Ladies Who Launch

It’s summertime, and Dakota and Alyssa need to relax and enjoy the short season. We are taking an extended break but will return with some updates in the fall. Have a great summer, everyone! Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner...

We told you we had more to say. In the follow-up to episodes 109 and 110, Dakota and Alyssa continue the discussion on how to set up your business and personal life to travel and live in other countries.  Whether it’s taxes, accommodations or even building a community in a new country, there are many items to check off when deciding to move abroad. The ladies delve into those topics and others as...

Small businesses need to be acutely aware of their cash flow. This leads to many hiring consultants for specific project work over the more costly and labour-intensive hiring of staff.  When looking to work with a consultant it is important to set clear expectations and understand what you are paying for. As a consultant, you must provide clear deliverables, a proper breakdown of fees and expenses...

We all have dreams and plans but are you working towards them or just trying to get through the day? Dakota is back from Portugal and has made some large life decisions, as happens sometimes on vacation.  Is what you’re doing right now what you want to be doing in five or ten years? What about where you’re living? Is it a means to an end or your end game?  Join Dakota and Alyssa as they discuss th...

Feminine vs. masculine. The ultimate push and pull. Women can struggle to decide when to lean into either form; especially in the business world.  As per Pause Mediation ”Masculine energy is characterised by DOING and achieving and is molded by logic and reason. The feminine is more intuitive, oriented towards receiving and allowing, and characterised by BEING. When these energies are balanced, we...

It was The Tortured Poets Department release day so Alyssa and Dakota got sidetracked into the Taylor Swift rabbit hole. No one can argue she is a marketing genius so two marketers discussing her excellence in that area is no surprise.  What is interesting is that Taylor has notoriously had a rough go on the relationship front, as seen in her lyrics but she may have found her “end game” which has...

We all have been in those situations of having to pull off a major event, campaign or project. Going over and above is a normal part of business life, but when it becomes a regular occurrence, it is exhausting and inefficient.  Ensuring client success should not come at the expense of your physical and mental health. Alyssa and Dakota discuss examples of playing the hero with their clients and pro...

With the recent news of Jay Shetty’s background being fabricated, it’s clear we don’t do enough vetting of wellness and self-help creators. Well, actually we don’t do well with vetting any influencers.  We know influencer marketing is a billion-dollar industry but what do we really know about who is selling us products? Or courses? Or supplements?  This week Alyssa and Dakota delve into the Jay Sh...

Every person has values and views on the world and society. You don’t need to hide those values when running a business, you can lean into those values to attract clients and customers to benefit your business.  Join Alyssa and Dakota as they talk about analysing when it’s time to walk away from some clients and how to pitch for work that best reflects your business values.  Here are some tips for...

The one where we talk about our periods 😂 But seriously, why not make your cycle work for you, rather than against you?  In this episode of the cast, Alyssa and Dakota dive deep into the recesses of the female reproductive system and we talk about using your flow for powers of good rather than (enter expletive to describe your monthly friend).  This cast is also loving topped off with a personal...

With the recent news of mass layoffs and radio station sell-offs at Bell Media, it is clear the traditional media landscape is cratering at a rapid pace. Without being able to pitch to media for interviews or campaign coverage, how do businesses attain that ever-elusive earned media? Dakota and Alyssa provide their insights into the current state of media, along with their tips on how businesses c...

Four years, 100 episodes, thousands of hours of conversations. Dakota and Alyssa look back at the evolution of Ladies Who Launch since its inception in 2020 and provide their insights on favourite episodes and guests.  It’s been both exhilarating and exhausting to navigate the world of podcasts. Who knew there were so many ways to record and host episodes? Prepping and scheduling guests is almost...

Who are the ladies behind Ladies Who Launch? Ladies Who Launch started in 2020 as a COVID project and now 100 episodes and 10,000 downloads later, we wanted to re-introduce ourselves to the thousands of new listeners we have acquired over the last four years.  Join Alyssa and Dakota as they talk about their businesses and who they are when they aren’t on the mics. And don’t forget the Ladies Who L...

Welcome back to the Ladies Who Launch podcast, where your favourite co-hosts, Alyssa and Dakota, are ready to kick off 2024 with a bang! In today's episode, we're not just reintroducing ourselves, but we're also diving deep into why traditional goal setting is taking a backseat and how nurturing your innate strengths can lead to unprecedented success. Plus, we're spilling the beans on the exciting...

Alyssa and DK recount our slightly stressful 2023 and talk the year ahead! Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner of Social Centric , a digital marketing agency based in Calgary, Alberta.  Instagram: @socialcentricco Alyssa Berry...

The holidays can be stressful, financially draining and exhausting.  Capitalism and irresponsible consumerism pop off this time of year, especially on social media. Our social media feeds are bombarded with advertisements and influencers peddling all kinds of products we don’t need.  Join Alyssa and Dakota as they provide tips and tricks on how to be a smart consumer this holiday season by quietin...

We all struggle with negative self-talk throughout our lives and careers. How you deal with that talk can be your greatest success. In this episode, Dakota and Alyssa discuss their struggles in 2023, how they are overcoming the toxic relationship with their thoughts and sharing their biggest “failures.” Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses wi...

Aly B and DK are BURNT OUT! We're taking a two week break and we'll be back on Dec 6th.  Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner of Social Centric , a digital marketing agency based in Calgary, Alberta.  Instagram: @socialcentricco...

This week, Margo Purcell, CEO of InceptionU joins Alyssa to discuss the changing landscape of the digital economy and how InceptionU is assisting many wanting a career change into the tech sector.  InceptionU is a private, not-for-profit learning organization that is addressing the skills gaps in the digital economy. As CEO, Margo works with learners, industry and government partners to develop ac...

Join Dakota for this mini-episode to go over best practices and trial and error in how to solo-prenuer with a back-up plan. Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner of Social Centric , a digital marketing agency based in Calgary, Al...

GenX is the smallest generation and hisorictally have been ignored for the Boomer vs. Millennial fight. This generation has always punched well above its weight as early adopters on technology and as the facilitator of the changing corporate culture as it transitioned with the influx of millennials. Now it’s time for GenX women to step up as we have important stories and experience to share. Join...

Women are notoriously unwilling to reach for the next rung of success. Whether in your career by not feeling you’re qualified for that promotion, in your life by making the decision to travel or move to better your lifestyle or even as an entrepreneur as imposter syndrome raises its head, women need to step up and showcase their badassery (yes, that is a word.)  Understanding that not only are you...

What is a mental fast and how can it help alleviate all the digital noise? Let’s be honest, we are all addicted to our phones. Whether it is checking emails, watching videos or obsessively checking social media we can all use an extended break from our digital existence.  Alyssa and Dakota explore the emerging trend of mental fasts and how they can help you calm your mind, get away from all the no...

“What is happening with social media?” is a question that most of us are asking ourselves daily. It seems that the tech giants and their cuckoo CEOs are doing everything they can to ruin our existence.  At the time of recording, Twitter was still Twitter (let’s not discuss X) and Threads had just been released. Dakota and Alyssa discuss the downfall of Twitter and whether its new competitor is wor...

Many of us are feeling in a rut. The pandemic has “ended” for many but for entrepreneurs, business may not be back to normal. Sometimes making big life decisions are what need to happen to shake out of the feeling of stagnation.  In this episode, Alyssa reveals a very large decision she is making to benefit her future, which may surprise many of our regular listeners. If you are feeling like your...