IMDaily - Innovate Marketing Daily

Leading Real Estate Tech and Data Platform PunchListUSA Rebrands as BOSSCAT™ "Our new phase of growth as BOSSCAT™ marks a major milestone in our journey to transform homeownership, making it more accessible and hassle-free for the 230 million homeowners in America," said BOSSCAT™ CEO and Co-Founder, Min Alexander . "We have evolved to be more than "punch list" in both name and services. Our team,...

REI Co-op to open in Durango, Colorado in spring 2025. "We have long been interested in joining the Durango community. Despite the closest REI store being over 100 miles away, we have nearly 9,000 active members in the area," said Janet Hopkins, REI regional director. "We look forward to being a resource to all and partnering with nonprofits doing incredible work to protect natural places and crea...

Casey's , The Nation’s Third Largest Convenience Retailer Announces New Three-Year Strategic Plan. “Casey’s has delivered exceptional performance over the last three years, growing our inside same-store sales by 6.5% this past fiscal year, and expanding our footprint by over 350 stores since 2020,” said Casey’s President and CEO Darren Rebelez . “Our new strategic plan demonstrates that Casey’s is...

Batteries Plus Reaches Remarkable Milestone with Highest Record Sales Month in Company History. "This company milestone is truly something to celebrate because it was the definition of a team effort," said Jon Sica , Chief Business Officer of Batteries Plus. "As a franchisor - everything starts and ends with supporting our franchisees - from our savvy marketing plan hitting at just the right time....

7 Brew Coffee Continues National Expansion, Surpasses 100th Location Milestone. “7 Brew’s record-breaking expansion is 100% occurring because of the Brew Crew team. It’s simply the best team in the country! Whether it’s Florida, Wisconsin, Texas or Indiana, a positive experience is undefeated… that’s what the Brew Crew team creates every day, now in over 100 communities around the country. I’m jus...

Advisor Group Rebrands As Osaic . "We are excited to announce our new brand and believe it truly pulls together our culture, community, experience, and diversity of thought into one inspiring story," said James Price , President & CEO, Osaic. "As we went through the brand and naming process, we decided to go with a brand that could be uniquely ours. The mission and promise underlying Osaic is...

Forcura Signs CSI Pharmacy , Marking Entry Into Home Infusion Market. “Forcura will be crucial to accelerating our conversion to a cloud-based system to improve our visibility of outstanding orders and decrease the turnaround of signed orders,” said Conner Nelson , director of operations at CSI Pharmacy. “This venture represents a significant step for our company as we continue to explore new stra...

Stylitics Names Juliana J. Prather, as Chief Marketing Officer. “We are thrilled to welcome Juliana to Stylitics,” said Rohan Deuskar , Founder and CEO of Stylitics . “Her experience and leadership as a global marketing leader in the retail industry make her the perfect addition to our company. She understands the importance of the customer experience for retail success and the power of AI-driven...

SuperMouth ®, the First Dentist-Invented MouthCare Systems for Kids, Launches Nationwide, Celebrates the Summer of Smiles. "I created SuperMouth because I couldn't find safe, effective, and fun oral care products for kids that I felt confident recommending to my patients," said Dr. Kami Hoss , dentist and founder of SuperMouth. "We're revolutionizing the way families approach oral care by offering...

Exclaimer Enters New Era of Audience Connection With Refreshed Brand Identity. “After careful review, we realized there was a real opportunity to put our customers at the heart of our thinking and better engage with an audience that spans branding, communication, engagement, and even dovetails into demand generation,” said Exclaimer’s Chief Marketing Officer, Carol Howley. “Koto was the perfect pa...

Linkwell Health Names Bill Van Wyck New Chief Product Officer, Announces Expansion of Popular Targeted Engagement Solutions Product Suite. “Bill’s experience scaling healthcare technology platforms makes him perfectly suited to drive the next phase of our growth,” said Nathan W. Adams , President and CEO of Linkwell Health. Linkwell Health is a consumer engagement company that leverages powerful t...

Transitions In Leadership As Acadia Healthcare Appoints Heather Dixon as Chief Financial Officer. “Heather is a highly respected senior executive who has a proven track record of strong financial leadership at companies across the healthcare ecosystem," said Chris Hunter, Chief Executive Officer of Acadia. "Acadia is building significant momentum in our business, as we are advancing all five key a...

Advanced Sterilization Products Announces Chad Rohrer As President. “Chad is a proven and inspirational leader who has built and led a world-class commercial team since joining ASP,” said Tami Newcombe, President & CEO of Fortive’s Advanced Healthcare Solutions segment. “He has a sterling reputation in the medical technology industry earned through his success in leading and growing businesses...

loanDepot Makes Executive Changes and Streamlines Organization. "As we continue to advance our Vision 2025 plan, we expect to drive automation and operating leverage and invest in customer-facing tools and solutions, as well as implement operational and structural changes to optimize and streamline our business and position loanDepot for long-term growth and success,” said President and Chief Exec...

Trend Management Launches New Location in Nashville. “Nashville is one of the largest influencer marketing hubs in the U.S. which makes it a perfect fit for our second office location,” said Trend CEO Ted Raad. Raad founded Trend in 2019 after his wife and social media influencer, Dede Birkelbach Raad (@dressupbuttercup), garnered a massive online following and grew her business. When Raad noticed...

M Corp Rebrands as 11:59 to Relaunch Firm as Digital Transformation Powerhouse “At 11:59, our vision and mission are to advise our clients on The Art of the Possible in digital transformation,” said Co-Founder and CEO Alex Castro . “Our new brand reflects our commitment to helping organizations bring the future into focus by leveraging today’s technologies with a firm grasp on the ever-changing la...

Kyndryl Named to Newsweek ’s List of the Top 100 Global Most Loved Workplaces For 2023 and Is Ranked Among 100 Global Companies Recognized for Putting Respect, Caring and Appreciation for Employees at the Center of Their Business. “Kyndryl is thrilled to join this list of leading employers just 18 months since our company was established,” said Maryjo Charbonnier , CHRO at Kyndryl. “We’re committe...

OCR Labs Relaunches as IDVerse - An OCR Labs Company in the Expanding Universe of Online Identity Verification. IDVerse leads the quest to build a Zero Bias™ platform that utilizes proprietary generative AI technology to truly verify digital identity for anyone, anytime, anywhere. “With OCR Labs we set out to develop an identity verification solution, from scratch. The birth of IDVerse means we’re...

Gluware, Inc. Is Showcasing the Out-of-the-Box Network Hyperautomation Capabilities of Gluware 5.1 at Cisco Live "Our continued collaboration with Cisco and its solutions really shines through at Cisco Live each year, and the pre-built enhancements of Gluware 5.1 ensure that this will hold true again in 2023," said Jeff Gray , CEO and Co-founder of Gluware. LINKS Gluware Website: https://gluware.c...

Parks Automotive Group Welcomes Franchise Equity Partners As Minority Joint Venture Partner. "Our Parks family and team are thrilled to welcome Franchise Equity Partners as a minority shareholder. There is a strong alignment with our company's values and vision. It has been a pleasure getting to know Michael Esposito , Scott Romanoff , Don Reese , Mark LaNeve , and the entire talented FEP team," s...

UnifyWork Founder and CEO Stephen McHale Recognized as Smart Business Dealmakers Dealmaker of the Year. "Stephen's visionary leadership and dedication to developing an equitable hiring technology platform is set to transform the employment experience for both employers and job seekers," says Dustin Klein, Chief Content Officer of Smart Business Network. "His ability to raise $7.5 million in prefer...

Manganum Productivity Extension attracts second round of seed investment from Mitgo . "Our mission is to make desktop browsers more productive, turning them into organised and efficient workspaces with functionality beyond what was previously possible. And, being an extension, we don't ask users to change their browser - we just make their Chrome better." - Uladzimir Yankovich , Founder of Manganu...

Leading Culture Management Consulting Firm, CULTURE PARTNERS , Names Erez Yereslove to Spearhead Its Marketing Efforts. Culture Partners' proprietary Culture Equation Journey activates a company's culture for sustained growth. It is a multiyear program designed to empower everyone in an organization – regardless of position or department – to take personal ownership of business success. The Cultur...

Materialise and Vuzix Corporation Announce Collaboration to Bring Smart Eyewear to Customers. The collaboration between Vuzix and Materialise can provide these third-party OEM companies with a flexible platform for producing smart eyewear with creative designs, rapid prototyping services, and fast and flexible production of small series. "With its speed, flexibility and digital DNA, 3D printing of...

Human in Motion Robotics Inc. Announces $10 Million Investment to Close Series A Round. "We are thrilled to announce this significant investment and strategic partnership with Beno Holdings . The investment marks a major milestone for HMR, providing substantial resources to accelerate research and development efforts, expand production capabilities, and drive market penetration." Said Dr. Siamak A...