Coco Dee

Keep The Change

Business EN ↓ 94 episodes

Bringing a new conversation about money, mindset, business and creating wealth for the compassionate, convicted and connected woman.

Author

Coco Dee

Category

Business

Podcast website

coralinedufroux.com

Latest episode

May 15, 2026

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Episodes

Ep 94 - The Reality of Girl Math: Debunking Money Myths 15.05.2026

Recording from a doctor’s office before a PRP facial, Coco Dee expands on “girl math” and how jokingly justifying spending (like buying more because it’s on sale) can keep women stuck, especially those who already struggle with money.  Coco reframes money as a simple game with clear parameters, pointing to compound interest as proof of how powerful small, consistent choices can be over 10–20 years...

Ep 93 - Bottom Line Boost: Real-Life Income Strategies for Women 29.04.2026

Coco shares a clip from the  Women’s Wealth Week workshop on adding immediate cash flow to household and business budgets (often $100–$400+ per week), emphasizing that cutting expenses isn’t the only lever and that income goals must be worked backwards with tax to reach the desired post-tax amount.  Participants discuss targets (including replacing lost or part-time income), burnout, and time cons...

Ep 92 - Power and Perception: Exploring the Manosphere Effect with Tamz Jade 02.04.2026

Coco welcomes her longtime friend Tamz to Keep The Change to unpack a Louis Theroux documentary on “the manosphere,” described as online communities and influencers focused on male identity, framed around men “losing power” and regaining dominance through money, status, and control often at women’s expense. They recommend watching the documentary (ideally with teenagers) and discuss how the featur...

Ep 91 - Navigating the Highs and Lows of Wealth 25.03.2026

Coco shares a short, fiery snippet from Women’s Wealth Week day three, reminding listeners that even the wealthiest people have lost huge amounts of money and that losing money is often part of business.  She unpacks the myth of “overnight success” with examples of long, behind-the-scenes timelines, including a singer-songwriter who spent 13 years writing for others before being asked to perform h...

Ep 90 - Reimagining Age: From Fear to Freedom 18.03.2026

In this short, sharp episode from Women’s Wealth Week, Coco Dee  tackles the “I’m too old” story and why it makes us give up just as life is calling us forward. She shares powerful perspective-shifters like Anna Rose’s podcast interview with her 70-year-old mother, a single mum of five who survived domestic violence, kept going, and now owns her home and reminds us that success often comes later t...

Ep 89 - The Wealth Gap: Understanding Why Women Avoid Money 11.03.2026

On day one of Women’s Wealth Week, Coco explores why women avoid money, drawing from audience responses such as feeling not smart enough, family money programming, fear of wrong decisions, scarcity beliefs, and fear of losing freedom or security. She focuses on the common fear of losing money, arguing that high earners lose money regularly and that risk and mistakes are part of wealth-building.  S...

Ep 88 - Investment Wisdom: Conducting Due Diligence with Confidence 04.03.2026

In this episode of Keep the Change, Coco sits down with Kate to break down what due diligence (DD) really means: learning how to research opportunities, spot red flags, and make grounded decisions instead of emotional ones driven by FOMO. They open with an investment loss-and-recovery table to show why protecting capital matters like how a 50% loss requires a 100% gain to break even, and a 90% los...

Ep 87 - The Truth About Investing: A Balanced Perspective with Kate Moloney 25.02.2026

In this episode of Keep the Change, Coco Dee records with her long-time friend Kate Moloney to unpack how market hype drives FOMO and emotional decision-making, particularly for people new to investing. They respond to a viral influencer rant about Bitcoin, noting its 42% drop in six months, and use it as a case study in human behaviour, emotional attachment to assets, validation seeking, and sham...

Ep 86 - Celebrations and Reflection: Turning the Big 4! 19.02.2026

In this candid Keep the Change update, I share what I’ve been up to over the past couple of weeks, from celebrating my 40th birthday with surprise parties and family getaways to a deeper appreciation of how both long and short life really is. I then dive into one of the biggest lessons from 20 years in business and investing: time is your greatest asset, and short term thinking leads to emotional,...

Ep 85 - How Your Guilt is Blocking Your Expansion 25.01.2026

In this soul-stirring episode, I go straight for the heart: how guilt is quietly sabotaging your next level of expansion; in wealth, impact, joy and unapologetic living. We’ve all felt it: that subtle (or not-so-subtle) voice whispering you don’t deserve more, that wanting bigger is “greedy,” that success might come at someone else’s expense, or that past mistakes mean you have to stay small to “m...

Ep 84 - It's 2026 Baby...Are you ready for what's coming? 20.01.2026

It's 2026, and Coco is back in full force! In this relaunch, I'm spilling the tea on everything I've been teaching for the past 8–10 years, because the current economic cycle is nearing its end.  My goal? To get you prepared, calm, and clear headed so you don't get swept up in the coming hysteria. Nervous system regulation is the real key here: it lets you make wise, strategic...

Ep 83 - The "How" 18.07.2023

I get asked all the time: "How do you have so many businesses and do it all?" In today's episode, I answer this question BUT I’m also doing a deep dive into why asking "how" comes from a place of fear and not trusting that you’ll get it right.  Spoiler alert: there are NO right or wrong answers. Following the ‘proven path’, at times, can be detrimental to your outcomes com...

Ep 82 - Becoming Flawsome in All Areas of Life with Kristina Mand-Lakhiani 11.07.2023

Kristina is a wildly successful entrepreneur, writer, speaker, philanthropist and co-founder of Mindvalley. She recently released her new book, Becoming Flawsome and her story blew me away so I had to have her on the pod! In the book, Kristina talks about the constant juggle that mothers face in today's fast-paced world and how we can come to terms — and be at peace with — our whole selves, f...

Ep 81 - How Working Harder Actually Caused Me to Fail 04.07.2023

You may or may not know that for the past 18 months I’ve been in a relationship and you guys, it’s getting serious! It’s the most important and potent relationship I’ve ever had in my life. It’s the one I’m having with my intuition.   Back in the day, I used to ignore and push down my feelings because #ihadtogetshitdone of course, this type of avoidance has a way of catching up with us. It affecte...

Ep 80 - The Price of Pride: Ego-Driven Business - A Cautionary Tale Revealing the Secrets of a Failing Company 27.06.2023

There’s more to running a business than attracting customers and making bank. And while most of us *do* enjoy having fat margins, this can’t continue long-term if the other components of your business aren’t healthy.  Today’s episode is a doozy. I’m taking you inside a business I was once a shareholder of that is slowly dwindling to nothing and it’s all because of the ego, pride, and brash self-co...

Ep 79 - What’s Paying the Biggest Dividends in My Business Right Now 20.06.2023

As women, we have a stealth secret weapon that, in my opinion, is way under-used and it's something I want to scream from the rooftops - listen to your gd intuition, she knows! You see, once I learned how to tap my intuition and TRUST her, everything in my life changed. These days, I get daily nudges that remind me just how powerful she is.  This is the #1 relationship I’m working on and it’s...

Ep 78 - The Difference Between Hiring a CEO and Hiring a Coach. 09.06.2023

As a business owner, it can be difficult to know who can support you best in what you are creating. You're probably a great operational leader who delivers A class services and/or products. Typically, however, operationally we only see 3 months ahead, maximum. The CEO plans for the longevity of the business.  In today's episode, we're exploring what a CEO does, the different types o...

Ep 77 - How to Thrive in Business over Multiple Decades with Maurie Hill - Part 2 05.06.2023

Following on from last week's episode, I bring to you part 2 of my chat about business with Maurie. The ever insightful businessman who loves nothing more than to see small businesses thrive, through his simple methodologies and principles.  If you're after some more goodies I have a FREE 5-Day Mindset Reset for you called  Wealthy Women Win You can also follow me on Instagram

Ep 76 - How to Thrive in Business over Multiple Decades with Maurie Hill - Part 1 30.05.2023

I am absolutely stoked and honored to be sharing a two-part episode with you of my incredible mentor and friend of 7 years, Maurie Hill.  Maurie supported me through the transition of purchasing my parent's business back in 2016 and has been by my side every step of the way. His knowledge and experience in business, across a multitude of industries, is second to none.  One thing I love and ad...

Ep 75 - Competition Is Killing Your Wealth Creation 23.05.2023

My insecurities were so detrimental because I was comparing myself with everyone against everything in my life. Gosh, it made me so miserable. When I let go of what everyone else was doing, my life and businesses flourished.  If you're after some more goodies I have a FREE 5-Day Mindset Reset for you called  Wealthy Women Win You can also follow me on Instagram

Ep 74 - What Is a Critical Change in Mindset Required to Go from Full-Time Employee to Biz Owner? 15.05.2023

Today I am answering a popular question from two of my followers on Instagram.  The transition from full-time employment to business owner can be daunting. When do you leave your job? How do you manage cash flow? How do you pay your bills? How much do you invest in your business? All these questions and more were answered in today's episode.  If you're after some more goodies I have a FR...

Ep 73 - How I Found a Free 7 Figure Business 08.05.2023

Last week I finalized negotiations on a free 7 figure business and I wanted to tell you all about it. How I found it, how I negotiated, and how the deal was made. I was going to keep this exclusively for the Female Financial Literacy Library however felt the pull to share it with you too. Enjoy and share it around because I know there are deals to be made like this everywhere. If you're after...

Ep 72 - As You Grow and Evolve Everything Transforms 02.05.2023

It can be polarising to evolve because we outgrow those that are closest to us...and that is the one of the main reasons why so many of us don't achieve our dreams. This is a topic spoken about but not as intimately as I am today;  time to dive in and explore this topic and how it applies to your business and wealth building.  If you're after some more goodies I have a FREE 5-Day Mindset...

Ep 71 - Thinking Time is the Most Underrated Business Tool 25.04.2023

As a recovering workaholic and productivity machine, thinking time was something I "did not have time for". Until I read a book that changed it all for me.  This concept has changed my businesses, the way I show up, and how I make decisions.  Give it a go and let me know how it changes things for you If you're after some more goodies I have a FREE 5-Day Mindset Reset for you called ...

Ep 70 - How to Keep the Wealth You Build 18.04.2023

One of the most asked Qs I get from you. From making money to building wealth; poles apart really in my opinion. Let's explore the key differences between making money and building wealth and how you can begin to create wealth for yourself and your family. The key is doing it your way! If you're after some more goodies I have a FREE 5-Day Mindset Reset for you called  Wealthy Women Win Y...

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