How We Make It in NY

In this episode of How We Make It In NY , we sit down with entertainment attorney Elissa Hecker to break down what creators, entrepreneurs, and anyone building a brand need to know right now. From contracts and copyrights to social media, influencer deals, and the realities of today’s evolving entertainment landscape, Elissa shares practical insights that demystify the legal side of creating—and p...

The hot topic this spring in NYC was all about education!  Kindergarten admission, pre-school applications, college applicatons were the rage amongst the parenting community.  But what does all of this really mean and how should we be navigating this incredibly important part of our child's lives?   Introducing GAMECHANGER Tutoring Connection founder Deb Notis who joined us on the podcast thi...

Now that Dry January is over, it's time to warm up in February with some delicious wine and check out our first episode of 2026 featuring Erin Reddan from ECR Vintners.  Erin Reddan is the founder of ECR Vintners, a woman-led wine company dedicated to redefining the wine industry by creating refined, approachable wines crafted with women’s preferences in mind. While building a successful care...

Want a Hollywood smile and be excited about going to the dentist?  Meet Dr. Nadia Rodriguez on our next episode of the “How We Make It in NY” Podcast!   Located in Midtown Manhattan, Dr. Nadia Rodriguez's No Limits Dental practice is a leading luxury cosmetic dentist that helps patients achieve a natural-looking smile with the convenience of insurance accepted.  Her niche expertise lies in us...

Ready to tackle your diet and get your summer body ready?   Check out our third episode with Alli Tallman , MS, RD who is a registered dietitian with nearly 9 years of experience helping women transform their health through personalized nutrition. As a passionate advocate for sustainable health practices, Allison empowers women to break free from the cycle of restrictive dieting and emotional eati...

Welcome to our second episode with personal branding/media expert and publicist Liana Zavo from ZavoMedia PR Group !  We are so excited to interview Liana to learn more about her incredible background, how she started her successful company and all of her entrepreneurial endeavors in New York!  ZavoMedia PR Group is an award winning PR firm specializing in reputation and crisis management, persona...

Our first episode is here!   Welcome to our new podcast "How We Make it in NY" where hosts Lauren and Michael Pepin discuss entrepreneurship, ups & downs of juggling personal & professional lives & of course how we and our guests make it in the city that never sleeps! Episode 1 brings our first inaugural guests the founders of FFWD Dating, Katya Chernyak and Aeen Avini , who...