How Are You Building It? - Startups, AI and Marketing

Struggling to master the art of communication in a competitive world? Discover how AI-powered coaching like Elqo is revolutionizing soft skills development — making confidence-building engaging, accessible, and deeply effective. In this episode, Will and Pradhana dive into the crucial role soft skills play in today’s job market, exploring why technical expertise alone is no longer enough. Learn wh...

In this episode, we sit down with the founder of Sorene.ai to explore how artificial intelligence is changing the way people discover and build businesses. Instead of starting with a random startup idea, Sorene.ai focuses on helping individuals understand their strengths, skills, and motivations first—then uses AI to generate business ideas and execution paths tailored specifically to them. The co...

In a world where anxiety and stress are increasingly common, innovative solutions are needed to help individuals manage their mental well-being. The podcast discussion between Prardhana and Ishita explores Steady Self, a groundbreaking voice AI application designed to assist users in overcoming panic attacks and anxiety. This blog post delves into the core features of Steady Self, its target audie...

Transform Your Instagram into a Lead Generation Powerhouse in 2026 In today's digital age, transforming your Instagram account into a lead generation platform is not just a dream; it's an achievable reality. In a recent podcast episode featuring social media strategist Madison Murphy, we uncover the secrets to building a personal brand that fosters authenticity and trust, essential for sma...

Most education systems are stuck in the past, but Samreid Manez has a bold vision to revolutionize learning with AI—starting from critical thinking skills. In this episode, discover how Valearnis is using cutting-edge AI technology to transform traditional curricula into engaging, thought-provoking experiences for students and learners of all ages. Samreid shares his journey from a geology student...

In Part 2 of How Are You Building It?, we break down how Media Maxxing actually makes money without charging brands any upfront fees. Alex explains:- how their budget-based model works- how brands pay only for real performance- how creators get paid per thousand views- why this model works better than traditional UGC marketplaces- how UGC and paid ads actually work together, not against each other...

In this conversation, I sit down with Alex, co-founder of Media Maxxing, to talk about what building a startup actually looks like before the wins show up. We cover:failing a first startup and what went wrong why distribution matters more than most tech founders think how Alex went from building side projects to working with real users what it’s like joining a startup early and growing into a co-f...

Getting your first clients is rarely about tactics or marketing. It’s about doing a few things right, things no one teaches you. In this episode, I spoke with Dominic, founder of Ads Performer from Denmark, about how he went from zero clients to building a performance-driven agency starting with local businesses and learning paid ads from YouTube. We break down:• how he landed his very first clien...