How'd She Do That?

On this BONUS episode of HSDT, Emily continues a special series featuring college students who have begun businesses. Today, college sophomore, Kaitlyn O'Neill, shares how her business, Honey By Kait, has thrived during the pandemic. Kaitlyn launched her brand as a way to inspire confidence in women by creating pieces that are both subtle and eye catching, because it is always the small details th...

On this week's episode of How'd She Do That?, we welcome Erin Sander, Owner of Erin Sander Design! ESD is a Dallas-based interior design firm operating in large-scale residential projects.  Discover how Erin's experiences from traveling to Spain, interning as an interior design student, starting her company, and assembling a talented team of designers has shaped her business and creative process....

On today's episode of How'd She Do That?, host Emily Landers welcomes Alicia Wood, blogger and founder of Alicia Wood Lifestyle!  From working as the Publications Director for the Dallas Stars, to starting numerous businesses and creating her successful blog on all things food, travel, fashion, faith, and lifestyle, Alicia is a proven self-starter. She has expanded her online presence while r...

On this BONUS episode of HSDT, Emily continues a special series featuring college students who began businesses during the 2020 coronavirus quarantine.  Today, dream duo and recent college graduates, Aubrey Hermen and Grace Griffin share how their friendship turned into a business partnership with their boutique, Aubrey Grace. They launched their shop as a way to inspire confidence in young women...

Sarah Brown, Founder of Pai Skincare, joins host Emily Landers on today’s episode of How’d She Do That?. Sarah is a British entrepreneur who started this all-natural skincare company in her garage, which has since become a cult favorite for women around the world! Discover how Sarah’s struggle with a skin condition called chronic urticaria propelled Pai Skincare from thought to reality, and her ca...

On today’s BONUS episode of How'd She Do That? Emily continues a special series highlighting college students who started businesses during the 2020 coronavirus quarantine. Today’s guest Abby Gearhart is the founder of Sweats By Abby G. Originally from Bentonville, Arkansas, Abby is a sophomore at Pepperdine University. Abby is a member of the Delta Gamma sorority and serves on the executive board...

On today's episode of How'd She Do That?, meet Helene Henderson- founder of Malibu Farm! Malibu Farm is located on the iconic Malibu Pier and brings organic food from local farms straight to the table. Helene is a Swedish entrepreneur, chef, cookbook author, and animal lover who moved to America as a teenager.   Discover how she went from wanting to blend into New York's crowded streets,...

On today’s BONUS episode of HSDT Emily continues a special series highlighting college students who started a business during the 2020 coronavirus quarantine. Today’s guest Halee Ann Biggs, is the founder of Hand-stitched by Halee Ann. Originally from Frisco, Texas, Halee is now a Junior at the University of Oklahoma. Halee is a member of the Chi Omega sorority at OU and serves on the exec board a...

In our first guest episode of 2021, we welcome the Founder of Weeknight Bite, Lindsay Surowitz, to the show! Lindsay is a holistic nutritionist, matcha addict, and lover of chocolate chip cookies, romantic comedies, and Sundays spent at the Farmers Market. In this episode, you'll hear more about the early years of Lindsay's career as well as her pivot towards blogging, taking on nutrition clients...

Merry Christmas and Happy Holidays! On today's episode of How'd She Do That? Emily welcomes back a popular guest — her twin sister, Whitney McIntosh! The twisters talk about all things Christmas — their shared Christmas memories, favorite traditions, memorable gifts, and much more. The hope of this episode is to bring you and yours some Christmas cheer and encourage listeners to remember all of th...

Michelle Hill, Chief Financial Officer at Citizens State Bank, joins host Emily Landers on today's episode of How'd She Do That?. At Citizens State Bank, Michelle oversees all aspects of the support services, including, but not limited to, financial services, information technology, and compliance. She oversees the budgeting process as well. Michelle was appointed to the Citizens State Bank Board...

On today's episode of How'd She Do That? meet the lovely Nicola Bathie McLaughlin, founder of the popular jewelry brand,  Nicola Bathie Jewelry . Nicola joins host  Emily Landers  and shares memories from her postgrad season of life, the early stages of her career in interior design, as well as jewelry design. She also shares about her interesting family lineage and her decision to...

Jen Pinkston — creator of TheEffortlessChic.com and founder of La Paloma — joins host Emily Landers on today’s episode of How’d She Do That?. In 2011, with the belief that effortless everyday style should be accessible to all, Jen launched the lifestyle site TheEffortlessChic.com. Today, the site is a repeat destination for readers worldwide. Jen’s styling experience range from the likes of Ellen...

Happy Thanksgiving Week Everyone!  Today's episode is a special conversation with host Emily Landers. In honor of Thanksgiving coming up this Thursday, Emily decided to share what she is grateful for from the last 25 episodes of How'd She Do That?. Spanning from multiple industries and walks of life, each guest has brought their unique point of view, insight into their industry, and wisdom from th...

Today’s How'd She Do That? guest began her business this year during quarantine inspired by her love of DIY and in hopes of spending quality time with her sister. Elizabeth Allen is a native Texan and sophomore at Texas A&M University. She recently launched her custom hand embroidered designs with Created by Eliza .  In this episode, you'll hear about her first year of college, how she st...

Anna Mae Groves, lifestyle blogger and beauty expert, joins host Emily Landers on today's episode of How'd She Do That? Anna launched her blog in May 2019, sharing all things she finds beautiful and meaningful. Listen to Anna's involvement in the beauty industry and how she overcame her fear of the unknown to go after her dream of starting a blog and her joy for teaching, writing, and helping othe...

Maia Billman is a junior at Florida State University and is the founder of MM Designs , an online shop with designs that spread love, light & truth. Maia's goal for MM Designs is to encourage her customers to know that they are loved and God wants to use them! "We are always going to make excuses as to why we aren't the right person for the job, but His grace surpasses our imperfections, fault...

On today's episode of How'd She Do That?, Alexa Leigh Meyer, founder of Alexa Leigh, joins host Emily Landers. Born in California and raised in Colorado, Alexa founded Alexa Leigh in 2010 with the vision of creating sentimental value behind every piece in a jewelry line that could be worn everyday and for any occasion. Alexa's jewelry has been seen on many celebrities such as Miranda Kerr, Ashley...

On today's episode of How'd She Do That?, Dr. Andrea Holman , an associate professor of psychology at Huston-Tillotson University, joins host Emily Landers . Andrea not only engages students in the classroom and conducts research understanding the complexities of racial identity and cultural mistrust, but she also serves as community liaison between Huston-Tillotson and other institutions in worki...

Today’s episode of How’d She Do That? will take you to the beautiful countryside of Normandy, France, and into the wonderful world of all things French country living. Sharon Santoni, author, and founder of My French Country Home shares with host Emily Landers her adventurous life, her nontraditional career path, and the wealth of wisdom she gained along the way.  You are going to love gettin...

Casey Altman joins host Emily Landers on today’s episode of How’d She Do That?. Casey is the founder of Casey Altman Design , a boutique design firm based in Aspen, Colorado. You’ll hear about her career journey after graduating from the University of Pennsylvania and how she founded her firm after a successful start freelancing for various clients. With a 99% referral base and a drive to exceed e...

On today's episode of How'd She Do That? meet the lovely Elisabeth Farris, founder of the popular baking blog,  Elisabeth and Butter . Elisabeth joins host  Emily Landers  and shares memories from her postgrad season of life, the early stages of her blog and business, and what a day in her life looks like now. Elisabeth started her blog as a way to share her love of sweets, hospital...

Paige Adams-Geller, Co-Founder and Creative Director of PAIGE , joins host Emily Landers on today’s episode of How’d She Do That? You’ll hear about Paige’s experiences in college and the entertainment industry, as well as the challenges and hardships she faced that shaped her drive to forge and take ownership of her future and life, leading to her founding PAIGE. Paige’s story of strength and resi...

On today’s episode you’ll hear about the early years of Logan’s first business, Lo Tide, her time working with the whimsical LoveShackFancy, launching Logan Tay, and how she scaled her business to include fine jewelry. Logan Tay represents a lifestyle, a joy, a passion, a happiness. Logan’s inspiration comes from the women who wear her pieces. She hopes that every piece brings love, passion, and p...

Hutton Beckcom joins host Emily Landers on today's episode of How'd She Do That? Hutton shares how she transformed her passion for travel and travel planning into a career and established Hutton|B , a luxury travel advisory. In this episode, listen to Hutton's journey from energy consultant to a luxury travel advisor, as well as her favorite places to visit! This is one you'll want to share with a...