Alison McLean

Ignite Ur Wellness Business

Business EN ↓ 353 episodes

For wellness practitioners — physical therapists, yoga teachers, chiropractors, acupuncturists, health coaches and massage therapists — ready to build an online business and stop trading time for money in the clinic. Host Alison McLean, DPT, ERYT, HHP, rebuilt her own practice online after a health event ended her in-person work. Now she works 10-15 hours a week at multiple six figures — and teaches skilled clinicians how to do the same without burnout, debt, or losing credibility. Turn your clinical expertise into income that isn't tied to appointments. New episodes weekly.

Author

Alison McLean

Category

Business

Podcast website

igniteurwellness.com

Latest episode

Jul 7, 2026

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Episodes

302. You Don’t Need to Be an Influencer to Build a 6-Figure Wellness Business 22.07.2025

I often find that with most practitioners, they're exhausted before they start because they think building a profitable online business means becoming an influencer. But it’s time to change that narrative.  Believe it or not, you don't need to be an influencer to build a six-figure, or even multiple six-figure business. I’m going to share with you exactly how strategy trumps follower count...

301. The Summer Strategy You Didn’t Know Your Business Needed 15.07.2025

Facing the dreaded summer slowdown? Let’s reframe your mindset this summer. When you start showing up rested, happy, and fulfilled, your body will be happier, and your wellness will be better. Which will allow you to show up better as an entrepreneur and for your clients. It’s time to start investing in activities that create and support your long-term success. Together, we can find that “sweet sp...

300. Celebrating 300 Episodes: The Power of Showing Up, Evolving, and Growing 08.07.2025

Celebrating 300 podcast episodes and years of consistent growth! From a practitioner's dream to a thriving business strategy, learn how staying the course through challenges has brought lasting success and fulfillment. Tune in as I recount the evolution of my podcast with my business podcasting from initial Facebook Lives, through imposter syndrome, to becoming a voice of hope and healing in o...

299. How to Grow Your Dream Business When Your 9–5 Drains You 01.07.2025

Tired of feeling like your day job is holding you back from your business dreams? Trying to build your business on scraps of energy can feel discouraging. Tune into this episode to discover how successful entrepreneurs use pockets of time and strategic planning to create thriving wellness businesses. Turn those high-energy moments into impactful marketing moves and set the stage for a business tha...

298. The Energetic Leap No One Talks About (But Every Successful Entrepreneur Makes) 24.06.2025

Finding yourself caught in the loop of planning but not acting? Learning how to bet on yourself isn't just about confidence, it's a commitment to taking action and creating the life you envision.  I had to bet on myself with no evidence that I could actually make it happen, but I did, and so can you. You manifest success by mastering the art of trusting yourself. It's this energetic sh...

297. When Depth Meets Algorithm: How to Make Your Work Land Without Selling Out 17.06.2025

Feeling overwhelmed by Instagram's demands? You don't have to be. Many wellness entrepreneurs face this one challenge, and it’s how to harness the power of Instagram efficiently. Jump into today's episode for strategies to help you create effective, bite-sized content that converts. It’s time to reduce the time you spend creating content while still achieving valuable engagement and bu...

296. Your Niche Will Emerge—But Only If You Do This First 10.06.2025

Many practitioners spend hours trying to find the 'perfect' niche before they start posting or selling. What if I told you that you can just get started and let your niche emerge naturally? In this episode, you’ll discover how showing your authentic self in your content helps build lasting relationships and turns followers into clients. Key Takeaways from the Episode: Stop restricting your...

295. Overcome Tech Overwhelm & Grow Online with Betty DuPont 03.06.2025

Struggling with tech in your wellness business? My client, Betty Dupont's joins us this episode to share her journey of overcoming tech hurdles to achieve a six-figure business. Betty reveals how she overcame tech challenges and crafted sustainable revenue streams through coaching with me. She shares how to adapt your practice for resilience, increase profitability through strategic pricing, a...

294. The Sales Strategy That Doesn’t Feel Like Sales at All 27.05.2025

Do you feel awkward talking about sales? It’s time to shift your mindset and transform your perspective.  ⬥Selling is Serving⬥ Selling should be about sharing value and education, not convincing or forcing. It’s time to learn how to build genuine client connections. When you focus on delivering value, your ideal clients will naturally follow. Discover how to plant seeds of value, share compelling...

293. How Rachel Redmond Escaped $5K Burnout Months & Created a Freedom-Focused $18K Hybrid Biz 20.05.2025

Are you feeling stuck in your wellness business? Well then buckle up for this inspiring convo with Rachel Redmond, a licensed acupuncturist & functional medicine practitioner, who has skyrocketed her business sustainably. Here’s how she did it. Rachel went from $5k months to consistent 5-figure months, peaking at an 18k month! Her secret? Combining on-ground acupuncture with online programs, m...

292. From Fear to Flow: Using Failure as Fuel for Your Business Growth 13.05.2025

Stop fearing failure before you even begin. Focus on the potential and possibility of success, and use your failures as stepping stones that help you continue moving forward. That's where the magic happens in growing your wellness business. In this episode I’m going to share with you the two pivotal insights from conferences I recently attended that will help you transform your business strate...

291. Ditch Perfect: Why Your Messy Story Sells More Than Your Expertise 06.05.2025

In the world of wellness, authenticity trumps perfection. ​​The wellness industry is evolving. Personal storytelling has become a powerful tool on social media, that is all about building a genuine connection with your audience. Let your story be the bridge between your expertise and those who need it most. In this episode I will help you discover how weaving personal stories into your Instagram c...

290. Beyond Willpower: The Energetic Marketing Strategy That Changed Everything 29.04.2025

Consistency in marketing isn't about willpower, it's about desire. It’s time to transform your marketing by aligning with your authentic self. When you start creating content from a place of passion and alignment, you will naturally attract higher quality clients and fulfillment. Tune into this episode where I will share ​​strategies that will help you transform your marketing challenges a...

289. What 6 Figure Earners Do Monthly 22.04.2025

Your business numbers matter far more than you might think. Ignoring your numbers might be sabotaging your growth. Knowledge isn’t just power, it is YOUR growth engine for your business. Stop letting fear dictate your financial narrative. Transformative business decisions come from the power of knowing your numbers.  Whether you're fearing your current financial state or simply ready to optimize y...

288. The Confident Invitation Framework: How Wellness Entrepreneurs Can Convert More Clients Through Authentic Invitations 15.04.2025

Breaking free from hesitation to confidently invite others into your wellness business can change everything. It's all about the invitation. Your potential clients are overwhelmed with options; make sure they know you're the solution they've been looking for. Join us in rethinking how wellness entrepreneurs grow. It's not about twisting arms; it's about making clear, confident...

287. Balancing Family & Business: Essential Marketing Strategies for Wellness Entrepreneurs 08.04.2025

Are you dreaming of ways to seamlessly integrate family life and business growth in your business? In this episode we will explore four key strategies that will support you in doing just that:  Bio Optimization : Ensuring your social media bios are clear, concise, and optimized to attract and convert new leads while you sleep. Strategic Networking : Engaging in targeted community events to build y...

286. Preventing Burnout in Your Wellness Practice: Sustainable Strategies for Health Entrepreneurs 01.04.2025

Burnout and exhaustion are pervasive issues that so many wellness practitioners are facing in the health and wellness industry because of unsustainable work practices. Having experienced it first-hand, I’m sharing this important episode with you to encourage you to restructure your business and personal routines to foster a more fulfilling and energized professional life. I will help you rethink y...

285. Building a Recession-Proof Wellness Business: How to Reach $100K+ With Multiple Revenue Streams | Business Growth Strategies 25.03.2025

You can't control the economy, and you can't control life's curveballs…BUT, you can build a business that's resilient to these challenges.  In times of economic uncertainty, creating multiple revenue streams and mastering ethical sales conversations can provide financial stability for your wellness business. In this episode I’m sharing with you how you can grow your wellness practice to 100k and b...

284. From Workshop to Clients: The Ultimate Social Media & Email Follow-Up Strategy for Wellness Coaches 18.03.2025

Tired of hosting endless workshops that don't convert into real clients? It’s time for you to learn how to turn your workshops into powerful client acquisition tools using strategic social media and email follow-ups. My proven Instagram and email follow-up system, the Workshop to IG/Email Conversion Pipeline, bridges the gap between your workshops and program signups, ensuring your hard work pays...

283. The 5-Step Wellness Pricing Formula: How Holistic Practitioners & Health Coaches Can Stop Undercharging | Practitioner's Guide with Pricing Matrix 11.03.2025

Crafting your wellness business pricing strategy isn't just about picking numbers at random. Undercharging for your healing services can lead to burnout and resentment. It's time to discover the proven 3-step method to set prices that reflect your unique holistic value and attract the right wellness clients. In this health practitioner pricing episode, we share a practical wellness service...

282. How Wellness Entrepreneurs Can Build a Digital Safety Net & Create Business Resilience 04.03.2025

Ready to discover how you as a wellness entrepreneur and hands-on practitioner can safeguard your businesses against unexpected events? In this episode, we dig into building a digital safety net with a strong online presence, offering practical steps to maintain revenue amidst life’s surprises.  I’ll teach you how you can create an engaged online audience, leverage Instagram for growth, and the si...

281. The Wellness Entrepreneur's Guide to Stress-Free Social Media Success: Instagram Strategies That Convert 25.02.2025

Are you a wellness entrepreneur struggling to maintain an effective social media presence without feeling overwhelmed? In this episode, I reframe social media as a service to your audience rather than self-promotion. Discover transformative content strategies including batching, Instagram bio optimization, and storytelling techniques that increase both visibility and conversion rates. Key Takeaway...

280. Mastering Content Strategy: Leveraging AI to Scale Your Wellness Business Without Losing Authenticity 18.02.2025

Entrepreneurs often struggle with the constant demand that comes with content creation. They end up spending countless hours creating posts that might not yield significant results. By leveraging AI as an effective tool rather than a replacement for creativity, wellness business owners can plan strategically, reduce burnout, and focus on significant tasks such as client interaction and scaling the...

279. From Burnout to Business Success: How a Vancouver Island Massage Therapist Built a Thriving Wellness Empire 11.02.2025

Kirsten Warner is a seasoned massage therapist, business coach, and owner of Cumberland Village Wellness, a massage clinic located in a serene area of Vancouver Island, Canada.  From managing a brick-and-mortar clinic in Canada to expanding online, Kirsten Warner's journey shows that pivoting with purpose can lead to unexpected success. Tune into this episode to discover how Kirsten turned a p...

278. Growing Your Online Wellness Business: Why Connection Beats Credentials and How to Turn Failure into Success 04.02.2025

Trying to grow your online wellness business? A great place to start is by focusing on connection over credentials, and beginning to reframe failure as valuable feedback. So, are you prepared to embrace being a beginner again to build a successful online wellness business? Only 12% succeed on their first online launch. By their third attempt, that number rises to 47%. Persistence is your power. St...

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