IT On Call Professional Podcast

Host Ross Feldmantalks with Luciana Salanitri about her path from hospitality and revenue management to running a digital marketing practice that leverages AI. They cover practical AI uses—website chatbots, voice agents, adaptive SEO, measuring beyond vanity metrics, and the importance of clear goals, team involvement, and ethical policies. Luciana emphasizes AI as an augmentation tool (not a huma...

Ross interviews Michael Rincon of Clarity Counts Bookkeeping about his journey from a communications major into bookkeeping and building a back-office services business. They cover the tools and workflows Michael uses—QuickBooks, GoHighLevel, Zapier, Mailparser—and how he combines bookkeeping with payroll, bill pay, light CFO work, and custom reporting. Michael explains his client-acquisition tact...

Ross interviews Danielle Ratliff of Joyful Rising Writing and Marketing about building clear brand messaging, website and copy essentials, and how to use AI and tools like Grammarly, Calendly, Google Workspace, and Canva to save time and improve results. They discuss practical tips for small businesses — use AI as a drafting tool (not final copy), check for plagiarism, leverage networking and refe...

Join host Ross "to the Rescue" Feldman and guest Jenni Miehle, known as the Nerdy Designer, as they dive into the fascinating world of technical design documentation. Discover the intricacies of transforming complex information into polished, professional designs that enhance branding and communication. Jenni shares her journey from traditional graphic design roles to embracing freelance life, off...

Join host Ross Feldman and guest Morgan Hamer in this episode of 'IT On Call' as they delve into the powerful integration of business and spirituality. Morgan shares her journey from an art major to a successful owner of a commercial real estate firm and a business brokerage, emphasizing the role of manifesting and spirituality in her career. Discover insightful strategies for aligning personal va...

Join us for an engaging webinar, "Maximizing Impact: The Value of Fractional Leadership for Nonprofits," streamed live on LinkedIn. Discover how fractional leadership can transform your nonprofit organization by offering specialized expertise without the full-time costs. This session dives deep into what fractional leadership entails, its distinctions from consulting and interim roles, and its uni...

Welcome to the IT On Call podcast, where host Ross "to the Rescue" Feldman and guest Kate Josephine Johnson dive deep into the trials and triumphs of remote work, parenting during the pandemic, and the evolving landscape of digital content creation. In this episode, they share personal anecdotes about their children's adaptation to digital learning and gaming, discuss the impact of COVID-19 on wor...

In this episode of the IT On Call podcast, host Ross Feldman is joined by Carolyn Dowdy, the founder and president of Caregiver Mental Wellness, Inc. Carolyn shares her personal journey from being an alpaca farm owner to becoming a full-time caregiver for her husband after his stroke. She discusses her challenges and insights over the past five years, which led her to create a holistic self-care p...

Welcome to the IT On Call podcast hosted by Ross Feldman. In this engaging episode, Ross invites Ginger Hopper from Carolina Hopper Photography to discuss her fascinating journey into the world of real estate photography. Ginger shares how her husband's analytical instinct led her to pursue photography, a passion she developed amid parenting a child with special needs. Ginger dives into the nuance...

Join Jo as she shares her inspiring journey from New Jersey to Charlotte, where she transitioned from various jobs to her passion for photography full time. Discover how a chance encounter at a Sears Portrait Studio sparked her love for photography, leading her to build a niche in fashion photography with the Charlotte Fashion Collective. Learn about the challenges and triumphs of combining passio...

In this episode of the IT On Call podcast, Ross Feldman sits down with Johnathan Bradson of Clym.io, a trailblazer in the field of website compliance. Originally hailing from Knoxville, Tennessee, Johnathan shares his journey from a collegiate women's soccer coach to a successful SaaS sales professional. He introduces Clym, an innovative all-in-one website compliance solution designed to enhance w...

Join Ross "Ross to the rescue" Feldman, CTO of Better Call IT, as he dives into an insightful conversation with Michelle Brammer from Safe Alliance. Michelle, the Director of Grants and Advancement, walks us through how the nonprofit has utilized the Lotus, their intranet built on Microsoft 365's SharePoint, to enhance communication and streamline operations. Discover how Safe Alliance's innovativ...

In this insightful episode, Ross Feldman sits down with the talented John Williams to delve into the multifaceted world of filmmaking and media production. Together, they explore the delicate balance of sound engineering, the impact of AI in creative fields, and the artistry behind creating real engagement in a democratized content landscape. Discover how modern technology influences storytelling,...

Join host Ross Feldman as he chats with Eric Hutchinson of NC Farm Bureau Insurance on the IT On Call podcast. Discover Aaron's journey from law enforcement to becoming an insurance agent and learn about the unique challenges and insights he's gained along the way. Dive into topics like the importance of local expertise in insurance, the evolving landscape of customer service, and how networking p...

Welcome to the IT On Call podcast with host Ross Feldman and special guest Glenn Michael Millay, both experts in business communication and technology. In this episode, they dive into the art of effective communication and its impact on business success, personal growth, and relationship building. Join the conversation as Glenn shares insights on how communication shapes your business operations a...

Welcome to the IT On Call podcast with your host Ross Feldman, featuring guests Barry Steiger and John Fischella. In this episode, we delve into the intersection of business and technology from the cozy setting of John's Place at Mary's Italian Restaurant. Join us as we explore the origins of the Keep Business Local (KBL) networking group, discuss the innovative concept of combining two restaurant...

Welcome to the latest episode of IT On Call, hosted by Ross "to the rescue" Feldman, featuring Christian Nichols from OneGen Solutions. In this engaging discussion, Christian shares insights into generational acuity, a concept focusing on understanding and appreciating generational differences within workplaces. With the presence of multiple generations, from Boomers to Gen Beta, OneGen Solutions...

Welcome to the IT On Call podcast with Ross "to the rescue" Feldman. In this episode, Ross and his guest, Kate Josephine Johnson from Heritage Business Services, delve into the challenges and solutions of managing bookkeeping and IT in virtual businesses. Learn about the significance of having a specialized partner in handling business finances and the importance of building trust. Kate shares her...

Welcome to the IT On Call podcast, hosted by Ross Feldman from Better Call IT. In this episode, Ross is joined by Eric Jensen of Bricks Aaron Process Improvement to discuss unlocking efficiencies in business processes and workflows. Eric shares insights on how small business owners can improve their operations, whether it's in manufacturing or IT workflows, by adopting a mindset of continuous impr...

Join us on this insightful podcast episode where we delve into the world of networking, especially as an introvert. Our guest shares their journey from being an introverted individual to becoming a successful networker and event organizer. Discover the challenges introverts face in social settings and how platforms like Meetup can aid in creating supportive environments for meaningful connections....

Welcome to the IT On Call podcast with your host, Ross "to the rescue" Feldman, Chief Technology Officer of Better Call IT. In this episode, Ross is joined by Sean Garrett of Garrett PLLC for a captivating discussion on the intersection of business, technology, and law. Whether you're a business owner or just intrigued by the role of AI in modern industries, this episode provides valuable insights...

Join Ross Feldman on the IT On Call podcast as he sits down with Tara McAllister from Catapult to discuss the intriguing intersection of business, technology, and HR. In an engaging conversation, Tara shares her experiences from the days of faxed resumes to the current challenges that AI brings to HR management. She emphasizes the growing complexities of data protection, particularly how more stat...

Welcome to the IT On-Call podcast hosted by Ross Feldman with guest Anthony Del Campo from Badger Hauling. Dive into the world of junk removal and how a digital transformation during COVID sparked the creation of Badger Hauling. Discover how their innovative use of technology, such as the Jobber app, enhances customer communication and improves service efficiency. Explore Anthony's journey from th...

Welcome to the latest episode of IT On Call, hosted by Ross "to the rescue" Feldman with special guest Harrison Barron. The delightful spring weather in North Carolina only adds to the dynamic conversation about the growing business landscape in Charlotte, a city with an impressive daily influx of new residents. Ross and Harrison explore the rise of Managed Service Providers (MSPs) in the city and...

Welcome to the latest episode of the IT On Call podcast, where host Ross Feldman sits down with Leon Davidman, the founder of Back to Basics Dog Training. In this engaging discussion, Ross and Leon explore the fascinating intersection of technology, discipline, and dog training. Leon shares his journey from a challenging career change to finding his true passion in training dogs and educating thei...