Keys To The Deal

In Episode 3 of Keys to the Deal, Kathie the Car Mama gets into the real mechanics of dealership profits. She explains why the common belief that dealerships profit most from vehicle sales is outdated, especially with today's tight margins on new cars, sometimes as little as $600 to $800. Instead, Kathie reveals that the bigger profits come from the finance and insurance (F&I) office, trade-ins, a...

In episode two of Keys to the Deal, Kathie the Car Mama blends humor and decades of automotive expertise to reveal the hidden truths behind car dealership practices. She draws insightful comparisons between the world of dating and car buying, stressing how the wrong match—whether it's a pushy salesperson or a bad relationship—can cost you time, money, and peace of mind. The episode spotlights cruc...

Welcome to the very first episode of Keys to the Deal with Kathie the Car Mama! In this kickoff, Kathie, your straight-talking auto industry insider and negotiation pro, tackles why buying a car can feel so overwhelming and shows you how to take the wheel. With more than 30 years of experience, she breaks down the most common car-buying mistakes, exposes sneaky dealership tricks, and shares some r...

Ever feel like buying a car is more stressful than a first date, a tax audit, and a family reunion all rolled into one? You're not alone! Welcome to the Keys To The Deal Podcast, where we don't just talk cars, we talk life, laughs, and how to conquer the dealership jungle without losing your sanity (or your savings).   Join Kathie The Car Mama, your host, a seasoned auto industry insider and negot...