faster with better feedback and real data. We get honest about the control-freak mindset that...

Do You Really "Own" Your Past Clients? | LeadingLane Podcast | Ep 127 30.06.2026

In this episode, we dig into one of the trickiest situations in real estate: what to do when a client chooses you over another agent — sometimes one in your own office. We talk honestly about handling those conversations with professionalism, why the "you owe me a referral" expectation rarely holds up, and how ego can get in the way of good business. We share why nobody truly "owns" a client and h...

Why Discipline Beats Motivation Every Time (And What to Do Instead) | LeadingLane Podcast | Ep 126 23.06.2026

In this episode, we dig into one of the most misunderstood topics in personal and professional growth — the difference between motivation and discipline. We talk honestly about why motivation is fleeting and emotion-driven, while discipline is the daily commitment that actually moves the needle. We share real examples from real estate and everyday life to show how small, consistent actions build t...

Stop Kicking the Can: How to Beat Procrastination for Good | LeadingLane Podcast | Ep 125 16.06.2026

In this episode, we dig into why procrastination quietly costs us more than we realize—lost deals, strained trust, and unnecessary stress. We get honest about the reasons we put things off, from chasing perfection to avoiding discomfort. We share the simple systems that changed the game for us, like the 5-whys exercise, short focus timers, and prioritizing response time over resolution time. If yo...

Why Being a "Stickler" Protects Your Entire Business | LeadingLane Podcast | Ep 124 09.06.2026

In this episode, we dig into why we're such "sticklers" for compliance — and why the small details that feel like "no big deal" in the moment are often what protect us a year or two down the road. We talk through real scenarios around home warranties, inspection waivers, missed deadlines, and sloppy offers, and how a single word like "repair" versus "replace" can change an entire outcome. We share...

EXP Just Acquired NextHome — Here's What It Actually Means for Agents | LeadingLane Podcast | Ep 123 02.06.2026

In this episode, we break down the EXP acquisition of NextHome and what it really means for agents, brokers, and the future of the industry. We talk honestly about why mergers like this are speeding up, how the MLS and association landscape could be the next big wave to shift, and where we land on the private listing debate. Most of all, we share why your attitude and willingness to stay educated...

The Hidden Cost of Waiting in Real Estate | LeadingLane Podcast | Ep 122 26.05.2026

In this episode, we dig into the hidden cost of waiting in real estate — the deals, opportunities, and dream homes that quietly slip away while buyers and sellers hesitate. We share real stories from our own transactions, unpack why "I'll just wait" is often a mindset issue more than a market issue, and talk about how great agents lead their clients past fear and indecision. We also break down pra...

Stop Leaving Referrals on the Closing Table | LeadingLane Podcast | Ep 121 19.05.2026

In this episode, we tackle the referral conversation most agents avoid — and why waiting until the closing table is already too late. We unpack the fear of rejection, share natural ways to ask mid-transaction, and walk through how to train your sphere to spot opportunities for you. We also dig into the tagging strategy that expands your reach on social, and why tracking where your referrals come f...

When Tragedy Strikes a Transaction: Lessons from an Unexpected Loss | LeadingLane Podcast | Ep 120 28.04.2026

In this episode, we sit down to unpack a transaction that took an unexpected turn when a seller passed away mid-contract — and the remarkable kindness that surfaced from every direction. We share how a contractor, a buyer, two of our agents, and even a dog rescue community stepped up to do the right thing, reminding us that good people are still everywhere when we look. We also dig into the practi...

What Every Realtor Needs to Know About RPAC (And Why It Matters) | LeadingLane Podcast | Ep 119 21.04.2026

In this episode, we break down what RPAC really is and why it matters to every realtor's bottom line. We share the bill that almost taxed our commission checks, the stats behind RPAC's 2025 impact, and the advocacy work happening on our behalf at the local, state, and national levels. We also clear up the biggest misconception about RPAC contributions and what we learned from attending the Preside...

Why You're Already More Successful Than You Think | LeadingLane Podcast | Ep 118 09.04.2026

In this episode, we tackle the uncomfortable truth that most of us can't say "I'm successful" out loud — and we dig into why. We explore how childhood beliefs about money and worth quietly shape the way we measure ourselves in business, and why chasing numbers without clarity leads to burnout, not fulfillment. We share real stories of people who finally drew the line on what success means to them...

Relationships Still Close Deals — Content Just Opens the Door | LeadingLane Podcast | Ep 117 31.03.2026

In this episode, we tackle the content creation struggle that so many agents face — the decision fatigue after conferences, the fear of coming off as salesy, and the overwhelm of just figuring out what to post. We break down why authentic, value-driven content always outperforms the showboaty stuff, and why meaningful relationships are still the real foundation of this business. We also explore ho...

How to Actually Get Your Money's Worth at a Real Estate Conference | LeadingLane Podcast | Ep 116 17.03.2026

In this episode, we break down everything you need to know to get the most out of a real estate conference — especially if it's your first one. We talk about the importance of going in with an open mind, setting small networking goals, and being intentional about which sessions you attend. We also share practical tips like dressing for comfort, putting your phone on silent, and having a follow-up...

Open Houses Don't Sell Houses — They Build Your Business | LeadingLane Podcast | Ep 115 10.03.2026

In this episode, we break down everything real estate agents need to know about making open houses actually work. We share our best tactics — from reverse-searching your CRM to invite warm leads, to reframing door knocking as a neighborhood party invitation. We talk about creative approaches like ice cream socials and weekday evening slots, what to bring (and what to leave behind), and why the rea...

Why Being Late Is Costing You More Than You Think | LeadingLane Podcast | Ep 114 03.03.2026

In this episode, we dive into one of those "small" habits that actually has a massive impact on your career and relationships — being on time. We talk through why punctuality matters in leadership, during client showings, and in everyday business. We share real stories about how simple communication saved client relationships and how a lack of it can cost you. Whether it's a team meeting or a list...

Why Your Energy Is a Bank Account (And How to Stop Overdrawing) | LeadingLane Podcast | Ep 113 24.02.2026

In this episode, we get honest about what happens when we pull away from the people who matter most. We talk about treating your energy like a bank account — auditing what fills your cup and what drains it — and how easy it is to accidentally isolate yourself, especially during the slower seasons. We share real stories about bear hugs in hallways, unexpected texts, and coffee meetings that reminde...

What to Do (and What to Stop Doing) When Your Listing Won't Sell | LeadingLane Podcast | Ep 112 17.02.2026

In this episode, we tackle one of the most frustrating challenges in real estate—stale listings that just won't move. We break down what agents should actually be doing to get a property sold, from regular CMAs and description refreshes to having those tough but necessary conversations with sellers. We also dig into what not to do, including why pulling a listing off the market to "reset" days on...

Building Wealth, Setting Boundaries, and Dancing Through Life with Leon Nasar | LeadingLane Podcast | Ep 111 10.02.2026

In this episode, we sit down with our friend Leon Nasar—broker, developer, and one of the most straightforward leaders in the business. We dig into what it really takes to scale a brokerage, why the best recruiting pitch has nothing to do with commission splits, and how recognizing culture over numbers keeps agents around for the long haul. Leon shares how ballroom dancing with his wife Lisa taugh...

From Frozen Lockboxes to Tech Entrepreneur: Stephanie Jones on Thriving in Any Market | LeadingLane Podcast | Ep 110 03.02.2026

In this episode, we sit down with Stephanie Jones, a 33-year real estate veteran and co-owner of NextHome Superior Living in Michigan's Upper Peninsula. We dive into why tribalism is the biggest threat facing our industry, the importance of building authentic relationships, and how Stephanie balances selling homes with launching Kyther ID—a tech startup designed to eliminate discrimination and fra...

Why the Biggest Real Estate Merger Won't Change What Actually Matters | LeadingLane Podcast | Ep 109 27.01.2026

In this episode, we break down the Compass and Anywhere merger and what it really means for agents on the ground. We discuss why chasing headlines about big corporate moves won't grow your business—but doubling down on relationships, local expertise, and your craft will. We also explore the private listing debate and how transparency with sellers is always the winning strategy. If you're feeling o...

You Don't Have a Lead Problem—You Have a Conversation Problem | LeadingLane Podcast | Ep 108 20.01.2026

We've all been there—watching "Potential Spam" flash across our screens and hitting decline without a second thought. In this episode, we share how answering unknown calls has led to real business, including a lead Steven picked up just hours before recording. We break down why paying for leads won't help if you're not already comfortable answering your phone, and why getting through 100 "nos" mig...

How to Get ChatGPT to Recommend You as a Realtor | LeadingLane Podcast | Ep 107 13.01.2026

In this episode, we break down exactly how one of Ashley's clients started showing up as a ChatGPT recommendation—and landed a listing appointment because of it. We dive into why your Google Business Profile is more important than ever, and why the "tortoise" approach to marketing beats chasing every shiny new tactic. We also get real about the basics most agents overlook, like making sure your co...

Nice Leaders Get Walked On. Kind Leaders Build Trust. | LeadingLane Podcast | Ep 106 06.01.2026

In this episode, we explore the key difference between being a nice leader and being a kind leader—and why it matters more than you think. We discuss how avoiding conflict might feel comfortable, but it often leaves your team confused and frustrated. We break down practical ways to deliver clear, direct communication while still treating people with care. If you've ever struggled with tough conver...

Fire Horse Energy: How to Stop Playing Small and Start Leading Your Life | LeadingLane Podcast | Ep 105 30.12.2025

In this episode, we explore what the Year of the Snake taught us about shedding old habits, relationships, and patterns that no longer serve our growth. We dive into what the upcoming Year of the Fire Horse means for 2026—wild independence, trailblazing momentum, and the freedom to run toward what truly matters. We also share practical reflections on learning to say no, protecting your bandwidth,...

How to Build a Rental Portfolio One Property at a Time | LeadingLane Podcast | Ep 104 23.12.2025

In this episode, we sit down with Ashley to explore how she built a thriving furnished apartment business by serving traveling nurses in her medical community. We dive into the differences between short-term and long-term rentals, how to get started with just one property, and why this model can be a game-changer for building passive income. We also talk through the realities of property managemen...

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