Alisha Esmail
In The Pocket with Alisha Esmail
In The Pocket is for founders who want to build something meaningful without losing themselves in the process. Hosted by Alisha Esmail, founder of Latch AI and creator of the Five Tanks Framework. From building an award-winning coffee brand to running an AI company, Alisha covers what it actually takes to grow a business while keeping your energy, your relationships, and your sanity intact. Business performance meets personal performance. No fluff. No guru energy. Just real conversations about retention, AI, founder life, and what it looks like to stay in the pocket.
Author
Alisha Esmail
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
EP 03: Silent Churn - Your Best Client Left and You Didn't Notice 06.07.2026 11:59
I was at the dinner table with my family when the email came in. Our biggest client, 50% larger than any other account we had, in four words: "Going a different direction." I had no idea it was coming. And that email is the reason this show exists. This is a solo episode, and it's the most honest one I've recorded. I take you back to the moment I lost our largest client at Road C...
From Clinic Floor to Coaching Chair, Karen Elliott on Building a $4M Practice and Walking Away 11.06.2026 33:06
Karen Elliott built a one-woman physiotherapy practice into a 35-person, $4M multi-disciplinary clinic. Then she sold it. Not because it was failing. Because she realized she had become the bottleneck in the thing she built. In this episode, Karen talks about what it actually felt like to let go of something she poured 20 years into, why she went right back into the clinic world as a coach instead...
EP 01: The Five Tanks: Why Winning Founders Still Feel Like They're Losing 01.06.2026 13:54
You can be winning on every measurable metric and still feel completely empty. That's not a motivation problem. That's a tank problem. In this first episode of In The Pocket, Alisha Esmail introduces the Five Tanks Framework, a system she built after years of burning out while building Road Coffee Co into an award-winning national brand. The Five Tanks are Emotional, Mental, Spiritual, Rel...
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