Brandon Willey

LBX Collective

Business EN ↓ 574 episodes

The LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas in the location-based entertainment and experience industry. Join our online community at LBXGalaxy.com!  Proudly sponsored by Intercard!

Author

Brandon Willey

Category

Business

Podcast website

www.lbxcollective.com

Latest episode

Jul 9, 2026

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Episodes

Sound Off – Special Amusement Expo International '24 Edition 26.03.2024

Prepare to electrify your mind as Kevin Williams unravels the dynamic tapestry of location-based entertainment. We're bridging the gap between the creators behind the curtain and the fervent gamers in the spotlight, dissecting the burgeoning phenomenon of in-game tournaments. Get an insider's perspective on the significance of the latest gaming technology showcased at AEI 24, and underst...

#144- The Daily Show - Golf Fang, Chicken shops , a Pinball Haven, and Arcade Restoration 25.03.2024

Get ready to hear about the  atmosphere at Dave and Buster's where March Madness brackets are busting and game chips are flowing like never before. Pinball wizards and arcade aficionados, this one's for you! We explore the magnetic allure of the underground pinball scene, taking you through the hallowed halls of Wormhole Pinball—Houston's best-kept secret. With over 200 pinball mach...

#143-The Daily Show - From Amusement Operator to Press Insider, Mattel’s Theme Park Twofold, and Star Wars Soars at the Empire States 22.03.2024

Ever wondered what it's like to switch from being an amusement operator to a member of the press at one of the industry's most vibrant expos? That's exactly the transformation we experienced at the Amusement Expo International, and we're here to share how this fresh perspective has opened up a world of deeper conversations and networking opportunities. Our episode is sprinkled...

#142-The Daily Show – Diving into Vegas Trade Shows, Pudgy Penguins Hit the Arcades, and the Allure of Multiplayer Gaming 21.03.2024

Step right up to the high-energy buzz of Vegas trade show floors with us! Marvel at the digital display wizardry transforming classic sports games, and brace yourself for the hyper-realistic edge of shooting games that push the boundaries of comfort. We also take a whimsical turn into the world of Pudgy Penguins, an NFT series that adorably waddles into physical gaming cabinets. The metaverse beck...

#140- The Daily Show – Springing into Amusement Expo Mania, Birthday University's Offerings, and F1 Arcade Thrills 19.03.2024

 Today we are  spotlighting the dynamic offerings at Bitthday University and the Experience Academy in Chandler, Arizona, where an irresistible deal awaits. Plus, the racing excitement revs to a whole new level with our sneak peek into Boston's first F1 arcade and its thrilling expansion plans that promise to set your pulse racing. On today's journey, we're cruising through the inno...

#17-Sound Off - Unlocking Arcade Success, Navigating VR Arcades, and the Social Media Game Plan 19.03.2024

Unlock the mysteries of arcade machine prosperity and learn why some fail to withstand the test of time with Kevin Williams, our esteemed expert on interactive entertainment. This episode peels back the curtain on the allure of arcade games, the strategies that keep them relevant, and the pitfalls that operators need to avoid. Alongside Kevin, we dissect the importance of social media in the arcad...

#139-The Daily Show - Birthday's and Experiences, Entertrainment Junction's Future, and Australia's Hey Caddy 18.03.2024

Get ready for a whirlwind tour of the latest and greatest in entertainment and leisure! We're beyond excited about our recent industry shake-ups, including our bold moves with Birthday University and Experience Academy to redefine the birthday party scene. But that's not all - we’re also unpacking the buzz around Entertrainment Junction, the beloved train display destination on the brink...

#138-The Daily Show - Navigating the Rise of Indoor Pickleball, Mini-Golf Transitions, and the Future of Location-Based Entertainment 08.03.2024

Discover the surprising intersection of sports and business strategy as we take a breather this spring to reflect on the burgeoning trend of indoor pickleball venues. With the rise of locations like Pickle Pad in Tallahassee, we delve into the world of leisure transformations—pondering if we're witnessing a saturation similar to the trampoline park boom. We weigh the lure of paid indoor exper...

#137-The Daily Show - Arcades and Ski Slopes Reimagined, Mini-Golf Tech Triumphs, and a Dirty Dancing Retreat 07.03.2024

Step into a world where the exhilaration of an arcade and the charm of a classic film blend seamlessly with the thrill of skiing innovations and the fun of mini-golf. Christine and I whisk you away on a journey through the location-based entertainment industry, starting with Arcade Hero's enthralling update for Arcade Legend VR. Join us as we relive the nostalgia of a real arcade experience w...

#3-The Reveal - Valo Motion: The Active Gaming Revolution to Move Millions, Crafting Communal Experiences, and Shaping the Future of Play 07.03.2024

Step right into the innovative world of Valo Motion, where physical exertion meets digital exhilaration. In this high-energy episode, CEO Raine Kajastila opens the doors to the Helsinki haven of active gaming, sharing the stories behind the mission to get a million people moving daily by 2030. From the shoeless sanctuary of their office to the Thursday team gatherings, we're giving you a back...

#136-The Daily Show - IAAPA NA Summit, Architectural Wonders, and the Role of Humanoid Robots in Entertainment 06.03.2024

Prepare to have your perceptions of location-based entertainment transformed as we explore the narrative wonderland crafted by industry titans at the IAAPA North America Summit. Doug Lansky and Dan Pelson of Area 15 lead the charge, illuminating the art of storytelling that keeps attractions like Meow Wolf pulsating with life and loyalty. We scrutinize the challenges small venues face in staying f...

#135 -The Daily Show - SuperPark, Chocolate Factory Adventures, and Record-Breaking Dinosaurs 05.03.2024

Prepare to climb to new heights of excitement this Thursday as Raine Kajastila, CEO and Founder of Valo Motion, joins us on The Reveal to unveil how his innovative climbing walls and interactive entertainment are revolutionizing indoor activity parks. Our conversation stretches from the adrenaline-fueled SpongeBob SquarePants-themed Crazy Carnival ride to the comprehensive, joy-sparking facilities...

#16-Sound Off - Unlocking the Magic of Entertainment Venues, Arcade Maintenance Mastery, and the Beat of Music Games 05.03.2024

Ever wondered what it takes to keep the fun flowing seamlessly at your favorite entertainment spots? Join us as Kevin Williams and I dissect the secret sauce to an exceptional guest experience in the fast-paced world of location-based entertainment. We're not just talking the thrill of the games, but the science behind strategic machine placement and the magical touch of engaging conversation...

#134 - The Daily Show -Dynamic Pricing Dilemmas, a VR Journey into Gender Identity and Spooky Axes 04.03.2024

Explore the cutting-edge of location-based entertainment as I share the vibrant happenings from the IAAPA awards in Vegas to the debate over dynamic pricing in the restaurant industry. We're recognizing Hasbro City in Mexico for snagging the Family Entertainment Center of the Year award, and I'm itching to see it for myself. A shift in pricing strategies has customers and companies abuzz...

#133-The Daily Show - Unpacking Chuck E. Cheese's Membership Model,Neat Tech and Putt for a Cause 01.03.2024

Could the future of family fun be in memberships that offer more bang for your buck? That's what we're examining this week as Christine and I share our insights into Chuck E. Cheese's new membership program in San Diego. With a tiered system boasting play points and food discounts, we're diving into the nitty-gritty of what this could mean for the industry and consumer behavior...

#132-The Daily Show - Quantum Leap Nostalgia, Evolution of Arcades, and Dave and Buster's Dance Revolution 29.02.2024

Leap into the nostalgia of "Quantum Leap" and its contemporary resurgence as we spotlight the evolving landscape of location-based entertainment. With Volley Bellingham's transformation into Mach 1 Speedway and Arcade, ride alongside us to understand the driving forces behind such a strategic shift. From the careful balance of revenue generation to enhancing customer delight, we&apo...

#131-The Daily Show - Carnival Games, Untangling Marketing Missteps, and a Wonderland Letdown 28.02.2024

Get strapped in for a whirlwind tour of the latest and greatest in location-based entertainment! From the adrenaline-pumping Andretti Karting and Games in Arizona, to the enigmatic Museum of Intrigue in New York, we're bringing you firsthand experiences of immersive attractions that are transforming leisure time. Ever wondered what cutting-edge VR tech feels like when zapping foes in laser ta...

#130-The Daily Show - Theme Park Debates, Decline of Camaraderie, Gaming Consoles with a Twist, and Guinness Ice Cream 27.02.2024

As Christine and I squared off over which theme park reigns supreme, we stumbled upon a more profound topic—the dwindling state of real-world camaraderie. With laughter and nostalgia, we dissected our theme park loyalties, only to segue into the stark realization that spaces meant for in-person interaction are becoming increasingly scarce. This episode takes a deep look at how socializing face-to-...

#15-Sound Off - Gamification, Immersive Entertainment and Unleashing John Wick and Big IP 27.02.2024

Prepare to dive headfirst into the mesmerizing realm of immersive entertainment, guided by none other than the industry guru Kevin Williams. We promise an electrifying tour de force that peels back the curtain on the latest trends shaking up escape rooms, themed dining, and attractions. Discover how titanic IPs such as John Wick and Monopoly are reshaping the landscape of location-based experience...

#129-The Daily Show - Soaring to the Moon with Odysseus, eSports in Education, and Edible Glitter at the Zoo 26.02.2024

Prepare to be dazzled as we rocket to the moon with the groundbreaking lunar landing of Odysseus, Intuitive Machines' Nova-C lander, and touch back down to Earth with a look at how an eSports lab is changing the game in education. We're charting new terrain in space and on the ground, from the private sector's leap into lunar exploration to Frank Nims Middle School's pioneering...

#128-The Daily Show - Major Mega Merger, SpongeBob at Circus Circus, and Sky-High Entertainment 23.02.2024

Unleash the thrill-seeker within as we venture into the pulse-pounding world of location-based entertainment, where Baytech Entertainment's acquisition of Major Mega is changing the game. Feel the buzz of anticipation for the SpongeBob SquarePants dark ride, setting sail at Circus Circus to redefine family fun, and join us aboard Delta flight 1218 for a once-in-a-lifetime celestial spectacle...

#127-The Daily Show - Pickleball Again, Disney's Futuristic Visions, and Cheyenne's VR Escapades 22.02.2024

Experience the unexpected in our latest episode where Christine and I serve up a lively discussion on pickleball—a sport that's skyrocketing in popularity faster than a cross-court smash. With dedicated venues popping up nationwide, like Sip and Pickle and Dinks and Dingers, we critically examine the sustainability of these niche spaces. Are they here to stay or merely a temporary spectacle?...

#126-The Daily Show - Robo Guide Dogs, Hazelnut Inn and Ninja Warrior Celebrations 21.02.2024

Strap in for a whirlwind adventure through the cutting-edge junction of entertainment and technology with your intrepid guides, Christine and Brandon. Celebrate with us as Unleashed Brands takes a daring stride into the world of education, embracing Silicon Learning Centers into its fold. Then, raise your glass to McGowan Allied Specialty Insurance as they masterfully capture Parks Plus, further e...

#125-The Daily Show - Skijoring, Darkfield's Sensory Theater, Flight 509, and Aquatic Playground 20.02.2024

Saddle up and strap on your skis, because our latest podcast episode takes you on a wild ride through the electrifying sport of ski joring! Imagine the rush of being pulled by a galloping horse or a revving motor vehicle as you carve through snowy trails—a winter rodeo that's as much about community as it is about the thrill. But that's just the starting gate. We also invite you behind t...

#14-Sound Off - Ticketless Arcades, Digital Payment Revolution, and Supercharged Wristbands 20.02.2024

Get ready to wave goodbye to the arcade's paper ticket chaos and usher in the era of digital bliss! Our latest episode kicks off with a firecracker of a debate around those nostalgic redemption tickets versus modern digital rewards. We're not just talking about cutting down on machine jams and maintenance headaches; imagine turning your gaming victories into prizes that land on your door...

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