Cross Company

Innovating the Industrial World

Join John King, CEO of Cross Company, as he discusses the latest in industrial technologies with engineers in the field. Learn more at www.crossco.com

Author

Cross Company

Category

Technology

Podcast website

www.crossco.com

Latest episode

Jan 16, 2026

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Episodes

Episode 15: Metrology-Driven Automation in Modern Manufacturing | Innovating the Industrial World 16.01.2026

How do we support the future of American manufacturing? The answer lies at the intersection of automation and measurement. In this latest episode of our podcast, Innovating the Industrial World, our host and CEO John King sits down with Chris Johnson from our Precision Measurement Group and Will Nicholson from our Automation Group, to discuss integrating robots without loosing accuracy in modern m...

Episode 14: Seamless Legacy Control System Migration 27.03.2025

Check out our Process Solutions Group Services: (https://www.crossco.com/services/process/)Innovating the Industrial World, One Customer At A TimeCheck out the latest episode of our podcast, Innovating the Industrial World. Our host and CEO John King sits down with Robbie Peoples, an engineer from our Process Solutions group to discuss implementing a new controls system. John and Robbie walk throu...

Episode 13: Saving American Manufacturing with Automation 05.02.2025

Check out our Automation services (https://www.crossco.com/solutions/automation/) Innovating the Industrial World, One Customer At A Time Check out the latest episode of our podcast, Innovating the Industrial World. Our host and CEO John King sits down with Lynn Crump, former President of our Automation Group, to discuss challenges facing manufacturing plants in America as they compete to stay in...

Episode 12: Electrified Construction Equipment 22.07.2024

Learn more about Cratos Equipment: https://www.cratos.com/ Check out our Mobile Systems Integration Services: (https://www.crossco.com/services/mobi...) Innovating the Industrial World, One Customer At A Time From emission reduction to saving on fuel costs, there are a variety of reasons many within the mobile work machine industry are moving away from gas-powered models and towards electrificatio...

Episode 11: Precision Motion Control 20.05.2024

Check out the latest episode of our podcast, Innovating the Industrial World. Our host and CEO John King sits down with our very own Applications Engineer, James Hutchins, as he dives into the innovative ways precision motion control has changed many industries including the printing industry. Check out our Automation services and solutions (https://www.crossco.com/services/automation/) Innovating...

Episode 10: Custom Materials for Harsh Conditions 14.03.2024

Check out the latest episode of our podcast, Innovating the Industrial World. Our Host and CEO John King and Co-Host Wade Wright sits down with special guest speaker, Norman Lane, President of Rotomation as he talks about in-custom and special actuators in harsh environments. Cross is a proud Rotomation distributor in the States. Learn more: (https://www.crossco.com/providers/rotomation/) Innovati...

Episode 9: AI for Quality Inspection 22.09.2023

Watch the last episode of Innovating the Industrial World Check out our dimensional measurement products and services (https://www.crossco.com/products/dimensional-metrology/software/) Innovating the Industrial World, One Customer At A Time Check out the latest episode of our podcast, Innovating the Industrial World. Our host and CEO John King sits down with our very own Senior Integrations Engine...

Episode 8: Special Guest from VTScada 21.08.2023

Check out our VTScada products and services: (https://www.crossco.com/providers/vtscada/) Innovating the Industrial World, One Customer At A Time Check out the latest episode of our podcast, Innovating the Industrial World. Join our host and CEO John King sits down with guest speaker, Mike Stark from @TrihedralVTScada and Todd Barnette from Cross Company. SCADA architecture helps you control and m...

Episode 6: Innovating Quality in the Flooring Industry 20.03.2023

Check out the latest episode of our podcast, Innovating the Industrial World. Our host and CEO John King sits down with Brian Page from our Automation Group to discuss how we increased efficiency and reduced downtime with an innovative gloss meter solution for the flooring industry. Learn about how automation of gloss and emboss measurement also allows you to feed objective data to your network. T...

Episode 5: Electrification - Energy Mapping & Machine Metering 31.01.2023

Join Cross Company CEO, John King, as he talks with two electrification engineers, Cole Koster & Akash Hegde, about electrifying off-highway mobile equipment. In this episode, the three talk in depth about energy mapping, or machine metering, to understand the power needs of your equipment. To learn more about Mobile Equipment Electrification you can visit https://www.crossco.com/services/mobi...

Episode 4: Intro to Collaborative Robots 09.12.2022

Check out the latest episode of our podcast, Innovating the Industrial World. Our host and Cross Company CEO, John King, sits down with Manan Banerjee and Mike Holland from our Automation Group to discuss the reasons companies big and small are using collaborative robots for their applications and why integrating a cobot might not be as simple as you think.  Learn about the ins and outs from...

Episode 3: Nerding Out on Metrology 03.11.2022

Check out the latest episode of our podcast, Innovating the Industrial World. Our host and CEO John King sits down with Jeremy Larson and Jim Hewston from our Precision Measurement Group to discuss the history and importance of metrology. Specifically, the guys discuss NIST's move from artifacts to natural constants for standards and how this impacts traceability and uncertainties.  Learn mor...

Episode 2: Tank Equipment Inspection 30.09.2022

Join our host and Cross CEO, John King, as he sits down with Junior Little, Service Manager from Cross Process Solutions, to discuss tank optimization surveys and why they are so important. John and Junior walk through the TOP (Tank Optimization Program) survey process, discuss what is inspected, the information customers can expect in the report, and how customers use that information to help imp...

Episode 1: Intro to Electrification 17.08.2022

Join Cross Company CEO, John King, as he talks with two electrification engineers, Cole Koster & Akash Hegde, about electrifying off-highway mobile equipment. To learn more about Mobile Equipment Electrification you can visit https://www.crossco.com/services/mobile-systems-integration/mobile-equipment-electrification/.  If you'd like to learn more about Cross Company visit www.crossco.com...

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