Nick Clason
Hybrid Ministry
Hybrid Ministry is complicated and hard. Or is it? How do pastors and youth pastors create a vibrant extension, not replacement, of what's already happening during their weekly church services? To cater in a digital ministry way to an online focused ministry audience. Reaching Millennials, Gen Z and even Gen Alpha is going to require us to rethink some of the ways we do church. Follow along on YouTube: https://www.youtube.com/@clasonnick
Author
Nick Clason
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
Episode 036: The Second Step of the Church Social Media Framework for 2023: TikTok 16.03.2023 24:59
In this episode Nick talks about the social media platform that you should most be focusing on in 2023. If you don't have time to do any other social, you should be leaning into this social platform, TikTok. He lays out the current state of TikTok, why you should go in on it, how you should go in on it, and gives links and resources to other episodes or resources to help you flesh out your social...
Episode 035: The First Step of the Church Social Media Framework: YouTube 09.03.2023 22:15
In this episode, Nick unpacks step 1 out of 6, of the church social media framework. He explains why we should start with YouTube, what the best practices are for youtube, including things like compelling hooks, titling, meta descriptions and thumbnails. And how to get started in the event you don't even have a YouTube channel started yet, how to go about doing that. All that and more! All you nee...
Episode 034: The Trailer to Preview the Complete 6-Step Church Social Media Framework for 2023 and Beyond 07.03.2023 2:25
COMING SOON! Nick will soon be unveiling his complete 2023 church social media framework. In this short trailer episode of a podcast, Nick previews what is on the horizon! Be sure you're subscribed so as soon as those podcasts drop, you're grabbing them in your podcast catcher! SHOW NOTES THE SHOW: https://www.hybridministry.xyz YOUTUBE: https://www.youtube.com/@clasonnick TIKTOK: https://www.tikt...
Episode 033: Starting and Maintaining a Church YouTube channel in 2023 02.03.2023 27:53
Ready to take your church or youth ministry to the next level? This is the video channel is for you! We believe that a strong online presence can make a significant difference in inspiring and connecting with people, and that's why we're here to share our expertise with you. No expensive camera gear or elaborate setups required! With just your cell phone and less than $100 worth of accessible equi...
Episode 032: The YouTube Trends Report and What Churches need to do about it for 2023 and Beyond 23.02.2023 34:18
In this episode, Nick combs through the 2022 YouTube Culture Trends report and dissects interesting things that YouTube discovered. To add onto that, we discuss what the digital and hybrid ministry implications should be for churches as they move deeper into 2023 and the future. How does the church shift the way it approaches ministry, not to diminsh or downplay the unchangable truths or things of...
Episode 031: Why should churches care about digital ministry in 2023? 16.02.2023 33:03
In this episode, Nick explores if there's value in digital ministry. What exactly is Hybrid Ministry? What are ways that the church can live out digital expressions that add value to in-person moments and in-person relationships? What are ways that the church can be more Hybrid? Everything you need at http://www.hybridministry.xyz Follow Along on YouTube: https://www.youtube.com/channel/UC9pjecCnd...
Episode 030: The Advantages that Churches FINALLY have on Social Media in 2023 09.02.2023 20:54
In this Episode, Nick breaks down the advantage that churches have on social and with digital media in 2023 and beyond. And how your church can lean into that advantage, not only to train, equip and raise up your own members, but also to reach those around you with the message and hope of Jesus. For complete transcripts head to http://www.hybridministry.xyz Follow along on social https://www.tikto...
Episode 029: Is Digital a Valid method to Preach God's Word? 02.02.2023 38:47
In this episode, Nick takes his listeners on a journey through his deep dive on asking the question "Is Digital a valid method to preach God's word to the world?" He explores what preaching is, the ways in which God has spoken over the years, the purpose of the church and then ultimately gives a conclusion! SHOWNOTES For all things Hybrid Ministry head to http://www.hybridministry.xyz Hangout with...
Episode 028: The Purpose of the Church and Social Media's Role within that 26.01.2023 26:24
SUMMARY In this episode, Nick discusses the purpose of the church, as laid out from Jesus in the Great Commission, as well as the 59 different times the New Testament lays out a "One Another" statement. He then disects and brainstorms different ways in which the church, through a Hybrid and Digital approach, can live out the mission and purpose of the church through some of the One Another stateme...
Episode 027: Nick's Interview with TikTok superstar, Josh Chasteen 19.01.2023 31:27
SUMMARY In this episode, Nick sits down with teacher and TikToker, Josh Chasteen. Mr Chasteen went viral on TikTok a year or so ago, in part because of his early adoption of the platform, his silly and relatable content, but he shares the story and all that's happened since that TikTok went crazy viral. In addition he shares his view and vantage point of what it's like being on TikTok as a grown a...
Episode 026: Have I already Ruined my TikTok Account? A Complete Guide to Posting a TikTok from Start to Finish 12.01.2023 21:29
SUMMARY In this episode, Nick walks through the step-by-step and page by page menu options for posting a TikTok. Whether you're versed in this or this is your first time opening the app, this guide will take you from start to finish! And Nick shares some tips on what and how to share to other social media platforms. This also comes with a complete digital downloadable guide: https://www.hybridmini...
Episode 025: The Ultimate 2023 Social Media Calendar, Strategy and Posting Guidelines 05.01.2023 18:49
SUMMARY In this episode, Nick sits down and fleshes out a weekly social media posting calendar. How often do you post? What types of content and ideas can you post? How frequently? Where and what? This is your FREE 2023 posting guide! To gain access to the FREE "Have I already RUINED my TikTok account? - A guide to posting TikToks from start to finish" next week, subscribe to Nick's YouTube channe...
Episode 024: Rob Shepherd on Starting, Growing and Making a Viral TikTok Account and Videos 29.12.2022 34:19
SUMMARY In this episode, Nick sits down with Pastor and TikTok Creator, Rob Shepherd. They discuss how he started out on TikTok, where his ideas come from, and the boundaries he needs to set up so that he doesn't become addicted to the TikTok world and keeps it all in check! Full episodes and transcripts available at http://www.hybridministry.xyz Come hang with Nick on TikTok http://www.tiktok.com...
Episode 023: 9 TikTok and Instagram Reels Videos to use at your church this week! 22.12.2022 11:07
SUMMARY In this episode, Nick sits down and gives 9 different short from video content ideas for TikTok, Instagram Reels, Facebook Reels and YouTube shorts. These are a pairing for both fun and serious. A great way to engage with your audience during the week in a hybrid setting! Come hang out at http://hybridministry.xyz Or follow me on TikTok at https://www.tiktok.com/@clasonnick Or on YouTube a...
Episode 022: Bridging the Generation Gap by using an episode of the Office. 15.12.2022 19:38
DESCRIPTION In this episode, Nick dissects an Office episode that he recently was viewing and correlating that to how older and younger generations often approach the discussion around "In-Person" and "Digital" ministry. His proposal, was less "Either/or" and instead it was a "Both/And" approach. One that he likes to call "Hybrid" What can the church take that is set to defacto "In-Person" only an...
Episode 021: Social Media in 2023 with new rules, remaining healthy personally while using social media as a tool, and the Best YouTube strategy of 2023 and Beyond! 08.12.2022 24:28
SUMMARY In this episode Nick discusses how to approach the new wave of social media, which is more about discoverability than it is about a custom curated feed. Additionally, Nick wades into the topics about remaining personally healthy while managine a social media profile and strategy. Finally, Nick discusses his personal favorite YouTube church content strategy for 2023 and beyond. Follow along...
Episode 020: Kerry Ray on the limitations of digital ministry, can we overcome it, and how do we help digital immigrants make an impact with digital natives 01.12.2022 31:07
SUMMARY In this episode, Nick finishes up from part 1 of his conversation with Kerry Ray, director of editing and publishing at YM360. Kerry talks about the limitations of digital ministry and how to best navigate some of the new challenges of digital ministry. In addition Kerry shares some of the resources that are available through YM360 for youth pastors who are in the trenches doing ministry....
Episode 019: Kerry Ray on doing ministry like Jesus did, and how technology has changed the way we ministry and communicate to teenagers in Gen Z and Gen Alpha and beyond 24.11.2022 34:28
SUMMARY In this episode Nick sits down with his friend, and YM360 General Editor and Content Director, Kerry Ray. Kerry is a veteran with over 3 decades of experience in church ministry, all in student ministry. Kerry and Nick talk about the ways in which technology has changed and shaped the ways of doing ministry. And Kerry also talks about the importance of going to a teenager's "turf" or showi...
Episode 018: The Do's, Don'ts and lessons learned from launching a YouTube channel for your church in 2022 17.11.2022 22:09
SUMMARY In this Episode Nick explains and explores his experience with YouTube. What he learned from launching a YouTube channel during COVID, and his new recommendation for churches and ministry leaders for delivering useful content online for Gen Z and Gen Alpha and beyond. Follow us on Twitter http://www.twitter.com/hybridministry Or get FREE transcripts at http://www.hybridministry.xyz Or find...
Episode 017: The Ultimate Social Media Framework for Churches to Reach Milennials, Gen Z and Gen Alpha in 2022 and Beyond 10.11.2022 23:53
SUMMARY In this episode, Nick talks through the core reasons why a Hybrid Strategy is the most effective way to reach the younger generations of milennials, Generation Z and Generation Alpha in 2022 and beyond. For Transcripts and more head to http://www.hybridministry.xyz Or join the conversation with us on twitter at http://www.twitter.com/hybridministry SHOWNOTES https://myyouthmin.com/ TIMECOD...
Episode 016: Derry Prenkert on how the invention of the iPhone has radically changed how Pastors and ministry leaders accomplish the mission 03.11.2022 43:52
SUMMARY In this episode, Nick sits down with his friend, Derry Prenkert, a 20+ year youth ministry veteran. Derry shares about the monumental shift of the invention of the smart phone. How things were before, and how things have shifted, but most importantly, how we utilize this technology for our benefit and gain to reach more students for the mission of Jesus. Follow us on Twitter http://www.twi...
Episode 015: Why We Do What We Do In Churches in 2022? 27.10.2022 21:40
SUMMARY In this episode, Nick recounts some of his most recent experiences, and pokes the question at: "Why are we doing, what we're doing in churches?" If our ultimate aim is disciple-making (Mt 28) then is the method we're operating in a church the most effective form of doing that? Follow us on Twitter at http://www.twitter.com/hybridministry Or online at http://www.hybridministry.xyz TRANSCRIP...
Episode 014: How to bridge the Generation Gap, Using Digital to Enhance Physical Ministry, and are small groups the new outreach? 20.10.2022 19:34
SUMMARY In this episode, Nick discusses the stark generation gap that is growing. In addition to that he explores and discusses how to use digital methods to enhance in the in-person ministry experience. And finally, he poses the question and idea: Are small groups the best new outreach method? Follow us on Twitter at http://www.twitter.com/hybridministry or online at http://www.hybridministry.xyz...
Episode 013: 3 Hybrid Ministry Lessons Learned from a Moving Company 13.10.2022 15:02
SUMMARY In this episode, Nick recounts his experience with his most recent move and his moving company, and pulls out some wisdom he discovered along the way about how to approach ministry and more particularly, Hybrid Ministry. Learn to Think Digital, Be Kind and Be Clear! Follow us on twitter at http://www.twitter.com/hybridministry Or online at http://www.hybridministry.xyz TIMECODES 00:00-01:1...
Episode 012: Why Email and Social may not satisfy the on demand world we live in. Is Social Media for your church even worth it? And are Big Events only for the Pastor's Ego? 06.10.2022 27:59
SUMMARY In this solo pod Nick explores three big ideas. Why Email and Social may not satisfy the on-demand world and culture that we currently live in. Is Social Media for your church even worth it Especially if you just are using it as an extension of your announcements? And are Big Events only for the Pastor's Ego? Or do they still have a place in our churches? All that and more on this week's e...
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