Useberry
If U Seek
Welcome to "If U Seek," the podcast where curiosity meets the world of user experience. Our title isn't just catchy; it's a gateway to a diverse exploration of UX. Each episode begins with a promise to set the stage for a journey into an interesting UX topic or trend. Whether it's design, research, development, or beyond, we promise to bring bright guests to share new insights and fresh perspectives. Designed to pique your interest and expand your knowledge, "If U Seek" invites listeners to explore the growing field of UX with us. Tune in to find out what each unique episode seeks to reveal.
Where to listen?
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Episodes
Design Maturity in Deep Tech 23.06.2026 51:39
Nikol speaks with Jui Pandya about design maturity, deep tech, and what it takes to make UX valuable inside complex, highly technical organizations. From business impact to research constraints, this episode looks at how design can move beyond the interface and shape the systems people work with. 👉 Connect with Jui on LinkedIn 🌐 Get in touch with us: Useberry.com LinkedIn...
Beyond the Happy Path: Designing Inclusive Enterprise UX 07.05.2026 41:01
Nikol speaks with Stéphanie Walter about accessibility, enterprise UX, and designing products for how people actually work. From complexity to trade-offs, this episode looks at what designing for the real world actually involves. 👉 Connect with Stephanie on Linkedin 🌐 Get in touch with us: Useberry.com LinkedIn Instagram
The Rise of Growth Design 18.11.2025 48:04
Growth designer Ramona Ziemann joins If U Seek to talk about designing with accountability, building data infrastructure that scales, and why meaningful UX impact comes from reliable systems. Across the episode, Ramona walks through the mindset that transformed her work to focusing on designs that actually drive retention, signups, and adoption. She talks about diagnosing broken funnels, testing i...
No-Nonsense UX 23.10.2025 52:38
Joe Natoli , UX consultant, author, and educator, joins If U Seek to talk about cutting through UX dogma and bringing design back to reality. With decades of experience helping teams at Fortune 100 companies, government agencies, and startups, Joe shares what really drives results in messy, fast-moving environments. As the voice behind GiveGoodUX.com and founder of UX365Academy.com , Joe has spent...
The Product Mindset Shift 02.09.2025 42:35
Eleni Lialiamou , founder of Kimolian and longtime product leader, joins If U Seek to talk about building real agency inside organizations and why product thinking is more than a job title. From redefining how teams execute ideas, to exploring how AI is changing access and creativity, Eleni brings thoughtful energy to big questions about leadership, tooling, and education. Would you like to know m...
Designing Practice, Not Process 12.08.2025 43:00
John Cleere , founder of Unmake and longtime design leader, joins If U Seek to talk about community, communication, and designing the conditions for clarity at work. From starting peer-led groups inside companies to challenging the way teams think about strategy, John shares thoughtful ideas (and some unexpected inspiration from Renaissance art). If you’ve ever tried to influence a team without pu...
Enterprise UX Without Authority 23.07.2025 37:24
Karen Manhas , Senior UX Designer at Tesco, joins If U Seek to talk about the reality of working in Enterprise UX. From redesigning legacy systems to influencing without a title, Karen shares how internal tools get built, measured, and improved. IF you would like to know more about why this kind of UX work matters more than people think (or some great tips about talking with stakeholders), this ep...
Is AI Reshaping How We Design? 26.06.2025 37:01
Kostas Giannakis , Head of Product Design & Research at Next Insurance, joins us to talk about how AI is reshaping the way teams work from faster prototyping to rethinking team structure. He shares how his team uses AI in everyday workflows and what that means for the role of designers(and other team members) today. We also touched on AI-led research interviews, the shrinking space for junior...
Research Meets ROI 06.08.2024 43:59
In this episode, we will have a lovely conversation with Sotiris Sotiropoulos, a lead UX researcher with extensive experience across various industries. Sotiris brings a wealth of knowledge in B2B, B2C, finance, retail, and telecommunications, along with a passion for team education and mentorship. He is currently serving as a lead user researcher at Meta. In this episode, we explore strategies fo...
Educating Clients in UXR 22.07.2024 44:55
In this new episode of "If U Seek," we welcome Joy Mentzing to explore the challenges of educating clients in UXR. Joy shares insights into influencing stakeholders to appreciate the value of UXR, not just in financial terms but also as a crucial aspect of business operations. She provides practical strategies for overcoming resistance, aligning UXR with broader organizational goals, and...
Decoding Conversion Insights 09.07.2024 37:46
In this episode, we take a look at the intricate balance between user-centric design and the numerical metrics that often dominate decision-making in the conversion optimization industry. Joining us is David Standen, a product design leader with a background that spans Shopify, eBay, Nokia, startup founding, and advising early-stage ventures. Throughout our conversation, David shares practical str...
Navigating Cognitive Design 25.06.2024 42:50
In this entertaining but insightful episode, we welcome Roberta Capellini, a service design & user research lead at Unicredit, renowned for her expertise in applying behavioral science to digital experiences. Roberta shares insights into leveraging behavioral science principles to optimize digital experiences, exploring topics such as conducting research, cognitive psychology's role, gener...
Exploring AI’s Impact on Research 10.06.2024 48:29
In this episode, we explore the impact of AI on research practices with Andrew Gordon, a Senior Research Consultant at Prolific, renowned for his expertise in cognitive neuroscience and misinformation reliance. Through our conversation with Andrew, we uncover the nuances of utilizing AI in research, from enhancing data collection efficiency to addressing biases inherent in online methodologies. Wh...
The Business Side of UX Design 21.05.2024 42:15
On this episode of IF U SEEK, we have the opportunity to talk with Sergei Golubev, a UX designer with over 15 years of experience. Sergei has left his design mark on giants like Microsoft, Heathrow, and British Gas. In this episode, we discuss some of the misconceptions about the value of user experience design in business. Communication is key. Sergei elaborates on how UX designers can effectivel...
Welcome to If U Seek 14.05.2024 0:13
Welcome to "If U Seek," the podcast where curiosity meets the world of user experience!
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