Intentional Success with Tom Stimson

In this podcast, I'm exploring an important question: Is digital marketing still relevant in the AI era and the post-pandemic world? I decided to revisit the principles laid out in my book, Demand , only to find them not just relevant, but even more critical in a world where demand overshadows supply. I'm excited to delve into these principles, understand their continued relevance amidst breakthro...

In this week's episode of the Intentional Success Podcast, I invite you to join us as we navigate the concept of scalability. It's a transformative, industry-wide shift that helps you remain profitable even in the ups and downs of a seasonal business. Our industry experienced a radical shake-up thanks to the pandemic, when the need for a scalable business model became unmistakably clear. The resul...

In episode #7 of the Intentional Success Podcast, we're flipping the script on mistakes. Instead of fearing them, we're exploring how making "good mistakes" can be a game-changer for your organization. We're not talking reckless errors here, but the kind of mistakes that help you identify problems, refine processes, and better define roles. In short, the kind of mistakes that lead to growth. We al...

In this episode of the Intentional Success Podcast, we're diving deep into the world of organization charts — but not as you know them. Organization charts are more than just hierarchies; they're maps that guide us through our organization's processes. We'll discuss the primary roles in a scalable business, including Selling, Planning, and Procurement, and also touch upon the role of Administratio...

Feeling overwhelmed with your workload? Episode 5 of the Intentional Success Podcast tackles the crucial topic of Good Busy vs. Bad Busy. We unravel the psychological differences between the two and provide three key strategies to eliminate Bad Busy from your live event production business. Our goal? To help everyone in your organization operate at their highest level of contribution and make your...

Join me in the fourth episode of the Intentional Success Podcast as we explore the dynamic world of creative agencies. Special guest Bill Bunker from the Tonic Consulting Group shares invaluable insights on post-pandemic changes, including the generational shift in our client demographic and the evolving client experience. We discuss the distinct contributions of independent producers and full-ser...

In Episode 3 of the Intentional Success Podcast, I discuss breaking free from the rental mentality of the past 20 years and focusing on project worth instead of costs. Learn how the pandemic reshaped our understanding of value, and why it's crucial to sell ideas, not items. Discover how to shift from transactional thinking to value-based decision-making, and present clear choices to your customers...

In this second episode of the Intentional Success Podcast, Tom Stimson challenges conventional job costing initiatives and discusses how they can hinder business scalability. With a focus on the bigger picture of scalability, he explains how to anticipate demand rather than simply react to it. Tune in for practical tips to take intentional steps towards lasting success in your business. Visit trst...

Welcome to the Intentional Success podcast! In this first episode, I'll take you back 40 years to when I discovered the rental business and how it changed my perspective on making money. After starting as an AV technician making $10 an hour, I soon realized that the big money was in the rental business — and I wanted in on that! That is, until I learned that losing money was shockingly acceptable...