It's About To Go Down! with Marc & Cathey

  “That’s just the nature of my creative process. Until it ripens, it’s not supposed to come out.” - Mario Lewis, speaker, speaker coach, and finalist from the World Championship of Public Speaking. In this episode, Marc and Cathey talk with Mario about different approaches to content creation. They introduced the Bon Jovi approach, the Jay-Z/Lil’ Wayne method, and the Idea Map. Though their creat...

“We’re all beautiful, but it’s the belief that we’re not that is the problem.” - John McSherry, real stake broker and investor. In this episode, Marc and Cathey talk with John about how to use your pain to power success. John shares his personal journey from being homeless to investing in multiple properties. They explore how a personal experience, one particular analogy, and several asset-based q...

  “People need people.” - Ian Williams, founder and owner of Deadstock Coffee. In this episode, Marc and Cathey talk with Ian about defining and building community. They explore how to angle an idea, saying it in a way that people understand while also challenging their thinking. During their play a game of semantics, they end with the notion that one of the keys to finding your unique perspective...

“We love the art of talking about good ideas and storytelling and teaching people.” - It's About to Go Down with Marc & Cathey. In this “rap-up” episode, Marc and Cathey highlight the ideas that were shared during season 7. They shared updates from different guests, talked about how they lived out these concepts in their own lives, and recapped strategies you can use to build out your own...

  “What you resist, persists. Shift your relationship with an energy so that it may still exist but it does not hold power over you” - Yasmin Nguyen, joy ambassador and author of The Game of Joy. In this episode, Marc and Cathey talk with Yasmin about how to create moments of joy in your life. The conversation explores the process of breaking down the principles, defining key terms, and gamifying...

“You don’t know what can happen by just running with an idea.” - Brian Robinson, speaker and author. In this episode, Marc and Cathey talk with Brian about how to help an audience to successfully implement your idea. At which level of the problem can you get people to take action? The conversation starts with the story of Brian’s skyrocket success with what was once a comical idea. Then, they disc...

"Reflecting allows you to have a different ending." - Roxy Azari, storytelling coach, award-winning poet, and advocate for  Gender Rights. In this episode, Marc and Cathey talk with Roxy about how to use storytelling to create community. The conversation takes a pivot as they focus on how people can use reflection to end their stories in a different place. Where do you put the period? Wh...

  “Different opportunities come in different ways.” - John Glozek, drummer,comedian, and publisher of NY Golf Magazine. In this episode, Marc and Cathey talk with John about how to turn your passion into your business. During this conversation, they explore the lessons learned from John's career path: practice your hobby endlessly, write about it, form friendships with those who are the best a...

"Take the barriers that exist. Look at it differently. Do it differently." - Kaig Lightner, founder and executive director of the Portland Community Football Club, as well as for Quantum Gender. In this episode, Marc and Cathey talk with Kaig about how to use sports to achieve liberation for people of all identities. During this conversation, they discuss how to transform a local grassro...

"We were all meant to be seen. And it is the not being seen that is causing the problems we see in the world." - Margarita Estrada, speaker, author, and queen of the 360 degree model. In this episode, Marc and Cathey talk with Margarita about how to uncover your most unseen qualities so that you can make your most valuable contributions to any organization. During this conversation, they...

 “Your messaging needs to reflect your WHY OS because the better able you are to articulate what it is you believe, the more you will attract the people who believe what you believe.” - Dr. Gary Sanchez, creator of a system called Why OS. In this episode, Marc and Cathey talk with Gary about how to make better connections faster by figuring out the real reason Why you do what you do and how you do...

“An hour of my time could mean a lifetime for someone else.” - Shima Miabadi, architect, volunteer, and best buddy. - In this episode, Marc and Cathey talk with Shima about why volunteering works. During the conversation, they explore how to get people to tap into an idea that might feel daunting and time consuming. They discuss the power of making personal connections to your idea to make it work...

“But when I relived it, I remembered those details.” - El Seremaga, NDE survivor. In this episode, Marc and Cathey talk with El about how to speak about her NDE (near death experience). She wanted to know how to start her stories without rambling, while also capturing the details that people most want to hear. During the conversation, they spoke about adding “thought messages”, incorporating vivid...

“What is the greatest accomplishment of your life, outside of your family?” - Nina Byrd, business strategist and industry agnostic. In this episode, Marc and Cathey talk with Nina about her idea to curate your best life and discover who you really are by reviewing the most replayed moments of your life. Nina’s work has revealed the difficulty that many people have with planning out their lives. A...

“There’s no room for shame. Every opportunity is an opportunity to learn. And we don’t learn unless we reflect on our mistakes.” - from Season 6 of It's About to Go Down. In this "rap-up" episode, Marc and Cathey catch up with two members of the Season #6 community: Sophia Asghar and Trish Kerin. As they shared updates of their ideas, new questions popped up, new notes were taken, an...

“We are all works in progress and what we may have considered our worst could be our best.” - Kinja Dixon, author, speaker, and re-creation strategist. In this episode, Marc, Cathey, and Kinja talk about the four pillars of your life’s purpose. The conversation begins with the statement, “Turning your life force into a progressive movement through daily creative action.” They explore how you can c...

 “Your goal is not to talk to people. You want to talk with people.” - Linda Dulye, leadership development consultant and conversation crusader. In this episode, Marc, Cathey, and Linda talk about the power of conversation, why this dynamic in our culture is essential, and how we can prevent it from escaping us every day. Their conversation reveals how to go deeper into your idea. Sometimes your a...

“The platypus is proof that the unlikely can happen.” - Trish Kerin, author and mechanical engineer. In this episode, Marc, Cathey, and Trish talk about her Platypus Philosophy (how to notice the warning that can prevent incidents from happening in the future). Their conversation reveals how you can use personal experiences, metaphors, and analogies to explain your idea, connect with your audience...

“We can geek out on this stuff forever.”  Marc, Cathey, and Savas (a TV documentary producer) were set to have a conversation about how to come up with creative ideas. That’s when Cathey lost power. But rather than cancel the show, they decided to keep the conversation going. During the exchange, they shared several idea-shortcuts, including what to read, how to flip details, what to cut, and...

“It’s a subtle shift in the presentation that can make an idea work.” - Sava Georgalis, TV documentary producer. In this episode, Marc, Cathey, and Savas talk about where good ideas come from and how to cultivate them. They explore how filmmakers, songwriters, speakers, and leaders use basic principles to hook an audience, frame an idea, and use feedback to best express your thoughts. Their conver...

“Someday, you’re going to talk about this and help others with [your] story.” - Jeff Davis, best-selling author, keynote speaker and the Muhammad Ali of mental health. In this episode, Marc, Cathey, and Jeff talk about the power of opening up because the things you are most afraid to share can most help others. They explore how to incorporate interactive emotional exchanges to get a wider audience...

“People are important and we really need to care about them. The hard work is ‘the human work’.” - Sophia Asghar, CEO & Founder of True Measure, an employee well-being consultancy. In this episode, Marc, Cathey, and Sophia talk about shifting from wellness to well-being. They explore what gets people unstuck from a past way of thinking so that they can receive your new idea. Their conversation...

“How can you see light when you have forgotten what it looks like?” - Scott Mason, speaker, transformational coach, podcaster, and Myth Slayer. In this episode, Marc and Cathey help Scott unravel his idea about how to monetize and magnetize your financial freedom. Through a thematic reference to mythology, Scott outlines 5 toxic myths you may be telling yourself about yourself. The conversation de...

“It’s hard enough to do things when everything is falling into place.” - Redray Frazier, singer, songwriter, and recording artist. In this episode, Marc and Cathey help Redray uncover the core message from within his original idea. Through a process of pulling out transformational stories about key people and unexpected moments, this idea conversation closes with a foundational phrase that can ins...

“It’s hard enough to do things when everything is falling into place.” - Redray Frazier, singer, songwriter, and recording artist. In this episode, Marc and Cathey help Redray uncover the core message from within his original idea. Through a process of pulling out transformational stories about key people and unexpected moments, this idea conversation closes with a foundational phrase that can ins...