Koyoti Small Business Podcast

All the world's a stage. And in the world of brand messaging, it's easy to lose sight of what role we play when framing our copy. Here to chat with us about how to use Storybrand to help frame your business, is Charles McFarland, a Storybrand Guide and the owner of Theatre of Commerce. Want to learn more? Reach Charles here: Email Website Phone Linkedin Twitter Building a small business...

The value of the website is often overlooked. Here to chat with us about how to properly utilise your website, is James Hipkin, owner of inn8ly.com, and a marketing expert with over 40 years experience. Email Website Linkedin Instagram Facebook Twitter Building a small business community for small businesses. Sharing experiences, information and stories to help grow the community. New episodes pos...

There are over 500,000 active podcasts out there. But it's still a great medium for Brand Marketing. Chatting with us about some of the nuances to creating your podcast, is Matt Cheney, a BAFTA nominated, Emmy award winning sound expert, and founder of KULT Media. Want to learn more? Reach Matt here: Email Website Instagram Building a small business community for small businesses. Sharing exp...

When people think of Branding, one area that is often overlooked, is Human Resources. Here to talk to us about how small business owners should incorporate HR into their business, is Darryl Dioso, one of the co-owners of HR4U.work Want to learn more? Reach Darryl here: Email Website Instagram Building a small business community for small businesses. Sharing experiences, information and stories to...

It's time with bring the sales process into the 21st Century isn't it? Here to chat with us today about how to automate the sales process, or at the very least a part of it, is Claire Claxton; owner of Simplistic Data in the UK. Want to learn more? Reach Claire here: Email Website Facebook Linkedin Building a small business community for small businesses. Sharing experiences, information...

Operational bottlenecks prevent us from being more efficient but also prevent us from scaling our businesses up. Here to speak to us as to how to resolve some of these bottlenecks, is Jenny Vaz from Spark Biz Ops. Want to learn more? Reach Jenny here: Email Website Instagram Building a small business community for small businesses. Sharing experiences, information and stories to help grow the comm...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: All good things must come to an end... But not for us! As we wrap up this season of Conquering Brand Beasts, we reflect on the lessons that the past few months have given us. Stay tuned for the  season 3 in 2023! Building a small business community f...

A lot of companies big and small are moving into a hybrid workplace format. Here to chat with us today about how to implement communication practices in place in this new format and communicating conflicts, is Jennifer Furlong from Communication TwentyFourSeven. Want to learn more? Reach out to Jennifer here: Email Website Facebook Linkedin Twitter Podcast Building a small business community for s...

Are you using a dot.com as your domain? Should you be considering a change to your TLD (top level Domain)? Here are some things to consider if you'd like to go that route as a small business. Building a small business community for small businesses. Sharing experiences, information and stories to help grow the community. New episodes posted every Monday! For more information about Koyoti, ple...

Alcoholism and Addiction affects too many, and yet, instead of finding ways to understand and assist, too many people prefer to just point fingers and shame. We are so very fortunate that Dan Reeves has agreed to share his story with us. Want to find out more? Reach Dan here: Email Website Do you or someone you want to learn more about alcoholism and addiction? Here are a few resources: Alcoholics...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: From fireside chats to TikTok, stories have been the way that people have communicated through all of human history. How can storytelling help your marketing communications? Building a small business community for small business. Sharing experiences,...

Webinars have been on the rise. It's an excellent way to showcase your expertise. Here to chat with us today about why you might want to consider doing one and how to go about doing it, is Cari Brunton from Red Bucket Events. Want to hear more? Reach out to Cari here: Website Email Linkedin Instagram Facebook Building a small business community for small businesses. Sharing experiences, infor...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: What are some key differences (outside of budget of course) for big companies versus small businesses? What can marketing lessons can small businesses learn from what the big guys do? Building a small business community for small business. Sharing ex...

We've talked about exit strategies and franchises. Our chat with Justin Gordon with Amramp is a fantastic example of not just one great option for an exit strategy, but also how a franchise might be a great fit for people. Talking about the challenges joining a family company and COVID, Justin shares with us his journey, and this amazing company called Amramp. Have questions? Reach Justin her...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: What makes for great marketing? What are some opportunities to really connect with your audience? Building a small business community for small business. Sharing experiences, information, stories, and tips to help grow the community. New Episodes eve...

When we say franchising, most people think fast food chains. But there are many many more industries. An option to work 'for yourself, but not by yourself'. Here to chat with us to explore who franchising might be a fit for is Gary Eisler, with Entrepreneur's Source. Website Email Linkedin Phone Building a small business community for small businesses. Sharing experiences, informati...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: There are pros and cons to everything. What are the pros and cons in podcasting with regard to hosting versus guesting? Building a small business community for small business. Sharing experiences, information, stories, and tips to help grow the commu...

As we start companies and as we grow companies, we seldom consider exit strategies or sunsetting the company. But at  some point, it would be prudent to do so. Here to chat with us about when we should start planning for an exit strategy is Kim Neeson, Award-winning entrepreneur and business leader; President of Kim Neeson Consultancy. Website Email LinkedIn Building a small business community for...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: There are times when a company could do with a rebrand or a refresh, and sometimes... not at all. Should your company embark on this journey? Building a small business community for small business. Sharing experiences, information, stories, and tips...

Networking is something entrepreneurs tend to do loads of. But not many take it upon themselves to put together their own networking events, especially one that is dedicated to uplifting the BIPOC community. A great story of a party planner turned networking maven, with loads of tips for your next networking event. Want to learn more? Reach Amanda here: Email Website Instagram Facebook Linkedin Bu...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: Paraphernalia and promotional items has changed over time. A deep dive how these changes have changed in perception and usage Building a small business community for small business. Sharing experiences, information, stories, and tips to help grow the...

We work hard as an entrepreneur to make money. But too often, we do it at the expense of ourselves. Here to chat with us about how insurance protects not only you, but your family as well, is Certified Financial Planner, Jamie Madigan, with Beacon Point Financial Security Ltd. Website Email LinkedIn Building a small business community for small businesses. Sharing experiences, information and stor...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: Cause related marketing can not only be a great addition to your marketing strategy, but a powerful way to help build your community Building a small business community for small business. Sharing experiences, information, stories, and tips to help g...

Would you rather have a root canal than doing your books? Bookkeeping can offer additional information that we might not consider if we do it on our own. Chatting with us about bookkeeping and accounting is CPA, Lawrence Fox, from Accounting Wizard Solutions. Want to learn more? Reach out to Lawrence here: Website Email Phone Linkedin Building a small business community for small businesses. Shari...

An ongoing segment with KSBP we're calling Conquering Brand Beasts. Marketing mavericks talking about topics all things marketing. This Episode: Current events can be a catalyst to societal shifting change. What are some opportunities for small businesses to harness this momentum in marketing? Building a small business community for small business. Sharing experiences, information, stories, a...