Imperfect Action

Amy Porterfield is the online course creation, list building and webinar queen. She has been a big inspiration for me, and her Digital Course Academy program is a big part of why I shifted from client work to a digital product-based business. When it comes to creating an online course, Amy Porterfield is a fountain of knowledge, and in this episode she’s sharing some of her biggest tips for creati...

Before you commit to creating an online course, there are some key decisions you need to make - or else you're going to wind up with some problems further down the track! This episode is from an Instagram Live I ran recently, where I worked through Amy Porterfield's Ultimate Course Creation Starter Kit - which you can download from http://stephtaylor.co/amy Follow me on Instagram at http://instagr...

Making the decision to create an online course isn’t an easy one to make - it’s no small decision, but creating an online course can have such a big impact on your business so it’s definitely something to consider. Here are a few signs that creating an online course is a good next step in your business… Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Ins...

Not all online courses are created equal. In fact, there are 5 different types of online courses and in this episode I’m looking at all 5 types, and when you might create them in your business. Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Instagram at http://instagram.com/stephtaylor.co

I’m a huge fan of business books. I believe that no matter how much experience you have in business, there’s always something new you can learn. This episode, I’m sharing 5 business books that have changed the way I do business. Get your free Audible trial + FREE book of your choice at http://stephtaylor.co/audible Grab the FREE Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy

I just finished a new course launch and, believe it or not, I hadn’t yet recorded a single lesson when I launched it. Crazy, right? But, there’s a reason why I did this… Actually there are 4 reasons why and this episode I’m sharing them with you. Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Instagram at http://instagram.com/stephtaylor.co

Creating an online course changed my business completely. It took me from trading time for money with one-on-one client work, to giving me the freedom to travel more, create more and run my business on my own terms. This episode I’m sharing 5 reasons to create an online course. Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Instagram at http://instagram...

Passive income can be a game-changer in your business. It’s a great way to diversify where your money is coming from, and make sure you’re not putting all your eggs in one basket. This episode, I’m looking at how you can get started with passive income in your business. Download my free ebook, 79 Ways to Up-level Your Business: http://stephtaylor.co/79 Download the Ultimate Course Creation Starter...

I recently just came out of a BIG business rut. It was a challenging time and I very nearly considered throwing in the towel altogether, and going back to a “real” job. This episode, I’m sharing how I got out of my last business rut. Hopefully if you’re feeling a bit stuck, this will help you too. Take the free 28 Day Kajabi Hero Challenge to launch your first digital product or online course: htt...

Every course launch I do, I learn a lot more than I did every previous launch before. At the end of each launch, I try to set aside some time to reflect on what worked, what didn’t work and what I learned. This episode, I’m sharing with you 5 lessons that I learned from my last online course launch - the launch of InstaBAM. Take the free 28 Day Kajabi Hero Challenge to launch your first digital pr...

Creating an online course completely changed my business - I suddenly realised that I could stop trading my time for money AND help more people at the same time. This episode, I’m looking at how to create an online course - because it’s really not that hard! Take the free 28 Day Kajabi Hero Challenge to launch your first digital product or online course: http://stephtaylor.co/hero Follow me on Ins...

I’ve been through a couple of course launches so far in my few years in business, and most people think I’m weird when I say that I LOVE launches. This episode, I’m taking you behind the scenes of how I grew my audience prior to my course launch, how I started preparing them for the course launch and how I finally launched the course. Take the free 28 Day Kajabi Hero Challenge to launch your first...

I recently launched my brand new Instagram course, InstaBAM. I was at a pretty low point in my business before the launch because I felt like I was just slogging away and not really getting anywhere. I had big hopes for this launch and everything looked like it was going to plan. This episode, I’m sharing the massive fail that happened and how I dealt with it. Take the free 28 Day Kajabi Hero Chal...

Today, I’m chatting with Emma Lewis, the founder of Canvast, about how she launched her business, how she’s marketed it so far, what’s worked well, what hasn’t worked well, and the things that she’s learnt along the way. If you’re also running a side hustle alongside your full-time job, you’re going to get a TON of tips from Emma on how to balance both. Find out more about Canvast: https://canvast...

You’ve put in the time and effort to build your email list using a free lead magnet or opt-in, you’ve created a nurture sequence and you’ve promoted it to your audience. Now you have real subscribers who actually care about what you have to say! But, how do you know what to send your email list? This episode, we’re looking at how often to email your list, what to send your email list and the real...

Let me guess - you’re too busy to spend time marketing your business, right? Well, here’s a fact for you: If you don’t spend the time working ON your business, nobody else will. If you’re only marketing your business when things are a little bit quiet and you need a few more clients or customers, then your audience is going to see right through that. This episode, I’m sharing my 5 top tips to find...

I use a ton of marketing tools in running my businesses - in fact, I reckon I’ve tried and tested a few hundred small business marketing apps over the past few years. This episode, I’m running you through the key apps I use, love and recommend. Yes, this episode does contain some affiliate links, but you can rest assured I’m only recommending tools that I genuinely love. See the full list of marke...

Organic social media marketing used to be enough on its own. We've all heard the success stories: Multi-million dollar businesses built off the back of free social media marketing alone. But, times have changed. Is it still enough to just market your business using organic social media marketing alone? Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor...

Pru Chapman is the founder of the Owner’s Collective. She is a business mentor, strategist and speaker, with over 15 years experience in business strategy, psychology and leadership development. Today, we’re chatting about how to find a good business mentor (and how to avoid choosing a dud), how to get the most out of business coaching or mentoring, and the pros and cons of group coaching, vs one-...

InstaBAM is your complete A-Z game plan to ignite your business with Instagram, minus the fluff. It kicks off on 8 July 2019, but doors close on 5 July 2019 - and won't reopen until September at the very earliest. Find out more + enrol at http://stephtaylor.co/enrol I hope to see you inside the community!

Just because a business has more Instagram followers than a competing business doesn’t mean it’s a more profitable business. The follower count on its own really doesn’t mean much. The quality of your followers, on the other hand, that means a lot. Here are a few reasons why it’s important to attract the right followers. Download my free cheat sheet: http://stephtaylor.co/ig Follow me on Instagram...

Instagram marketing looks simple. You sign up for a free account, pop up some posts and people will follow you. But, it’s not quite that simple. I keep seeing the same mistakes over and over again on Instagram, so in today’s episode I’m looking at just that - the 5 reasons you’re not seeing results from your Instagram marketing. Download my free cheat sheet: http://stephtaylor.co/ig Follow me on I...

A huge part of successful Instagram marketing is having a drool-worthy Instagram feed. But, did you know that getting a beautiful Instagram feed is actually easier than you think? This episode, I’m sharing some of my favourite tools for making your Instagram content look spot-on. The best part? They won’t break the bank! YOU DON’T WANT TO MISS: My absolute favourite Instagram scheduling tool, and...

Creating Instagram content all the time can be really difficult - not to mention time-consuming and/or expensive! So, naturally, you’re going to want to curate Instagram content from different sources. This episode, we’re looking at some good places to source and curate Instagram content from (plus the pitfalls to watch out for!) You don’t want to miss: My favourite free and paid stock photo websi...

Instagram has changed a lot in the last 5 years. I recently reflected on how marketing on Instagram is a vastly different landscape to what it was back when I first started. This episode, I’m sharing 5 massive differences between Instagram marketing in 2019 vs in 2014. Download my free cheat sheet: http://stephtaylor.co/ig Follow me on Instagram: http://instagram.com/stephtaylor.co