Loyalty360
Leaders in Customer Loyalty, Powered by Loyalty360
Leaders in Customer Loyalty : for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.
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Episodes
Wyndham Focuses on Customers in Winning 360-Degree Honor 11.02.2021 18:42
Send us Fan Mail Wyndham Hotels & Resorts won the Platinum in the 360-Degree category for overall excellence at the 2020 Loyalty360 Awards, as well as three other awards at the event. The also captured a Platinum in the Customer Insights & Metrics category, a Platinum in the CX Strategy category, and a Bronze in the Incentive and Reward Design category. Geoff Crossan, Group Vice President...
In Challenging Times, Air Canada’s Giveback Program Shines a Light 08.02.2021 29:03
Send us Fan Mail Air Canada is Canada’s largest domestic and international airline. Canada’s flag carrier is among the 20 largest airlines in the world and in 2019 served over 51 million customers. Air Canada recently won a Platinum award in the Innovation in Corporate Social Responsibility category at the annual Loyalty360 awards, as well as a Bronze in the Business Transformation category. Loyal...
How Canada’s SCENE Stays Relevant, Innovative, Loved 02.02.2021 32:19
Send us Fan Mail Matthew Seagrim is Managing Director of SCENE, a joint venture between Cineplex Entertainment and Scotiabank, which has officially ranked Canada’s most extensive entertainment loyalty program. SCENE also took home several honors at the 2020 Loyalty360 Awards, including a silver award for Business Transformation and gold for Creative Campaign. Loyalty360’s Mark Johnson spoke with S...
Donatos’ Revamped Loyalty Program Gets Personal 28.01.2021 18:55
Send us Fan Mail Erin Corrigan is the Digital Marketing Manager at Donatos, an Ohio-based pizza delivery restaurant franchisor that has nearly 200 locations in 10 states, with the majority of locations in Ohio. Donatos won a Silver award at the recent Loyalty360 Awards in the Customer Insights and Metrics category, and Loyalty360’s Mark Johnson had the chance to speak with Corrigan about their rec...
Teriyaki Madness Gets Ahead of Loyalty Curve with New Technology 25.01.2021 20:02
Send us Fan Mail Jodi Boyce is executive vice president of the fast-casual Denver-based teriyaki franchise, Teriyaki Madness, which features a Seattle-style teriyaki menu with nearly 95 locations in the U.S. Teriyaki Madness has leveraged its loyalty program to thrive amid the pandemic by increasing sales and customer retention. The program's success can be seen in that loyalty members spent...
Team Engagement is Key to The GIANT Company’s Loyalty Launch 20.01.2021 29:51
Send us Fan Mail The GIANT Company is a U.S. supermarket chain that operates 186 stores in, Pennsylvania, Maryland, Virginia, and West Virginia. They operate full-scale supermarkets under the GIANT and MARTIN’S banners, along with small-scale urban stores known as GIANT Heirloom Markets and offers online grocery services through its GIANT Direct and MARTIN’S Direct banners At the recent 2020 Loyal...
Consumer Community Grows Veggies Made Great Brand 19.01.2021 24:22
Send us Fan Mail Veggies Made Great's goal is to inspire people to love eating veggies by creating high-quality, delicious, and nutritionally smart, veggie-rich foods that are ready to eat and available everywhere. Loyalty360's Mark Johnson recently spoke with Christine Luongo, Senior Brand Manager for Veggies Made Great, which recently took home a Silver at the 2020 Loyalty360 Awards in...
Domino’s Relies on Product Insurance to Build Customer Loyalty 13.01.2021 10:59
Send us Fan Mail Vanessa Peña is the program leader of the digital experience at Domino’s, which is one of the world’s leading QSR brands in the pizza sector. Domino’s took home a gold in the CX Strategy category at the recent 2020 Loyalty360 Awards program, an award that honors the overall goals of a brand strategy to it build customer loyalty and achieve its customer loyalty goals. Loyalty360 CE...
LEGO Goes After a Lifetime of Loyalty 12.01.2021 26:43
Send us Fan Mail Jason Whiting is Director of the Global VIP Program at LEGO, one of the most popular and widely used toys in the world and an internationally recognized brand. The LEGO Group is a privately held company based in Denmark, and the company is owned by the original family who founded it in 1932. LEGO recently won a Platinum award in the Incentive and Reward Design at the 2020 Loyalty3...
19 Crimes Breaks the Rules to Win Loyalty Program Design Award 05.01.2021 18:53
Send us Fan Mail Ashley Beckman is the global brand manager at Treasury Wine Estates, which is the maker of 19 Crimes wines and spirits, which was the Platinum award winner in the Loyalty Program Design category at the recent 2020 Loyalty360 awards. Treasury Wine Estates is an Australian global winemaking and distribution business with headquarters in Melbourne. It was formerly the wine division o...
Alan Magee, Church’s Chicken 04.01.2021 23:37
Send us Fan Mail Mark Johnson, CEO of Loyalty360, had the chance to talk with Alan Magee, Vice President of Digital Marketing for Church’s Chicken. Church's Chicken is an American chain of fast food restaurants specializing in fried chicken, also trading outside North America as Texas Chicken or Church’s Texas Chicken. Watch the video here: https://www.youtube.com/watch?v=6pv9n7vfD7U
Loyalty360 Loyalty Live - Challenges in CSR with Pam Erlichman from Jebbit 23.12.2020 25:28
Send us Fan Mail Loyalty360's Mark Johnson interviews Pam Erlichman to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broad...
Loyalty360 Loyalty Live - Challenges in CSR with Carlos Dunlap from Clarus Commerce 23.12.2020 24:37
Send us Fan Mail Loyalty360's Mark Johnson interviews Carlos Dunlap-Beard to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live...
Loyalty360 Loyalty Live - Challenges in Tier Management with Guy Cierzan from ICF Next 23.12.2020 28:40
Send us Fan Mail Loyalty360's Mark Johnson interviews Guy Cierzan from ICF Next to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to th...
Preferred Rewards Delivers Big Numbers for Bank of America 21.12.2020 21:37
Send us Fan Mail When it comes to reward programs in the financial sector, big numbers play a big role in driving client satisfaction and deepening client relationships. Since launching its industry-leading, no-fee Preferred Rewards program in 2014, Bank of America has seen a steady stream of member enrollments and an even more impressive use of the loyalty program’s perks and benefits. In six yea...
Sodexo Uses Employment Engagement to Highlight the ‘How 18.12.2020 23:30
Send us Fan Mail Sodexo North America employs 160,000 people at 13,000 sites in all 50 of the United States and Canada, providing facilities management and food services to schools, universities, hospitals, senior living communities, venues, and other vital industries. Loyalty360’s Mark Johnson recently spoke with Dave Trombetta, Senior Marketing Manager for Universities West; Tiffany Darden, Seni...
Painting With a Twist Builds Emotional Connections Through Shared Experiences 11.12.2020 29:24
Send us Fan Mail Mark Johnson, CEO of Loyalty360, had the chance to talk with Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, the original and leading paint and sip franchise with almost 300 studios open or in development in 39 states.
GPM Grows Convenience Stores Loyalty Through M&A 08.12.2020 36:23
Send us Fan Mail Loyalty360 spoke with Arie Kotler, Chief Executive Officer of GPM Investments, and Michael Bloom, Executive Vice President and Chief Merchandising and Marketing Officer of GPM, about their role as a rapidly growing leader in the U.S. convenience store industry.
Dave Etling of InComm InCentives on the Importance of Customer Loyalty 07.12.2020 17:26
Send us Fan Mail InComm InCentives is an online ordering platform that makes it easy to buy gift cards in bulk. Their customers buy bulk gift cards for numerous reasons, including corporate rewards, sales incentives, gifting, promotions and sweepstakes, and customer appreciation. In this podcast, Loyalty360 CEO Mark Johnson talks with Dave Etling, the Senior Vice President and General Manager of I...
Nir Patel, President, Belk 18.11.2020 22:06
Send us Fan Mail Loyalty360 CEO Mark Johnson had the chance to talk with Nir Patel, the President of Belk, a department store chain founded in 1888 which has nearly 300 locations today in 16 States. People have shifted in their lifestyle during the ongoing COVID-19 pandemic, ultimately changing how Belk customers shop. Consumers began buying more online, making less trips to the physical store, bu...
Loyalty360 Loyalty Live Session | Carlos Dunlap, Clarus Commerce 16.11.2020 27:33
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Loyalty Live Session | Challenges in Tier Management with David VanWiggeren from Drop Tank 16.11.2020 27:30
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Andy Rebhun, Vice President of Digital, El Pollo Loco 09.11.2020 25:27
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Andy Rebhun, Vice President of Digital for El Pollo Loco, about the restaurant's updated rewards program and improvements they have made to personalization in engaging with its customers. El Pollo Loco is Spanish for "The Crazy Chicken," and is also a restaurant chain specializing in Mexican-style grilled chicken with over...
Ben Cooke, VP of Business Development & Ellen Donahue, VP of Marketing, Fleet Feet 06.11.2020 32:41
Send us Fan Mail Fleet Feet is a company that has been outfitting runners with the right equipment and knowledge since 1976. They have over 180 stores across the U.S. and are a category leader. Mark Johnson, CEO of Loyalty360, had the chance to talk with Ben Cooke, the vice president of business development at Fleet Feet, and Ellen Donahue, the company’s vice president of marketing, about the chal...
Loyalty360 Loyalty Live Session | Rick Boubelik, VP of Loyalty, Epsilon 30.10.2020 30:19
Send us Fan Mail Loyalty360 Loyalty Live Interview: Loyalty360's Mark Johnson interviews Epsilon's Rick Boubelik to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. During the live stream session...
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