Keep What You Earn

Many accountants and tax specialists boast about how the S corporation is a great solution to reduce self-employment taxes if you're making at least 40K-50K in profit. I definitely agree with this message, but profit alone is not enough. There are a few more questions that need to be answered to make sure an S corporation is a good fit. On this episode I go through the other criteria that should b...

As a result of the pandemic and the quote-unquote Great Resignation, a lot of folks have decided to go online, to go independent, and to leave their full-time jobs to pursue freelancing, small business ownership, or entrepreneurship. I think a lot of these things are one and the same. Unfortunately, I see a lot of folks use the term "freelancer" as something lesser-than. Something lesser-than a bu...

Let's talk about business gifts. I think this is something that most entrepreneurs right now could be overlooking in their business. I want to make sure you know the potential benefits of deducting business gifts and discuss some of the rules around it.   >>> Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa >>> Chat About This Episode in the Keep What You Earn C...

"Do it scared, do it now, do it anyway." This is Sheila's motto and it fuels our conversation on this episode. We will discuss pivoting in your business, how to run your business with confidence, what it's like to run a multi-7-figure business. Sheila also shares her advice to anyone who finds themselves a similar situation to where she began. Sheila Bella is a celebrity brow artist and beauty bus...

How do you need to take certain business deductions and maximize them? I'll go through some of the nuances of deducting business meals and really focus in on what you need to do to make sure you're taking advantage of this as much as possible.   >>> Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa >>> Chat About This Episode in the Keep What You Earn Community –...

One of the goals of many entrepreneurs is to maximize and scale their revenue, right? In order to do that, one of the first things we need to do is understand how to sell our product or service on the market. Just as important having a product is showing up with a consistent brand. Brand is really about how you communicate with the world what your value is and what problems you solve. Today, we wi...

Hiring a coach, a mentor, or joining a mastermind is often considered a business strategy to seek out connection, community, and advice from experts. And these reasons are the main reasons for investing in such services. But one major benefit that I think is often overlooked is that the cost of these things is generally tax deductible. Tune into this episode to find out how you may be able to take...

Hearing stories of wealth building and triumph can be really empowering for some people. It can also feel distant or unrelatable to some because often time the folks who are building wealth had help from their parents, or lucked out with a proverbial pot of gold. It's also possible that the stories that are about people just like you, aren't being told despite there being plenty of them. Soledad w...

Did you know that there is more than one tax season? That there is more to taxes than just tax filing season? Tax filing season is actually the boring season. Tax planning is the exciting season because it's where you can change the outcome of tax filing season. On this episode I give a run-down of what I mean by tax planning.   >>> Questions about this episode? Text me!: https://my.community.com/...

When you hear the word budget, do you cringe a little bit? Like oh, that sounds like a diet, or restriction, and doesn't sounds fun at all. If so, you're not alone because I tend to agree with you. I think you're going to really benefit from today's conversation with Cindy Zuniga-Sanchez. She shares with us how she has reframed the word "budget" to help herself overcome over $200,000 of debt in le...

If you are a digital business owner, chances are you have received the advice to charge what you're worth. But what does that really mean and how do you actually price your services? I am diving into these questions on this episode. I share the three elements that I consider when pricing services and talk about how pricing is an evolution and a reflection of your confidence.   >>> Questions about...

We've been conditioned ever since we were little kids that everything can be scored, measured, or graded, on some type of scale. And as business owners we do the same thing with our numbers. If you're looking at your numbers with that hunger of: I hope I met my numbers this month, my goals, and my projections. If you're basing your success off of just the numbers, it's an incomplete picture. One o...

Unfortunately, it is all too common for accountants to set up an S corporation for you because they know it will save you money. But then they don't tell you what you have to do to maintain it and be compliant. There is one important condition that you have to meet in order to take advantage of the S corporation tax strategy - You have to pay yourself a reasonable salary. So what do you do if you...

A lot of folks have adopted the mindset that when there is a gap in their business, the first thing they need to do is find a person to help them close that gap. This is by no means wrong but here's the thing, we have to get more intentional about closing the correct gaps. We have to get more intentional about where we're spending our money, and our time, and our resources, and how we're prioritiz...

With any paradigm shift or change in the society that we live in, there's going to be resistance. One of our key instincts as humans is to resist change whether we know it or not. One of the key things that is changing is the environment around cryptocurrency, NFTs, other things of that sort. I think it's become more prominent as a topic. We're even talking about it on the show, right? It's not re...

As business owners, we're always chasing growth. It feels like no matter what we do, we're always hungry to get to that next level. And that's not necessarily a bad thing. But, sometimes we feel like we're starting to plateau when it comes to our income and we're not sure how to unlock that next level. This often makes us feel stuck and possibly even stresses you out. To help overcome this situati...

Sometimes as entrepreneurs the number one thing we actually need, whether or not we're asking for it, is a little tough love. We hire coaches but they turn out to be cheerleaders. And it's great if you can find someone to root for you unconditionally, but it's even better when you find that person who will challenge you, question you, and make you unpack everything going on in the back of your min...

The beauty of being an entrepreneur is that we don't have to follow a template when hiring. We don't have to follow a specific rubric. But the people side of the business can get overwhelming without the right plan in place. That's why I am so excited to share with you my interview with Jackie Serviss.   Jackie is a seasoned Human Resources Executive and Certified Executive Coach (CEC) with over a...

Accountants and CFOs are not the same thing and a CFO is not just a fancy word for accountant. But what are the differences between a CFO and an accountant? And who do you need in your business? Those are the questions I am answering on this episode.   >>> Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa >>> Chat About This Episode in the Keep What You Earn Comm...

Have you ever felt like an outsider when it comes to money?   Like it seems you missed a memo somewhere or you somehow skipped something you were supposed to learn about how money works, and how to make it work for you?   If so, then you'll love Natalia Benson's story. Natalia is a women's empowerment coach, money mentor, and astrologer living in Southern California. While you might assume that, t...

We all know that our performance as business owners and our general attitude and demeanor can be highly dependent on our physical and mental health. We have to take care of ourselves before we can take care of our clients. And I think some of us need this reminder on a frequent basis. So let's explore how you can potentially take advantage of health related costs as a business owner for yourself a...

These days you cannot scroll social media, watch the news, or talk to your friends without someone bringing up the subject of NFTs or crypto. While some may think it's a fad, many know it's here to stay. On this episode I have a guest who has recently thrown on her gear and dove into the depths of OpenSea and she's ready to teach us some of what she's learned along the way.   Lisa Seery is a perso...

When you first start a business, it can be intimidating to think, Oh God, I need to have all of this infrastructure. What do I do? How do I set up my money? What do I need in place in order to really show up as a business owner and treat my business like a business?   I want to share with you a structure that could be a game-changer in your business when it comes to managing your money, in terms o...

A question that every business owner asks is "how do I know if I am hiring the right person?" Well today we have an expert, Jackie Koch, on the show. She has a passion with helping founders and "not-so-solo-preneurs" scale and lead their teams.  We learn, for any entrepreneur, hiring is one of the best decisions if you do it the right way. Evaluate what is not in your zone of genius, where can you...

Do you want to show up as a leader in your industry or in your business but dread tough convos? Also do you feel like you get in your own way a little bit with your ego when you are pushed or challenged?   David Wood is a former Consulting Actuary to Fortune 100 companies who left his job to build a massive coaching business. He achieved the #1 ranking on Google for life coaching and was voted int...