EDITED
Inside Retail
Uncover the opportunities and challenges the retail industry is facing with the sector’s leaders and innovators with Inside Retail. Join EDITED’s Senior Director of Customer Marketing, Grace Hill, for refreshingly fun and forthright conversations at the intersection of retail and technology. In every episode, you’ll hear how leading brands utilise data to maximise results, how they’re overcoming the daily challenges retail is facing and how to always connect with customers. EDITED is the world’s leading Retail Intelligence Platform. Hosted on Acast. See acast.com/privacy for more information.
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Episodes
The Abercrombie Revival: A Masterclass in Brand Reinvention 10.12.2024 35:06
Abercrombie & Fitch was once known as the dimly lit store with its signature scent, which eventually lost touch with its college-age audience. However, under the guidance of a new CEO the brand has undergone a remarkable transformation. In this episode, A&F’s Chief Product Officer, Corey Robinson, joins Grace Hill for a deep dive into the strategy behind the critical shift from telling cus...
Trends vs Fads: How to Stop Looking Like Everyone Else 26.11.2024 29:36
Thanks to social media, new trends are emerging on a daily basis – so how do you avoid falling into the trap of looking like everyone else? This week, Grace Hill sits down with foresight researcher and strategist Elodie Marteu to unpack why she claims trends are bu*!$h*&! Elodie explains the difference between trends and fads, methods brands can employ to maintain uniqueness, and w...
Black Friday Has Changed: Steve Madden's Insider Tips for Winning 19.11.2024 43:03
This year’s Cyber Weekend race has already begun, but is Black Friday still the biggest annual retail event? This year presents some major changes and challenges requiring your strategy to be sharper than ever. In this episode, Steve Madden’s Vice President of E-Commerce, Colleen Waters joins Grace to share expert knowledge on how retail professionals can survive and thrive during this year’...
The Shocking Reality of Return-to-Store with The Shop Flaw 12.11.2024 50:12
Have you ever wondered about the impact of “return-to-store” on a retail store or its staff? Or, wondered how store staff feel when the head office descends on their store? As retail head offices devise ways to get customers back in-store, they often ignore the people who actually know customers best: the frontline staff who interact with them day in and day out. In this eye-opening episode, Grace...
How to Build a Timeless AND Ageless Partywear Collection, with Never Fully Dressed’s Founder, Lucy Aylen 29.10.2024 38:38
In this episode, Never Fully Dressed founder and CEO Lucy Aylen joins Grace Hill to share her take on building a successful partywear collection and a brand rooted in community. Lucy shares who the NFD customer is and how she caters to this diverse group of women. She also explains how she balances staying ahead of trends while remaining true to her brand, and her process for building a coll...
The Politics of Retail: How Governments Shape Shopping 15.10.2024 40:42
With the Labour Party gaining control in the UK and an impending election in the US, the global political landscape is shifting, and retail is feeling the effects. This week, the CEO of the British Retail Consortium, Helen Dickinson, joins Grace Hill to shed some much-needed light on what the near future could look like. Helen highlights the current challenges the retail fashion sector...
How to Master Brand Collaborations with H&M 01.10.2024 33:26
H&M’s Global Head of External Partnerships and Collaborations, Sylwia Wennberg, joins Grace Hill to explain what exactly makes a brand collaboration successful. In this episode, Sylwia shares the benefits brands can achieve through collaborations, how H&M caters to its broad range of customers, and key lessons learnt from when things don’t go as planned. Plus, she offers her top thre...
How to Build an Authentic Customer Community with Gymshark 17.09.2024 33:12
To kick off the new season, Gymshark’s Chief Brand Officer, Noel Mack, joins Grace Hill for a masterclass on how to build an engaged and authentic community around your brand. Noel shares how the Gymshark customer has evolved over the years, how they include the customer in every level of decision-making, and how they manage to stay at the forefront of trends. Plus, he explains how Gymshark...
The Playbook to Cult Status – What Will Be the Next Samba? 21.05.2024 34:47
Adidas’ Samba trainers have gone beyond cult status – they’ve become an iconic shoe for both Millennials and Gen Z, rewriting the playbook for sneaker success. However, as Samba fatigue sets in across the market, retailers and customers alike want to know what the next big trend will be. In the final episode of the season, Grace Hill is joined by EDITED Retail Analyst Karis Munday, author of the r...
The Last Thing The World Needs Is Another Clothing Brand 07.05.2024 39:25
Did you know that every 7 minutes, a pile of clothing waste the size of Mount Everest goes into the landfill? In the EU, policymakers are working toward a world where, by 2030, textile products will be durable and recyclable, free of hazardous substances, and produced with respect for both people and the planet. Fast fashion will be a thing of the past, clothes will no longer be destroyed or...
Legislative Changes Will Affect All of Retail — Can Fashion Achieve a Circular Economy? 16.04.2024 38:09
Vogue Business’s recent sustainability article highlights that, ”A spate of new regulations could come with serious implications for an industry unaccustomed to navigating policy.” The regulatory environment is undergoing such drastic changes that the fashion industry cannot sustain its current operations. Reports forecast that up to 75 percent of existing businesses may vanish within the ne...
Lenzing: The Textile Dilemma - Does Good, Sustainable, AND Cheap Exist? 02.04.2024 50:24
Clothes: if it’s cheap, then it’s poor quality and unsustainable, but if it’s the opposite, then it’s too expensive – is there a world where our clothing can be sustainable AND affordable? In this episode, Grace Hill sits down with a leader in this space: Lenzing Group’s Senior Commercial Director, Johannes Stefan. Johannes and Grace discuss how retailers can make choices that align with customers...
Primark: How to Strengthen Your Team with Data 19.03.2024 31:42
Primark’s Group Director of Planning and Space, Jon Rolls, joins Grace Hill to discuss how to leverage data for great decision-making, how Primark consistently delivers amazing fashion at amazing prices, and how to back the right trends. Plus, Jon shares why collaborations with Rita Ora were so successful, and how to strike the right balance between data-driven decisions and the irreplaceable gut...
TikTok: Unveiling the Secrets To Winning In Social Commerce 05.03.2024 41:54
TikTok’s Fashion E-Commerce Leader, Tom Wintle, joins Grace Hill to reveal how TikTok is revolutionizing e-commerce to compete with retail giants and why it’s a channel you should be investing in to keep pace with your customers and competitors. Tom shares current user behaviour, how TikTok is collaborating with brands and content creators to generate both awareness and profit, and how to id...
How to Build a Winning TikTok Beauty Strategy with Iced Media’s Leslie Hall 20.02.2024 39:32
Iced Media is the agency that took Paula’s Choice to new heights, and their founder, Leslie Hall, joins Grace this week to reveal the winning strategies to keep pace with advancements in social selling. Did you know you have 0.5 seconds to grab a consumer’s attention in their social feed? Leslie reveals the best practices for creating engaging TikTok videos, developing hero product status, and emb...
Under Armour: How to Put the Customer First 05.02.2024 35:57
Under Armour’s Director of Merchandising EMEA, Sara Gannon, joins Grace Hill to offer valuable insights into how to bring the best assortment to market through truly understanding your customer. Sara and Grace discuss how to be strategic when it comes to discounting, how to celebrate your most loyal customers, and how Under Armour is approaching innovation and the opportunity in sportswear for wom...
Inside Retail: New Season Trailer 02.02.2024 0:43
Coming Soon. Follow so you don't miss an episode. EDITED is the world’s leading Retail Intelligence Platform. Hosted on Acast. See acast.com/privacy for more information.
Bain & Company: Three Reasons Luxury Should Remain Resilient 07.08.2023 25:29
On today's episode, our host, Grace Hill, is joined by Federica Levato, Senior Partner and the EMEA Leader of Fashion and Luxury at Bain & Company, and Carlo Moltrasio, Associate Partner within Bain's Luxury and Fashion Goods vertical. We discussed Bain's industry insight 'Three Reasons Luxury Should Remain Resilient', powered by EDITED data. During our conversation,...
Depop: The circular economy, how to deliver growth via strategic inventory optimization, and the future of the resale market 17.04.2023 34:02
Resale is grabbing headlines with mass market leaders, SHEIN and Zara, making big bets in the pre-loved fashion market. We also see resale impact the luxury space, too, with The RealReal hoping to change size inclusivity challenges through a new partnership with luxury plus size fashion retailer, 11 Honoré, who we've previously had on Inside Retail. Lizzy de Bruin, Lead of Strategic Inventory...
Forever Faster: A Conversation with PUMA Group's Head of Retail & Ecom UKI, Colette Hilton 03.02.2023 24:00
According to reports published by Bloomberg, the athleisure market is estimated to be $662 billion by 2030. This growth, coupled with a more casual return-to-work dress code post-pandemic, has sportswear top of mind for retailers and consumers. PUMA’s mission of “Forever Faster” is the global sports brand’s promise to provide their customers with the right product in the right place in terms of de...
The Culture of Fashion Subcultures 04.11.2022 22:12
Fashion subcultures have become the latest trend influence to have you on your radar, whether it’s Gorpcore, Cottagecore or even Pamcore, it’s hard to keep up! We’ll delve into what they actually mean to the consumer and the key subcultures to look out for in 2023. It’s critical in these uncertain times to know exactly what your customers are willing to spend their disposable income on to ensure...
Inside Retail: EDITIONS - The Future of Men's Beauty 05.10.2022 37:16
Last week saw EDITED relaunch EDITIONS, a live evening of panel discussions on subjects surrounding the Art & Science of Retail. One of our guests discussing Navigating Retail During Economic Uncertainty was Ed Healy, now the Chief of Commercial at VIEVE and formerly Commercial Director at L'Oréal. We decided it was the perfect time to revisit his podcast with EDITED recorded during the h...
The New Era of Designer Bags: Redefining Leather Goods Report with Business of Fashion's Diana Lee 07.09.2022 32:31
Handbags and small leather goods occupy a special place in the retail market. A recent report by the Business of Fashion, which EDITED was thrilled to provide data insight on has underlined this. According to their recent company reports, 50% of Prada sales and as high as 72% of Bottega Veneta sales are attributed to handbag and small leather goods purchases. To talk about this today on the podcas...
Recession 2.0: Strategies to Help Your Retail Brand Navigate 17.08.2022 29:27
On today’s episode of Inside Retail we’re joined by Chief Marketing Officer of Edited, Juliana Prathe r. She built her career in global retail and brand strategy, starting in worldwide sales for iconic accessory brands, such as Givenchy and Nine West Group; gaining expert knowledge of the global retail landscape through traveling extensively to Asia and Latin America, as the leader of Liz Claiborn...
Tech Talks: How AI & Data Impact the Customer Experience 20.07.2022 13:42
So far in this mini-series, we’ve looked at how AI and data are driving major change in the world of commerce and how that change is impacting customers' buying behavior. But what can business leaders do to use that data? In this episode of Tech Talks, EDITED's Chief Retail Scientist, Michael Ross, and John Squire, Founder of Dynamic Action, offer recommendations for retailers looking t...
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