Loyalty360

Leaders in Customer Loyalty, Powered by Loyalty360

Business EN ↓ 533 episodes

Leaders in Customer Loyalty : for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.

Author

Loyalty360

Category

Business

Podcast website

rss.com

Latest episode

Jul 9, 2026

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Episodes

Loyalty360 Loyalty Live | Susan Stein, Baesman 28.12.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Susan Stein, Baesman to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Peet’s Coffee Revamps Loyalty Program from Ground Up 22.12.2021

Send us Fan Mail Lisa Regelman is the Director of Loyalty and Growth Marketing for Peet’s Coffee, a Bay Area-based coffee shop with about 200 locations in the U.S. and products available in about 1,700 grocery stores. Regelman spoke with Loyalty360 CEO Mark Johnson about the recently revamped Peetnik Rewards program, loyalty in a post-COVID world, and standing out in the loyalty industry.

Loyalty360 Loyalty Live | Dennis Reardon, Mastercard 21.12.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Dennis Reardon, Mastercard to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Bank of America Aims for Luxury with Preferred Rewards Program 17.12.2021

Send us Fan Mail John Sellers is Head of Rewards at Bank of America, the second largest banking institution in the United States, and the eight-largest in the world, with over 4,600 retail financial centers & approximately 16,200 ATMS in existence.  Loyalty360 CEO Mark Johnson talked with Sellers about Bank of America’s Loyalty Expo experience, pushing their digital boundaries, and future enga...

Verizon Looks to Technology to Push Loyalty Forward 16.12.2021

Send us Fan Mail Tommi Marsans is a Marketing Technology Strategist at Verizon Business Group, a division within Verizon Communications, one of the world’s leading providers in technology, communications, and entertainment products and services that generated a revenue of $128.3 billion in 2020. Loyalty360 CEO Mark Johnson spoke with Marsans about Verizon’s technological advancements that help the...

Loyalty360 Loyalty Live | Adhish Kulkarni, Evolving Systems 14.12.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Adhish Kulkarni, Evolving Systems to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Loyalty360 Loyalty Live | Carlos Dunlap-Beard and Tom Baker, Clarus Commerce 07.12.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Carlos Dunlap-Beard and Tom Baker, Clarus Commerce to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Loyalty360 Loyalty Live | Farrah Shultz, Kobie Marketing 30.11.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Farrah Shultz, Kobie Marketing to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Loyalty360 Loyalty Live | Jillian Dimoff, Cheetah Digital 23.11.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Jillian Dimoff, Cheetah Digital to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Ford Revs Up Their Engine To Loyalty Success 18.11.2021

Send us Fan Mail Jason Sprawka is the Global Director of Customer Experience at Ford Motor Company, the best-selling automotive brand in North America with 3,100 dealers just in the United States. Loyalty360 CEO Mark Johnson spoke with Sprawka about Ford Reward Points program, their multiple nominations at the Loyalty360 Awards, and their various engagement efforts.

Loyalty360 Loyalty Live | Don Smith, Brierley 16.11.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Don Smith, Brierley, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Loyalty360 Loyalty Live | Tom Madden, ICF Next 09.11.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Tom Madden, ICF Next  to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

New Seasons Market Brings New Approach to Customer Loyalty 08.11.2021

Send us Fan Mail Lindsay McCann is the Director of Customer Loyalty and Marketing at New Seasons Market, a Portland-based grocer with 19 stores across the Pacific Northwest, with more stores opening soon. Loyalty360 CEO Mark Johnson spoke with McCann about New Season’s latest loyalty enhancement, Gift It!, and their efforts to engage with their community and customers in sustainable and eco-friend...

Build-A-Bear’s Bonus Club Now Serving Multi-Generations 05.11.2021

Send us Fan Mail Jennifer Kretchmar and Ed Poppe are the Chief of Merchandise and Digital and Vice President of CRM, Loyalty, and Performance Marketing, respectively, of Build-A-Bear, a retailer that sells personalized teddy bears at over 500 workshops. Loyalty360 CEO Mark Johnson spoke with Kretchmar and Poppe about Build-A-Bear’s Bonus Club, partnerships, and various engagement efforts.

Loyalty360 Loyalty Live | Laura Gardiner and Dipti Bramhandkar, Iris 02.11.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Iris' Laura Gardiner and Dipti Bramhandkar to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Cinnabon Looks to Brighter Days on the Horizon 02.11.2021

Send us Fan Mail Kendall Ware is the Chief Brand Officer for Cinnabon, the market leader among cinnamon bakeries with over 1,200 franchise locations worldwide, and Carvel, a leading provider of premium soft ice cream and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgier the Whale. Loyalty360 CEO Mark Johnson spoke with Ware about Cinnabon’s...

Best Western Allows Best Loyalty Customers to “Choose Your Own Adventure” 01.11.2021

Send us Fan Mail Jay Hubbs is the Vice President of Advertising, Marketing, Innovation and Analytics at Best Western Hotels and Resorts, a worldwide hotel chain with over 4,700 establishments. Loyalty360 CEO Mark Johnson spoke with Hubbs about Best Western’s “Choose Your Own Adventure” campaign, their Loyalty Expo awards submission, and their various engagement efforts.

Loyalty360 Loyalty Live | Zsuzsa Kecsmar, Antavo 27.10.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Zsuzsa Kecsmar, Antavo to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

CVS Puts “Extra Care” Into Established Loyalty Program 25.10.2021

Send us Fan Mail Michele Driscoll is Vice President of Customer Engagement, Loyalty, Personalization and Promotions at CVS Health, parent company of CVS Pharmacy, an innovative health solutions retail pharmacy with nearly 10,000 locations across the United States.  Loyalty360 CEO Mark Johnson spoke with Driscoll about their ExtraCare loyalty program and several enhancements made to their customer...

For Mister Car Wash Loyalty Program, Consistency is Key 22.10.2021

Send us Fan Mail Mayra Chimienti is the Vice President of Operation Services at Mister Car Wash, the largest car wash company in the United States that is home to over 350 locations across 21 states. Loyalty360 CEO Mark Johnson spoke with Chimienti about their Unlimited Wash Club and the enhancements made to the program. Read the full article HERE .

Loyalty Live - Gabriele Giancola, Qiibee 19.10.2021

Send us Fan Mail Loyalty360's Mark Johnson interviews Gabriele Giancola, Qiibee to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Does Del Taco Have a Loyalty Program? ‘Del Yeah!’ They Do 19.10.2021

Send us Fan Mail Erin Levzow is the Vice President of Marketing Technology for Del Taco, an American-Mexican fast food chain with over 600 locations that specializes in a combination of traditional Mexican and American dishes. Loyalty360 CEO Mark Johnson spoke with Levzow about Del Taco’s new “Del Yeah!” rewards program and their upcoming presentation at the Loyalty Expo. Read the feature HERE .

Author Emmanuel Probst Says Simple Brand Hacks Can Deliver Meaning on a Limited Budget 13.10.2021

Send us Fan Mail Dr. Probst is the author of Brand Hack: How to Build Brands by Fulfilling the Consumer Quest for Meaning from PowerHouse Books, distributed through Simon & Schuster. He recently spoke with Loyalty360 CEO Mark Johnson about the new book, as well as the state of loyalty marketing. Brand Hacks takes readers on an exploratory journey, revealing why most advertising campaigns fail...

Jack in the Box is “Jack of All Trades” in Loyalty Offerings 12.10.2021

Send us Fan Mail Ryan Ostrom is Chief Marketing Officer and Executive Vice President at Jack in the Box, which has over 2,200 locations, primarily serving the West Coast of the United States. Loyalty360 CEO Mark Johnson spoke with Ostrom about their Jack Pack loyalty program and other customer engagement efforts. Read the full article HERE .

Schnucks Rewards Using Technology to Enrich Customer Experience 06.10.2021

Send us Fan Mail Ann Ehnert is Director of CRM and Loyalty Marketing at Schnucks, a grocery retailer with 111 stores across Missouri, Illinois, Indiana and Wisconsin. Loyalty360 CEO Mark Johnson spoke with Ehnert about Schnucks Rewards and the various efforts to innovate their loyalty program.

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