Leaders in Customer Loyalty, Powered by Loyalty360

Send us Fan Mail Loyalty360's Mark Johnson interviews Brandon Logsdon, President and GM, Marketing Cloud and Fuel Pricing Solutions, PDI to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, an...

Send us Fan Mail Loyalty360's Mark Johnson interviews Andrew Pine, Global Director, Excite!, Porsche Cars North America to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities f...

Send us Fan Mail Loyalty360's Mark Johnson interviews Emil Sarkissian, CEO at Loyalty Methods to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the l...

Send us Fan Mail Ryan Draude is the Head of Loyalty and Digital, and Melanie Butler is the Manager of CSM at Loyalty Strategy at Giant Food, a retailer in the Washington DC, Virginia, Maryland, and Delaware area with over 160 stores.  In 2020, Giant Food won a Silver award in the Loyalty Program Design at the Loyalty360 annual awards. Loyalty360 CEO Mark Johnson recently spoke with Draude and Butl...

Send us Fan Mail Dave Martinelli is Chief Marketing Officer for Mohegan Gaming & Entertainment, a master developer and operator of entertainment resorts, including Mohegan Sun in Connecticut, Inspire in South Korea and Niagara Casinos in Canada, and the newly-re-opened Mohegan Sun Casino at Virgin Hotels Las Vegas. Mark Johnson, CEO of Loyalty360, spoke with Martinelli about Mohegan Gaming &am...

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Send us Fan Mail Joella’s Hot Chicken has 19 stores in Indiana, Ohio, Kentucky, Florida, and Georgia and continues to look for more expansion. The restaurant chain just launched its first loyalty and rewards program, and Loyalty360 CEO Mark Johnson spoke with Katie Wollrich, Chief Marketing Officer for Joella’s Hot Chicken, about the program and its expansion plan.

Send us Fan Mail Justin Weinstein is the Senior Director of Customer Experience at Giant Eagle, which operates more than 400 supermarket and convenience store locations and employs more than 34,000 team members. Mark Johnson, CEO of Loyalty360, recently spoke with Weinstein about their myPerks loyalty and rewards programs and about the focus of their engagement and personalization efforts.

Send us Fan Mail Loyalty360's Mark Johnson interviews Todd Leach, Chief Client Officer at SMG to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices and opportunities for marketers. During the li...

Send us Fan Mail Imani Samuels is the Director of Loyalty Marketing at AARP, an association for people 50-plus that had almost 40 million members. AARP Rewards recently received a Silver award and the Innovation and Corporate Social Responsibility Category at the Loyalty 360 awards. Mark Johnson, CEO of Loyalty360, recently spoke with Samuels about their campaigns and rewards programs.

Send us Fan Mail Urban Air is a nationwide adventure park brand with more than 150 locations. Mark Johnson, CEO of Loyalty360, recently spoke with Jessica Correa, Urban Air’s Chief Marketing Officer, about the growth of the company and its decision to roll out a recurring membership program across their parks nationwide.

Send us Fan Mail Loyalty360's Mark Johnson interviews Adhish Kulkarni, SVP and GM Digital Engagement and Loyalty Solutions at Evolving Systems to discuss the growing need for brands to engage their consumers in a fun, dynamic way through Gamification, and best practices for brands to implement a successful Gamification strategy. Loyalty Live hosts speakers in a live stream format, featuring c...

Send us Fan Mail At the recent 2020 Loyalty360 Awards, Verizon Wireless came away as big winners. They took home the Platinum Award in the Program Partnership category, won the Gold in the Loyalty Program Design category, and won the Bronze Award in the 360-Degree for overall brand excellence. Recently, Mark Johnson, CEO of Loyalty360, spoke with Julia Russell, Director, Verizon Up Loyalty Program...

Send us Fan Mail Andras Szocs is the Senior Director and Head of Customer Programs and Center of Excellence for Salling Group, the largest retailer in Denmark, which serves over 11 million customers a week through its grocery store chains, coffee shops, restaurants, and department stores. Salling Group recently launched a new loyalty and rewards app and had major success from the start. Loyalty360...

Send us Fan Mail Ivonne Kinser is Head of Digital Marketing and E-Commerce at Avocados From Mexico, the No. 1 selling brand of avocados in the U.S. The company was formed for the purpose of advertising, promotion, public relations, and research for all stakeholders of Avocados From Mexico. Headquartered in Irving, Texas, Avocados From Mexico is a wholly-owned subsidiary of the Mexican Hass Avocado...

Send us Fan Mail In Summer 2016, Chipotle tested a limited-time promotional program that appealed to its younger demographic. While the test went well, it wasn’t until Jason Scoggins, Chipotle’s Director of Loyalty and CRM, joined the Marketing Team in 2018 that Chipotle Rewards was initiated. Loyalty360 recently had the chance to sit down with Chipotle’s Jason Scoggins to discuss Chipotle Rewards...

Send us Fan Mail Megan Audette, Director of Advertising at Ally Financial, a leading digital financial-services company with $180 billion in assets. They are one of the largest full-service automotive finance operations in the country and offer a wide range of financial services and insurance products to automotive dealerships and consumers, as well as offering mortgage lending, personal lending,...

Send us Fan Mail Jamie Russo is Vice President of Loyalty Programs and Customer Engagement at Choice Hotels International is one of the largest and most successful lodging franchisors in the world. Choice franchises 13 distinct brands that count more than 7,000 hotels, representing nearly 600,000 rooms in 45 countries and territories. Ranging from limited service to full-service hotels in the upsc...

Send us Fan Mail Raja Rajamannar is the Chief Marketing and Communications Officer for Mastercard, but he has a warning for anyone else working who has the same CMO title as he. Rajamannar, who has authored a new book called Quantum Marketing (HarperCollins Leadership), points to recent studies amongst CEOs in which nearly 75% say they have no confidence in their CMOs, or in their marketing teams...

Send us Fan Mail Ashley Leger leads the 2Chance program for Atlantic Lottery, an organization that operates lottery games in Atlantic Canada and is owned jointly by the four Atlantic provincial governments: New Brunswick, Prince Edward Island, Nova Scotia, and Newfoundland and Labrador. Atlantic Lottery won a Bronze in the Loyalty Program Design at the recent Loyalty360 Awards in partnership with...

Send us Fan Mail Checkers and Rally’s recently developed a new mobile application and loyalty program for its restaurants, working in partnership with Paytronix. Mark Johnson, CEO of Loyalty360, spoke about the program with Josh Buchmann, the Senior Director of eCommerce and Guest Engagement at Checkers and Rally’s, which combined have just under 900 restaurants.

Send us Fan Mail Hannaford is a 189-store supermarket chain based in Maine that operates stores in New England and New York. They recently won a Platinum award at the Employee Engagement and Impact category at the Loyalty360 annual awards. John Giaquinto, the Senior Director of Customer Loyalty, and Julie Girard, the Manager of Loyalty Marketing, recently spoke with Loyalty360’s Mark Johnson about...

Send us Fan Mail Cecilie Balfour is the Senior Market Manager at TELUS, which is Canada’s fastest-growing national telecommunications company. TELUS recently won two awards at the annual Loyalty360 awards program, including a Gold in the Innovation in Corporate Social Responsibility category and an Honorable Mention in the Creative Campaign category in partnership with Aimia. Loyalty360’s Mark Joh...

Send us Fan Mail Matt Goldberg is the Director Of Pro Strategy And Loyalty at Floor & Décor, which won three awards during the recent Loyalty 360 Award presentation, including a Platinum in the B2B Customer Loyalty category, a Gold in the Program Partnership Strategy, and a Bronze in the 360-Degree category, which is our overall category based on a number of solutions.  Mark Johnson from Loyal...