Kim Kersten

How to Expand Your Digital Footprint

Business EN ↓ 9 episodes

Join Ryan Smith and Jessica Conley on "How to Expand Your Digital Footprint," a dynamic podcast tailored for Bay Area business owners eager to grow their online presence. With 15 years of expertise in digital marketing and a keen focus on personal branding, Ryan shares actionable insights into content development and SEO strategies that can transform your business. The podcast dives deep into the latest technologies and social media trends, providing you with the tools you need to enhance your visibility in a competitive online landscape. Each episode offers a fresh perspective filled with pra...

Author

Kim Kersten

Episodes

Maximizing Local Engagement: Leveraging YouTube Shorts for Your Open Houses and New Listings 06.11.2025 3:52

In this episode, we dive into how local businesses can harness the power of YouTube Shorts to drive real engagement, visibility, and results for their events and listings. Whether you're promoting a grand opening, a weekend event, or an open house, short-form video content can capture local attention and convert viewers into attendees or customers. Learn actionable tips for content strategy, geo-t...

Maximizing Local SEO: Keyword Strategies for Small Businesses to Boost Online Visibility 29.08.2025 6:55

Understanding why keywords are so important in SEO

Leveraging Social Media Business Pages to Elevate Your Local Business Presence 22.08.2025 9:08

Expand your digital footprint by highlighting your Facebook, LinkedIn and Instagram business pages

The Virtual Business Card: A Game-Changer for Bay Area Business Networking 20.08.2025 9:20

If you attend events, meetings, or trade shows frequently, having an NFC or QR code-enabled digital business card can streamline your connections, enhance your professional image, and ensure you never miss an opportunity to follow up

Harnessing Voice Search: Transforming Your SEO Strategy for Local Business Growth 20.08.2025 11:44

In today’s digital world, voice search is quickly becoming the go-to way people find local businesses. From “Hey Siri, find a plumber near me” to “Alexa, who’s the best realtor in town?”—your customers are speaking. The question is: is your business being heard? VocalSeek helps your business get discovered on all major voice platforms, including Amazon Alexa, Google Assistant, Apple Siri, Microsof...

Leveraging LinkedIn for Local Business Success 19.08.2025 10:25

LinkedIn is ideal for both B2B and B2C marketing strategies.

Boosting Your Local Brand: DFY Podcasting to Expand Your Digital Footprint 19.08.2025 8:52

DFY Postcasting accelerates your SEO and backlink strategies.

Leveraging Your Email List: Innovative strategies for Local Business Growth 15.08.2025 8:50

Re-engaging your past customers with a compelling email campaign will give your business a big boost in sales.

Leveraging Local News Agencies: How the Press Release Can Enhance Your Digital Visibility 15.08.2025 11:35

In this episode of "How to Expand Your Digital Footprint," we delve into the powerful role local news agencies play in boosting your online visibility. Join us as we explore the art of crafting compelling press releases that not only capture the attention of journalists but also enhance your brand’s digital presence. Discover strategies to leverage local media coverage to broaden your audience rea...