Keep What You Earn

Drawing from my time at a big four firm, I introduce the "What Could Go Wrong" methodology, a pivotal lesson that's reshaped my business approach. In this episode, I explore how this concept can preemptively tackle challenges, from email campaigns to landing pages. By understanding and anticipating issues, we can craft bulletproof systems, ensuring our customers always feel supported. Dive in to l...

You may have heard me refer to myself as a fractional CFO. But, what does that actually mean and what should a fractional CFO be doing? We tackle this on the show today with guest Michael King. Michael is the CEO and founder of KFE Solutions, which is the top rated fractional CFO fir in Dallas, TX. He is also the founder of the CFO Accelerator, where he coaches and mentors other fractional CFOs to...

Ever pondered if those trips to the supermarket could be a business expense? Being an entrepreneur, I recognize the importance of good nutrition for peak performance.   Shouldn't that make my grocery runs deductible? I'll delve into this query and explore some scenarios where your groceries might just be deductible.   What you'll hear in this episode: [1:28] Exploring the criteria for deductible i...

I hope you're ready for an enlightening conversation about planning and organizing your business, especially when it comes to preparing for your future or unexpected events.     What you'll hear in this episode: [0:50] Introduction to Julee [2:54] What is succession and continuity planning? [6:52] Creating and setting up a delegation playbook and how that works with succession and continuity plann...

In this deeply introspective episode, I share my journey of self-discovery, battling imposter syndrome, and unlocking the three pivotal keys to running a successful podcast. Drawing from my personal experiences and the evolution of the "Keep What You Earn" show, these insights have been invaluable: Content : I delve into the importance of content, bust the myth of 'not having enough to say,' and o...

Today's episode is a replay of my episode on The Money Bare Podcast. Below is the episode recap from Chloe.   We've all seen it-- tax advice on Instagram telling folks they can write off their dog as office security, or folks telling people to buy a g-wagon to write it off... but how does that stuff hold up with the IRS??? And what tax-saving tips should small business owners pay attention to? In...

We are diving into the heart of entrepreneurship — making a real impact. We're diving into the deep connection between business and community with Dr. Rashida Weaver. She's a true pioneer in the world of global social entrepreneurship and her research, which happens to be the very first comprehensive study of social enterprises in the US, gives us a fresh take on how businesses can be a force for...

We are diving into the concept of company culture and its significance. Intentionally crafted actions play a pivotal role in building a company's culture, and even actions taken without conscious intent contribute to this culture-shaping process.    Caroline Pennington, an accomplished executive search recruiter with extensive experience, joins the show today. Caroline's background spans recruitin...

If you're not yet looking for a CFO but want to know what we do and what value we bring, I have an example to share with you that we use with our clients.   One aspect of a CFO's responsibility is to take a deep dive into your business's income to help you maximize it. I am going to walk you through what that process generally looks like and provide some tips you can implement on your own.   If yo...

Wealth creation is something that is attainable for everyone. With proper planning and a good strategy, anyone can set themselves up for a financially free future. My friend and mentor, Mel Abraham, joins me on the show today to share how to set yourself up for a financially free future.   Mel is the founder of Thoughtpreneur Academy and Business Breakthrough Academy where he helps entrepreneurs b...

How did your most recent launch unfold? Did it meet your anticipated success, or did it fall short of your expectations? If the latter is the case, have you taken the time to dissect the factors that might have led to shortcomings? If not, there's a possibility that you're overlooking valuable insights that could pave the way for success in your next launch.   Join in to discover my approach to or...

Most entrepreneurs leave their corporate jobs to pursue some aspect of freedom - be it financial independence, flexible schedules, or reduced obligations. Amy Porterfield joins me today to share her journey from a corporate career building someone else's brand, to building her own business centered around digital courses and time freedom.   Amy is an ex-corporate girl, New York Times bestselling a...

Business owners often use their personal items to conduct business and do not always take advantage of the associated tax benefits. Most people know about the home office deduction and vehicle mileage, but there are many more opportunities that you can take advantage of as a business owner structured as an S corp.   The accountable plan is used by S Corporation owners to save money in taxes, aside...

I speak for everyone when I say that no one enjoys wasting time on unproductive meetings. Joining me today is a true expert in the field, Mamie Kanfer Stewart. She's the force behind the Modern Manager podcast, authored "Momentum: Creating Effective, Engaging, and Enjoyable Meetings," and founder of Meteor training firm.   We've all suffered through endless meetings, but Mamie's here to transform...

Stress and burnout are something that none of us want to experience. Unfortunately for business owners, it can be challenging to avoid as you are ultimately responsible for your business and your own well-being.    As my entrepreneurship journey has progressed, I have found ways to temper my bouts with stress and burnout. This episode is dedicated to sharing some things with you that I have found...

A well-structured affiliate program offers a multitude of benefits for both businesses and affiliates alike. For businesses, it serves as a powerful marketing tool that extends your reach and boosts sales without upfront advertising costs. By leveraging a network of motivated affiliates, you can tap into a diverse audience, enhancing brand visibility and credibility.    Affiliates, on the other ha...

As technology advances and hackers, along with AI, become more sophisticated in their approaches, the significance of cybersecurity continues to grow. Irrespective of the specific technology in play, it's ultimately your responsibility to take measures to safeguard yourself and your business. I hope that today's discussion with Dr. Seth Nielson serves as the motivation you require to truly priorit...

Transparency online can be especially important as you are building your business. Not only does it show your followers that you are a human, have emotion, and care about your product or service, but it also helps establish your credibility with your followers as someone who isn't solely there to make a dollar.   That said, improper sharing online can actually have the opposite impact on your busi...

Planning for the future of our business is something that we all have probably considered, but often push off as unnecessary or unimportant. This may be because you are young and healthy, or because you don't expect your business to become your primary asset as you age. Either way, life is unpredictable and we never know what can happen. For this reason, it is essential to have a plan in place for...

This is Part 2 of our Q&A mini-series with Tobias, where we delve into the art of discovering and hiring the perfect accountant for your needs. In this episode, we will be exploring the essential steps to ensure a seamless onboarding experience with your chosen accountant.   Onboarding can be a nerve-wracking phase for both you and your accountant. However, by establishing clear expectations and a...

As someone who regularly receives numerous online inquiries and advice-seeking messages, I'm excited to share this unique conversation with you. Today, I have the pleasure of addressing one of the most common questions I receive by engaging in a discussion with one of our dedicated followers.   Meet Tobias, who has recently taken the brave step of leaving his corporate job to pursue his entreprene...

Public relations (PR) plays a critical role in the success of any business, regardless of its size. The perception that the public holds about your business can significantly impact your outcomes, either leading to success or failure. Unfortunately, many businesses overlook the importance of establishing a positive public image and fail to align their actions with their PR message.   Today, we hav...

Properly stating your offers can be a game-changer for your business. It not only informs your current clients about the services you provide and those you don't but also becomes a valuable resource for attracting potential clients. When customers make a purchase, they want to be fully informed about what they're getting, so being crystal clear upfront is crucial.   On the other hand, being explic...

As entrepreneurs, we often encounter sticking points in our businesses and lives. Regardless of where this sticking point occurs, the underlying factor is almost always something subconscious within your being. This could be a result of misalignment in your business, residual from childhood, or something unknown. Regardless of the root, it can always be overcome.   Andrew Anderson is a bestselling...

I recently realized that I had a void in my product offerings after clients wanted CFO services but were not ready for a recurring CFO offering. This led me to create CFO power sessions. I'll be diving into what these sessions are, how they are structured, what you can expect to get out of them, and some of the results that past clients have experienced. I love providing CFO services and helping b...