Jonny Ross

Jonny Ross Fractional CMO

Business EN ↓ 140 episodes

Join Jonny Ross, Fractional CMO (Chief Marketing Officer) & Digital Marketing Strategist, in his podcast The Jonny Ross Fractional CMO - formerly the Jonny Ross Audio Experience. Full of stories, marketing tips, tricks and strategy, along with interviews from inspirational business leaders. Looking for marketing strategy? Jonny delivers marketing consultancy, marketing training and marketing campaigns on a daily basis. This podcast is a place to share his wealth of knowledge with you, and to find experts across many different business fields and bring their inspirations and learning tips right...

Author

Jonny Ross

Category

Business

Podcast website

jonnyross.com

Latest episode

Jul 3, 2026

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Episodes

#64 47% Embarrassed by their Website, Video Editing, GA4 Tracking 21.02.2023

This is the ’90-Day Website Mastery Podcast’, a fun and action packed series about feeling proud of your website again! Hosted by Jonny Ross and Pascal Fintoni who will share decades of experience in website design and management to transform your website into an online destination your customers will talk about. Tune in for actionable tips, practical advice and inspiring website stories! You ask,...

#63 Ep5: Being Proud of Your Website - Website Best Practice Series 24.01.2023

SESSION 5 We are celebrating the launch of the Brand New 90 Day Website Mastery Programme with an invitation to join us, Jonny Ross and Pascal Fintoni. As part of the Website Best Practice Series, in this 5th session we will be focusing on Being Proud of Your Website. Add this to your diary, and we look forward to seeing you there! We will be covering: - Techniques to craft weekly/monthly content...

#62 Ep4: Converting Visitors Into Enquiries - Website Best Practice Series 17.01.2023

SESSION 4 We are celebrating the launch of the Brand New 90 Day Website Mastery Programme with an invitation to join us, Jonny Ross and Pascal Fintoni. As part of the Website Best Practice Series, in this 4th session we will be focusing on Converting Visitors Into Enquiries. Add this to your diary, and we look forward to seeing you there! We will be covering: - Using video to make your homepage &a...

#61 Ep3: Attracting The Right Website Visitors - Website Best Practice Series 10.01.2023

SESSION 3 We are celebrating the launch of the Brand New 90 Day Website Mastery Programme with an invitation to join us, Jonny Ross and Pascal Fintoni. As part of the Website Best Practice Series, in this 3rd session we will be focusing on Attracting The Right Website Visitors. Add this to your diary, and we look forward to seeing you there! We will be covering: - Using practical SEO techniques to...

#60 Ep2: Session 2: Building Trust on Your Website - Website Best Practice Series 22.12.2022

SESSION 2 We are celebrating the launch of the Brand New 90 Day Website Mastery Programme with an invitation to join us, Jonny Ross and Pascal Fintoni. As part of the Website Best Practice Series, in this 2nd session we will be focusing on Building Trust on Your Website. Add this to your diary, and we look forward to seeing you there! We will be covering: - The key elements that establish trust to...

#59 Ep1: Your 2023 Website Health Check - Website Best Practice Series 15.12.2022

SESSION 1 We are celebrating the launch of the Brand New 90 Day Website Mastery Programme with an invitation to join us, Jonny Ross and Pascal Fintoni. As part of the Website Best Practice Series, in this 1st session we will be focussing on Your 2023 Website Health Check. We will be covering: - Website Technical Best Practices - 10 Common Complaints Website Visitors Have What is the 90 Day Website...

#58 EP0: New Programme Launch Join Jonny & Pascal to find out more! 08.12.2022

It all began with a simple question from a potential client: “What is your website address?" And what followed, you know it all too well, in fact you have 
experienced it all too often..... The embarrassment, the disappointment, the wish for better.... Join us! https://90daymarketingmastery.com

#57 What makes a beautiful website that converts? with Matt Wiles 09.11.2022

Welcome to Jonny Ross Fractional CMO! Today I am talking to Matt Wiles from Infoserve. We explore what makes a beautiful website, why it is important to look good. How important is content? We look at some of the best practices you can implement today to increase conversions on your website. From adding reviews, to single column forms and search boxes with great looking functional search results p...

#56 What are the benefits of outsourcing marketing - with Sarah Noel Block 20.10.2022

Welcome back! It has been too long! I've re-branded it is time for a new season! Welcome to Jonny Ross Fractional CMO. On the show today I am talking to Sarah Noel Block, CEO at Tiny Marketing, situated just outside of Chicago. Today we’re looking into the benefits of outsourcing marketing including: - How to find the most suitable supplier - What to do if you don’t have a marketing team - How to...

#55 July 2022 The latest tech & apps your business needs! 01.07.2022

Welcome to the new mini series with Pascal Fintoni from the "Two Geeks And A Marketing Podcast" He has agreed once a month to come and share a months worth of research and share with you today this months top tech and apps that your business and marketing department need! This month we focus on video production and marketing. Capturing ideas and planning Capturing sound Capturing video Editing sou...

#54 May 2022 The latest tech & apps your business needs! 01.05.2022

Welcome to my brand new new mini series with Pascal Fintoni from the "Two Geeks And A Marketing Podcast" He has agreed once a month to come and share a months worth of research and share with you today this months top tech and apps that your business and marketing department need! This month we focus on forward planning, comms & repurposing. In the show we have 5 segments: - Planning and comms...

#53 How to get your email newsletter to convert better and building your list! 28.04.2022

Emily McGuire is the Customer Evangelist at AWeber, With lessons learned over a decade in tech, sending thousands of email campaigns and working on email campaigns earning over $80 million in revenue, Emily loves sharing the mistakes and strategies of email marketing done well that connects with people. She believes in empathetic and conversational emails, talking to subscribers like the...

#52 April 2022 The latest tech & apps your business needs! 01.04.2022

Welcome to my brand new new mini series with Pascal Fintoni from the "Two Geeks And A Marketing Podcast" He has agreed once a month to come and share a months worth of research and share with you today this months top tech and apps that your business and marketing department need! This month we focus on first impressions and enhancing customer experience. In the show we have 4 segments, from plann...

#51 March 2022 Top 20 tech & apps your business and marketing dept needs! 25.03.2022

It's eposide 51! I am so excited today, I'm launching a brand new mini series within my pod. Pascal Finto from the "Two Geeks And A Marketing Podcast" has agreed once a month to come and share a months worth of research and share with you today this months top tech and apps that your business and marketing department need! These are the top apps that have made the cut, we explore tech for marketee...

#50 What is personal branding and why it matters to you? 07.03.2022

It's episode 50, I discuss does personal branding really matter? Claire Bahn - Personal Branding Strategist and CEO & Co-Founder of Online Profile Pros and Claire Bahn Group. Claire firmly believes that not having a personal brand is no longer an option. Whether we recognise it or not, we already have a personal brand, and it's either making or losing us money. She has spent over a decade empo...

#49 8 Steps to Create FUNNY Ads that get Millions of views that Convert into Sales! 14.02.2022

It's episode 49, I loved recording this, Joseph has so much energy, I ended up simply listening myself! Fancy creating a funny ad to get millions of views and converting that traffic into sales, this is the pod for you! Joseph Wilkins founded and grew FunnySalesVideos, where he and his team create refreshingly entertaining sales videos that turn viewing into buying. His campaigns are extremely suc...

#48 Growing your local business online with digital marketing 04.01.2022

It's episode 48! Want to grown your local business online? Chris Pistorius is a successful small business marketing expert. While many companies and agencies talk about "niching down," Chris is one of the select few that has transitioned into a niche authority. His agency is consistently listed as a top digital agency in the United States by SEO For Growth, AgencyVista and others. Chris has a lot...

#47 What new SEO tactics could you implement today 21.12.2021

Lukasz Zelezny is the former Head of Organic Acquisition at uSwitch and former director of SEO in Zoopla. Originally from Poland, Lukasz is well known in the global SEO community. I'm Delighted for him to join us, sharing a wealth of knowledge, tips and tricks you can implement today. We discuss schema, entities, inlinks (the tool and internal links), content gap analysis and how organisations can...

#46 What does your LinkedIn profile say about you? 07.12.2021

Your LinkedIn profile shapes how others perceive you, so what does yours say about you! It is episode 46! In this episode the phrase "Don't be a Jonny" is coined listen to find out more. And apologies for the technical issues we faced with LinkedIn not going live! An early adopter of LinkedIn, Karen Tisdell recognised the platform’s potential when working as a recruiter. Foreseeing the importance...

#45 Global PR, Why do it and how it links with SEO 24.11.2021

It is episode 45! Today I am talking to Melanie Marten from Berlin in Germany, Owner of The Coup and also Founder of PR on the Go. Melanie talks to us about thought leadership, PR for boring businesses, why PR is the place to start, telling your story and how to engage a journalist. We discuss how PR is an efficient tool for SEO as well as hacks on how to improve your PR effort. Please enjoy the e...

#44 Nailing your Value Proposition and creating a B2B Competitive Strategy 11.11.2021

Do you want to learn the basics of competitive strategy and how to develop your B2B value proposition? It is episode 44! Michael Field from EvettField Partners joins us to share his expertise in market analytics, competitive analysis and customer research, which leads to the development of your value proposition and go-to-market strategy. We ask questions like who are you afraid of? Finding out th...

#43 Facebook Ads - Campaign planning, structure and analysing 26.10.2021

It's episode 43! Katrin Vilimaa-Otsing is an expert at Facebook Marketing, working on it for over 10 years both in media and creative agencies. During that time, she has acquired a ton of experience and knowledge that she is willing to share with you. From retargeting, to utilising exclusions, look a like audiences to video views. Katrin knows here stuff! Please enjoy the episode and thanks for be...

#42 SEO Keywords and Content Strategy with Janina Ruth 12.10.2021

It is episode 42! Ex journalist Janina talks us through here process for finding the right keywords, implementing them and ultimately getting better ranks! In this pod we touch international SEO with translation tools, we discuss how search intent is the number one priority, followed by keyword difficulty and then finally search volume. Please enjoy the episode and thanks for being a fab listener....

#41 Virtual Events to Clubhouse 101 from New Yorker Steven Burchard 28.09.2021

It's episode 41. On the pod with me today is Magician Steven Burchard an entrepreneur, entertainer, talent scout, virtual events coordinator and club house expert! We talk about pivoting your events business to virtual, we talk about the future of business events is it in person, face to face, online or hybrid? We also get to discuss clubhouse, it is really worth it? Steven runs a daily "clubhouse...

#40 VR, AR, XR The future of gaming and how to market a game! 14.09.2021

It's episode 40. On the pod with me today is Bobby Thandi Founder and CEO of XR Games! Our conversation starts around making sure you select a career your are passionate about! We explore the future of gaming from VR and AR to XR and gaming on Facebooks Oculus Quest platform. It turns out Facebook have over 10,000 staff working on VR & AR!! We also discuss the best ways to market your game! Pl...

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