Drew Freeman and Joe Marcantano

Inside UXR

Business EN ↓ 47 episodes

Explore the practice of user experience research with Drew and Joe, one question at a time. Send your questions and feedback to insideUXR@gmail.com

Be sure to visit the podcast's website and support the creator: www.insideuxr.com

Author

Drew Freeman and Joe Marcantano

Category

Business

Podcast website

www.insideuxr.com

Latest episode

May 19, 2025

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Episodes

44. How do I prepare for a UXR job interview? 19.05.2025

In this episode of Inside UXR , Joe and Drew answer a listener’s question about how to prepare for a UX research job interview. They break down tips for each stage—from phone screens to panel presentations—including how to make yourself memorable, the best questions to ask, and how to stand out without pretending to be someone you’re not. Whether you're gearing up for your first UXR interview...

43. How do I tell a good story in my readouts? 12.05.2025

In this episode of Inside UXR , Joe and Drew break down why great research isn’t enough—it’s the storytelling that makes it stick. Joe shares lessons from his recent conference talk, including his three rules for delivering research that drives action: keep it clean, keep it simple, and keep it tailored. They explore how to avoid overwhelming stakeholders, speak their language, and make insights m...

42. How do I maximize non-traditional data sources? 05.05.2025

This week, Drew and Joe will talk ways to maximize data that doesn't come from your own research.  They'll cover when they use these sources, and how they weigh the evidence that they get. Send us a text Support the show Send your questions to InsideUXR@gmail.com Visit us on LinkedIn, or our website, at www.insideUXR.com Credits: Art by Kamran Hanif Theme music by Nearbysound Voiceover b...

41. What ethical considerations should I be thinking about? 28.04.2025

In this week's episode, Drew and Joe explore ethical considerations to running research.  They'll cover everything from PII, to delicate topics, to ensuring you're treating your participants right.   Send us a text Support the show Send your questions to InsideUXR@gmail.com Visit us on LinkedIn, or our website, at www.insideUXR.com Credits: Art by Kamran Hanif Theme music by Nearbys...

40. How do I stand up or push back professionally? 21.04.2025

This episode of Inside UXR dives into the art of professionally standing up for your research and advocating for its impact. Joe and Drew break down why fact-based arguments are essential—but not always persuasive on their own. They discuss the power of listening, understanding stakeholder concerns, and framing research insights in a way that resonates. If you've ever struggled to push back e...

39. How do I prepare for a big presentation or readout? 14.04.2025

In this episode of Inside UXR , Joe and Drew dive into the art of preparing for a big presentation or research readout. Joe shares his experience crafting a conference talk, from refining his story with a speaking coach to mastering stage presence and anticipating tough questions. They explore what makes a presentation "big" and why strong storytelling is just as critical as solid resear...

38. How does Research work with Ops? Featuring special guest Mia Mishek 07.04.2025

In this episode of Inside UXR , Joe and Drew welcome Research Operations expert Mia Mishek to break down the fundamentals of Research Ops. They tackle common misconceptions—like the idea that Research Ops is just recruitment—and explore best practices for setting up and maintaining a successful Research Ops function. Whether you're a researcher looking to collaborate better or someone curious...

37. How do I conduct research on AI based products? 31.03.2025

In this episode of Inside UXR , Drew and Joe dive into the complexities of researching AI-based products. They explore how AI research differs from traditional UX research, from recruitment challenges and user biases to the importance of trust and accuracy in AI-generated outputs. They also discuss why diary studies and co-design sessions are particularly effective for understanding AI adoption. W...

36. How do I run a Diary Study? 24.03.2025

In this episode of Inside UXR , Drew and Joe dive into diary studies—what they are, when to use them, and how to run them effectively. They break down the best use cases, from tracking user behavior over time to uncovering long-term pain points that traditional research methods might miss. They also share practical tips on setup, analysis, and avoiding common pitfalls. If you’ve ever wondered whet...

35. How do I pick the best research method for my study? 17.03.2025

In this episode of Inside UXR , Drew and Joe tackle one of the biggest challenges in research: choosing the right method for the job. They break down key factors like research objectives, timelines, budget constraints, and level of certainty to help you make informed decisions. Through real-world scenarios, they walk through how to balance ideal methods with practical limitations. Tune in to sharp...

34. What are the career paths of a UX Researcher? 10.03.2025

In this episode of Inside UXR , Drew and Joe explore the many career paths available to UX researchers. From traditional tracks like senior and principal roles to pivots into product management, strategy, and even sales, they break down the different options based on skills and interests. They also discuss the choice between leadership and individual contributor paths and how to identify the best...

33. How do I run card sorts and tree tests? 03.03.2025

In this episode of Inside UXR , Drew and Joe break down the ins and outs of card sorting and tree testing—two essential methods for understanding information architecture. They discuss when to use each technique, common pitfalls to avoid, and whether to run them moderated or unmoderated. With real-world examples and practical tips, they’ll help you determine the best approach for structuring conte...

32. What should I put in my portfolio? 24.02.2025

In this episode of Inside UXR , Drew and Joe break down what makes a great UX research portfolio. They discuss what to include (and what to leave out), how to structure case studies, and ways to showcase your decision-making and impact. Whether you’re creating your first portfolio or refining an existing one, they share practical tips to make it clear, compelling, and job-ready. Tune in to learn h...

31. Why should I use realistic data in my prototypes? 17.02.2025

In this episode of Inside UXR , Drew and Joe dive into the importance of using realistic data in your prototypes. They discuss how inaccurate or placeholder data can distract participants, reduce engagement, and even derail a usability session. From the right times to use Lorem Ipsum to the risks of unrealistic test scenarios, they share practical tips for making prototypes feel real without overc...

30. What's the value of unmoderated testing? 10.02.2025

In this episode of Inside UXR , Drew and Joe dive into the pros and cons of unmoderated testing. They explore when it’s the right tool for the job, how it differs from moderated research, and the best practices for getting meaningful insights. From speed and scale advantages to common pitfalls like participant disengagement, they break down everything you need to know to use unmoderated testing ef...

29. Should I use a mock or prototype for my study? 03.02.2025

In this episode of Inside UXR , Drew and Joe tackle the age-old research question: should you test with a mock or a prototype? They break down when to use each, the pros and cons of high vs. low fidelity, and how to work around real-world constraints like limited design resources. From setting the right expectations to adjusting your moderation techniques, they share practical strategies to get th...

28. How do I Interview like a Detective (part 2)? 27.01.2025

In part two of the Interview Like a Detective series, Drew and Joe delve into the practical aspects of conducting a UX interview, inspired by Joe’s experience in law enforcement. They discuss the importance of having a flexible plan, building rapport, and creating a comfortable space for participants. From handling unexpected turns to reading non-verbal cues, this episode is packed with actionable...

27. How do I Interview like a Detective (part 1)? 20.01.2025

In this episode of Inside UXR , Drew and Joe kick off a two-part series on how to interview like a detective. Drawing from Joe’s 15 years in law enforcement, they explore how lessons from police work can translate to UX research. From setting up the physical space to understanding the power dynamics in interviews, this episode covers the prep work and mindset needed for effective sessions. Tune in...

26. What's the best way to analyze my data? 13.01.2025

In this episode of Inside UXR , Drew and Joe dive into the art of data analysis, exploring the best ways to approach qualitative and quantitative research. They discuss the importance of storytelling, different analysis techniques, and the nuances of cleaning data. Whether you're refining your existing process or starting fresh, this episode offers practical strategies to help you analyze dat...

25. What are some good reminders for the New Year? 06.01.2025

Happy New Year! In this first episode of 2025, Drew and Joe share their top reminders for staying sharp and effective as UX researchers. From the importance of storytelling and embracing being wrong, to knowing your role as the research expert and finding new tools for your toolbox, they revisit foundational practices that even seasoned researchers need to hear. Whether you’re just starting out or...

How do I start if I want to get into the UX Research field? (Update) 30.12.2024

We’re revisiting one of our most popular episodes: How to Break into UX Research . Whether you're transitioning from another field or just starting out, Drew and Joe share actionable advice for getting started in UXR without a formal background. From leveraging mentors and building a portfolio to conducting first projects with nonprofits or internal processes, this episode is packed with tips...

What is Keystroke Level Modeling? (Update) 23.12.2024

We’re revisiting one of our favorite episodes: Keystroke Level Modeling (KLM) . In this rebroadcast, Drew and Joe break down how KLM can predict the time it takes for an expert user to complete routine tasks in software. From understanding key components like keystrokes, mouse movements, and mental preparation time, to real-world use cases and practical tips, this episode offers a deep dive into a...

Meet Drew and Joe (Update) 16.12.2024

We're bringing back a classic for the holidays! This rebroadcast of Inside UXR’s very first episode takes you back to where it all began. Drew and Joe introduce themselves, share their unique journeys into UX research, and set the stage for what listeners can expect from the show. Whether you’re a seasoned researcher or just UX-curious, this episode is packed with relatable stories, practical...

24. How do I become a better moderator? 09.12.2024

In this episode of Inside UXR , Drew and Joe dive into the art of moderating research sessions and share practical tips for becoming a more effective interviewer. They discuss time management, handling tangents, and the power of silence in drawing out insights. From building participant rapport to using body language and non-verbal cues, they break down the skills that separate good moderators fro...

23. How do I avoid jargon in my studies? 02.12.2024

In this episode of Inside UXR , Drew and Joe explore the art of translating UX jargon into plain, participant-friendly language. They share practical strategies for simplifying discussion guide questions and balancing clarity with precision. From redefining “intuitive” to navigating industry-specific terms, they discuss how to tailor communication based on your audience. Tune in for tips that will...

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