Sofiia Salimova
In Her Wallet
Welcome to In Her Wallet, a podcast where financial education meets real-life stories, actionable advice, and a deep dive into how money works, especially for women. Hosted by Sofiia, a Vancouver-based financial educator and founder of In Her Wallet, this show is your guide to financial success, equipping you to live your best life without sacrificing your financial future. Follow the show to never miss an episode, with new insights and guest-conversations released every other Wednesday.
Where to listen?
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Episodes
97. Remote vs Office: What Works Best at Different Stages of Your Career 03.09.2025 23:07
Is remote work the dream… or just a lonely trap? Is the office outdated… or still the best place to build your career? In this episode, I share the real pros and cons of remote vs office life, and why the answer often depends on where you are in your career . From my early years in a traditional finance office to later working remotely while building my own projects, I talk about what each setup g...
96. Career Pivots, Confidence & Getting Hired in 2025 — What Every Woman Should Know | Amanda Sayfy, Dress for Success Vancouver 15.05.2025 29:51
Job hunting in 2025 looks different — and for many women, it comes with added challenges: layoffs, confidence gaps, career pivots, and navigating a job market that’s constantly evolving. In this episode, I’m joined by Amanda Sayfy, Executive Director of Dress for Success Vancouver , to break down how women can rebuild their confidence, advocate for themselves, and land meaningful work. We talk abo...
95. Tariffs, Inflation & a Shaky Economy: What It Really Means for Your Money | Seth Allen 02.05.2025 33:46
Is the economy in trouble? Headlines are swirling about inflation, new tariffs, market dips, and global trade tensions — and if you’re feeling overwhelmed, you’re not alone. In this episode of In Her Wallet, I’m joined by Seth Allen, Senior Portfolio Manager at Cadence Financial Group with Raymond James, who brings over 25 years of experience breaking down the markets and helping investors stay ca...
94. Are Designer Bags a Good Investment? How to Buy & Resell for Profit | Mine & Yours Founder Courtney Watkins 17.04.2025 34:38
Can a luxury handbag actually make you money? In this episode of In Her Wallet, I sit down with Courtney Watkins, founder of Canada’s leading pre-loved designer fashion store, Mine & Yours, to talk about turning handbags into smart financial investments. You’ll learn: ✅Which designer bags hold their value best ✅ How to spot a good investment bag ✅ What to know before you buy or resell a lu...
93. Do You REALLY Need Engagement Ring Insurance? Jeweler Dustin Lemick Explains! 12.03.2025 33:57
What happens if your engagement ring gets lost, stolen, or the diamond falls out? Would you be covered—or would you be out thousands of dollars? In this episode, I sit down with Dustin Lemick, a third-generation jeweler and founder/CEO of BriteCo, to break down everything you need to know about engagement ring insurance and how to protect your jewelry the right way. Topics covered: How much does e...
92. Self-Employed Taxes 101: Maximize Write-Offs & Avoid CRA Mistakes with CPA Cindy Kumar 05.03.2025 39:43
Self-employed? Learn how to save money on taxes, maximize write-offs, and avoid CRA mistakes in this episode of In Her Wallet! In this episode, host Sofiia sits down with Chartered Professional Accountant Cindy Kumar to break down self-employment taxes and how freelancers, consultants, and small business owners can navigate tax season with confidence. Topics covered: Key differences between taxes...
91. Love & Money: Financial Warning Signs in Relationships 12.02.2025 19:29
In episode 91 of In Her Wallet, we’re talking about something just as important as love in a relationship—money. Financial compatibility can make or break a relationship, yet so many people ignore the warning signs until it’s too late. In this episode, we’re diving into: 🚩 The biggest financial red flags that can signal deeper issues in a relationship 💰 Why money habits matter more than income d...
90. Your First $1,000 Investment: Where to Start 05.02.2025 24:28
In episode 90 of In Her Wallet podcast, I’m tackling one of the biggest financial questions: How do you invest your first $1,000? If you’ve been wanting to start investing but feel overwhelmed by where to begin, this episode is for you!! I’m breaking down everything step by step—how to define your investment goal, whether to choose a TFSA, RRSP, or FHSA, and the best beginner-friendly options like...
89. How I’m Building My Personal Board of Directors to Level Up My Life 29.01.2025 28:31
In Episode 89 of the In Her Wallet podcast, I’m sharing how I’m building my Personal Board of Directors this year—a concept that could be a total game-changer for your career, personal growth, and life goals. You’ll hear: What a Personal Board of Directors is and why it matters. The step-by-step process I used to define my goals, identify key roles, and select the right people for my board. How to...
88. Are Any of These 7 Financial Red Flags Holding You Back in 2025? 23.01.2025 31:55
In episode 88 of In Her Wallet podcast, I’m diving into the 7 financial red flags that might be holding you back in 2025. These could be personal habits or behaviors you’ve noticed in yourself or others—like your partner or family members—that silently sabotage financial health. I’ll share personal stories for each red flag and the solutions that have worked for me, giving you practical steps to t...
87. What's In and What's Out: My Blueprint for an Incredible 2025 16.01.2025 35:35
Welcome to the first In Her Wallet episode of 2025! In this solo episode, I’m sharing my ultimate “Ins and Outs” list for the new year, diving into everything from wellness habits and mindset shifts to fashion upgrades and personal growth tools. Plus, I kick things off with a little life update—it’s been a month since we last caught up, and so much has happened! 💌 Don’t forget to subscribe and ra...
86. Why Put Your Vision Board in the Shower and How to Unlock the Surface Area of Luck with Jaiya Varshney 18.12.2024 47:48
In Episode 86 of In Her Wallet podcast, I’m joined by my friend and fellow vision board enthusiast, Jaiya Varshney. She’s the co-founder of Tydra Labs, a startup in the sustainable fashion and textile space, and she has some incredible fresh insights about vision boards that completely changed how I think about them—including why she keeps a laminated one in her shower! Together, we chat about: Ho...
85. Simple Strategies to Grow Money and Build Financial Confidence in 2025 with Fidelity Investment's Michelle Munro 11.12.2024 29:32
In episode 85 of In Her Wallet podcast, Sofiia sits down with Michelle Munro, Director of Tax and Retirement Research at Fidelity Investments Canada, to help you prepare for a financially successful 2025. Together, they explore practical steps for building wealth, creating financial security, and navigating life’s big money decisions with confidence. Michelle shares actionable insights on starting...
84. Birthday Special: My Best Life Hacks, Dopamine Menu, Wedding Planning and Plans for 2025 05.12.2024 43:33
In episode 84 of the In Her Wallet podcast, my sister Aleksa takes over the mic to interview me ahead of my 29th birthday! We’re talking about my favourite life hacks, what’s on my dopamine menu, behind-the-scenes insights from wedding planning, and my plans and vision for 2025. It’s a mix of reflection, vulnerability, and inspiration that I hope will resonate with you. My hope is that the lessons...
83. How to Ask for What You Want at Work and Give Feedback to Senior Management with Olessia Lapina 28.11.2024 49:28
In this episode of In Her Wallet, I’m excited to welcome back Olessia Lapina for an insightful chat about how to ask for what you want at work. Whether it’s going for that big promotion, taking on exciting new opportunities, or even giving feedback to senior management, we’re breaking it all down. We’re also diving into some of the challenges women face—like feeling overlooked or undervalued, espe...
82. From Spirituality to Day Trading and Making $4,000 in a Single Day with Liza Spirit 21.11.2024 49:38
In episode 82 of the In Her Wallet podcast, Sofiia sits down with Liza Spirit to talk about a topics that’s been requested many times: day trading! From breaking down the basics to sharing her personal strategy, Liza pulls back the curtain on what it’s like being a futures day trader. We chat about how day trading stacks up against investing, how much money you need to get started, and whether it...
81. "I'm Not Afraid of Being Poor": A Real Talk On Money, Career and Resilience with Tara Osipoff 14.11.2024 32:53
In Episode 81 of the In Her Wallet podcast, I sit down with my friend Tara Osipoff for a real and raw conversation about money, career, and resilience. Tara’s journey is anything but ordinary, and one of her most powerful insights is that she’s not afraid of being poor—a mindset that has allowed her to take bold, calculated risks and continuously evolve her life. In this episode, we dive into the...
80. Why We're All Shopping More—And How this TikTok Trend Can Help Us Stop with NerdWallet's Shannon Terrell 06.11.2024 30:30
In episode 80 of the In Her Wallet podcast, Shannon Terrell from NerdWallet is joining Sofiia for a conversation about the rising impact of social media on our spending habits! With platforms like TikTok and Instagram fueling a culture of overconsumption through viral hauls and unboxing videos, many of us feel the constant urge to shop for the latest must-haves. But there’s a new trend challenging...
79. Unlock These 5 Principles of Habit Change to Earn, Save & Invest More with Robyn Thompson 30.10.2024 36:58
In episode 79 of the In Her Wallet podcast, host Sofiia welcomes back Robyn Thompson, an award-winning financial advisor and founder of Castlemark Wealth Management! As one of our most popular guests from Season 1, Robyn brings her expertise back to the show with fresh insights into building financial habits that actually work. If you’ve been wanting to reset your money habits or make impactful ch...
78. How to Navigate Finances in Different Stages of a Relationship 18.07.2024 20:19
In episode 78 of the In Her Wallet podcast, host Sofiia dives into the often tricky world of managing finances in relationships, including how she and her fiancé, Roman, manage their finances. Join Sofiia as she discusses when to start talking about money with your partner, the three approaches to handling finances as a couple, when to open a joint bank account, and the common mistakes couples mak...
77. How to Build Your Investment Portfolio with ETFs 10.07.2024 13:44
In episode 77 of the In Her Wallet podcast, we're diving into the world of Exchange-Traded Funds, or ETFs, and how you can use them to build a strong and diversified investment portfolio. Join Sofiia as she walks you through what ETFs are and how they work, the four main types of ETFs to include in your portfolio (with examples), and some common mistakes to avoid when buying ETFs. Whether you're j...
76. How to Manifest More Money Into Your Life Through Cognitive Restructuring 28.06.2024 16:11
In Episode 76 of the 'In Her Wallet' podcast, Sofiia explores the powerful concept of money manifestation and how you can attract more abundance into your life through cognitive restructuring. Learn how to identify and challenge limiting beliefs about money, reframe negative thoughts, and set clear financial goals to achieve success. Tune in to discover:The basics of money manifestation and the La...
75. At 23 Years-Old She Started a Butcher and Catering Business, Sold It Just 4 Years Later: Jessi Rudisuela 19.06.2024 38:00
In episode 75 of the In Her Wallet podcast, we’re sharing an entrepreneurial success story and all the behind-the-scenes details of what it takes to build a business from the ground up. Host Sofiia welcomes Jessi, a dynamic entrepreneur who started her own butcher and catering business at just 23 years old and sold it successfully only four years later. In this episode, Jessi shares how she secure...
74. Hot Girl Summer Prep: Money Edition 13.06.2024 13:57
In episode 74 of the In Her Wallet Podcast, we're diving into Hot Girl Summer Prep - Money Edition to ensure your summer is as financially fabulous as it is fun! Join host Sofiia as she explores essential topics like managing work-life balance with reduced summer hours, creating a budget for summer splurges, and planning for big ticket events without the stress. Discover smart fashion and beauty s...
73. How to Show Up on Social Media to Build Community and Drive Sales with Personal Branding Coach Daria Ast 05.06.2024 38:05
In episode 73 of the In Her Wallet podcast, we talk about how to show up on social media in 2024 to create community and drive sales. Our host Sofiia is joined by Daria Ast, a Vancouver-based personal branding coach who helps creators with less than 10,000 followers monetize their platforms (yes, that's possible!). Whether you're just starting to build your Instagram presence or looking to boost a...
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