iOp-Ed by iOPEX Technologies

Brands have spent years asking whether consumers trust AI. The third episode of the 2026 Media Outlook series flips that question entirely: Does AI trust your brand? That reframing, introduced by a senior commerce leader at one of the world's largest consumer goods companies, sets the tone for a conversation that goes well beyond the usual retail media talking points.  The discussion features...

The second episode of our Media Outlook series goes where conference keynotes stop. It covers operational friction, internal resistance, and the product decisions that determine real profitability. The core question: does your commerce media network generate profit, or does it quietly bleed money? Hosted by Danilo Tauro , Co-Founder of Cartograph AI, the conversation features Juuso Alho , Global H...

The Media Outlook: A Leadership Series on What's Next in 2026 and Beyond (Episode 1) opens with a hard look at retail media’s most urgent tension: explosive growth on paper, and growing skepticism from advertisers who now expect proof, not promises. WPP projects that commerce and retail media will surpass global TV ad revenues in 2025, crossing roughly 180 billion dollars in spend, but that u...