Sales Coach and Sales Trainer Ray Higdon

Home Business Profits with Ray Higdon

Ray Higdon is a bestselling author, IAOTP's #1 Sales Coach in the World, and CEO of the Higdon Group — an Inc. 5000 company that has helped sales teams generate over 300,000 new customers and 70,000+ new reps since 2017.On Home Business Profits, Ray delivers no-fluff, field-tested strategies for sales professionals who are tired of pressure, burnout, and chasing prospects who never convert. Using his proven 4P Method — Pipeline, Posture, Position, and Perspective — Ray shows you how to lead sales conversations with confidence, close without manipulation, and build a team that actually performs...

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Author

Sales Coach and Sales Trainer Ray Higdon

Category

Business

Podcast website

rayhigdon.libsyn.com

Latest episode

Oct 13, 2026

Where to listen?

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Episodes

What's The Best Way To Respond To Skepticism? 13.10.2026

The fastest way to lose a skeptical prospect is to try to convince them. That's what most people do, and Ray explains why it backfires every time. In this episode he lays out two paths for handling skepticism the right way, starting with a story about his wife Jessica, who joined his team at twenty-one years old and got mocked by her own family for it. Instead of folding, she built her business to...

How Do I Get People To Place Larger Orders? 06.10.2026

Most salespeople leave money on the table every single day because they're scared to ask one simple question. In this episode Ray tackles a topic that's red hot right now: how do you get people to place a bigger order the first time around, without pressuring them or feeling salesy about it? He breaks down two real angles he's used himself, including a story from just last week when a leader reach...

How Do I Handle Not Interested? 29.09.2026

If you are prospecting at all, you have heard it. "Not interested." Ray tackles this common objection head on in this episode and makes a bold promise: if those two words shut you down, you are losing sales you should be making. Most people actually do want to solve their problems, whether that is losing weight, making more money, or feeling better, and Ray explains why "not interested" almost alw...

How Do I Start Conversations With Strangers Online? 22.09.2026

Cold messaging gets a bad reputation, especially from influencers who tell you it is gross and beneath them. But here is the truth Ray shares in this episode: most of us do not have the level of influence to just sit back and wait for leads to show up. In this episode Ray teaches exactly how to start conversations with strangers online in a way that actually gets responses, and he tells the story...

What I Learned Training The World's Top Sales Teams And Why It Matters For Tennessee Entrepreneurs 15.09.2026

After training sales teams in over 50 countries and helping generate more than 300,000 new customers, Ray Higdon has learned exactly what separates a struggling sales rep from a world class one. It is not talent. It is not personality. It comes down to one skill that most people avoid, and in this episode Ray breaks down exactly why so many good, hardworking people stay stuck at the bottom of thei...

What Do I Say When Someone Says I Need To Think About It 08.09.2026

If you hear this objection all the time, Ray has news for you: the real problem is not the prospect, it is that you are focused more on your solution than their actual problem. In this episode Ray teaches exactly what to say when someone tells you "I need to think about it," and unlike a lot of objections that need a custom response, this one has the same answer every single time. Ray grounds this...

How Do I Follow Up Without Sounding Annoying 01.09.2026

Follow up does not annoy prospects. Bad follow up does. In this episode Ray digs into why "just checking in" is the laziest, most ineffective message you can send, and gives you the two word mindset shift that fixes it for good: be busy. Ray explains that if you are not actually busy living a full life, building your business, spending time with your kids, growing in your faith, then it is time to...

Your Need for Approval Is Killing Your Income 25.08.2026

You can protect your image or grow your income. Rarely both. Ray pulls no punches in this episode, calling out one of the biggest silent killers of sales success: the need for approval. If you're holding back from reaching out, posting content, or making the ask because you're worried about what people think, that fear is costing you real money. Ray shares from his own journey — including the real...

The Four Reasons Most People Never Reach Their Potential 18.08.2026

Most people say they want growth — right up until it requires change. In this episode, Ray gets real about why so many talented, driven people never actually hit the level they're capable of. He starts with a simple but convicting exercise: think of someone who should be further along, and someone who blew past every expectation. The gap between those two people? That gap might be telling you ever...

Sales Lessons From Rich Dad, Poor Dad's Robert Kiyosaki 11.08.2026

Ray pays tribute to one of the books that kicked off his own entrepreneur journey back in 2004 — Robert Kiyosaki's Rich Dad Poor Dad . Before digging into the sales lessons, Ray shares the behind-the-scenes story of how that book almost never made it: rejected by publishers, self-printed in car washes, and saved by a 200,000-copy invoice from Amway legend Dexter Yager. That hustle story alone is w...

The Best Closers Ask Better Questions, Not Give Better Speeches 04.08.2026

Most people lose sales because they won't stop talking. Ray breaks down why the best closers aren't the ones with the most polished pitch — they're the ones asking the right questions. From handling "let me think about it" without flinching to understanding why your prospect's problem is actually getting worse over time, this episode is a masterclass in sales that actually works. Ray walks through...

Why You're Losing Sales You Should Be Winning 28.07.2026

Most salespeople think they lost the deal because the prospect didn't have the money, wasn't ready, or found something cheaper. Ray Higdon says that's almost never the real reason. In this solo episode, Ray draws on decades of reviewing thousands of sales conversations to expose the one thing that kills more deals than anything else: failing to expand the prospect's problem. Here's the truth Ray l...

Most People Want Results Without Becoming the Person Capable of Them 21.07.2026

You can have all the goals in the world. Write them down every morning. Vision board them on your wall. But if you're not becoming the person those goals actually require, nothing is going to change. In this solo episode, Ray Higdon cuts straight to the truth: most people don't fail because they lack goals. They fail because they won't do the personal becoming that the goal demands. And he's not j...

You Don't Have a Consistency Problem… You Have This Problem 14.07.2026

If you've ever told yourself you just need to be more consistent, Ray Higdon has something to say about that — and it might shift everything. In this solo episode, Ray breaks down why consistency isn't actually your problem. After two decades of coaching thousands of people, he keeps seeing the same root cause underneath the struggle, and it has nothing to do with habits, routines, or discipline....

Your Need to Be Liked Is Killing Your Income 07.07.2026

Your need for approval might be the very thing standing between you and the income you know you're capable of. In this solo episode, Ray Higdon gets straight to it: most struggling entrepreneurs don't have a sales problem, they have an approval problem. They need acceptance from strangers, friends, family members, anyone, and that need is quietly killing their results. Ray shares how every major c...

5 Prospecting Mistakes That Are Costing You Sales Right Now 30.06.2026

If your prospecting isn't producing results, chances are you're making at least one of these five critical mistakes. In this episode, Ray Higdon lays out the exact prospecting errors that silently drain sales from network marketers and direct sellers every single day, and gives you the practical fixes to start turning things around immediately. Ray walks through each mistake with the clarity and d...

Desperation Is Killing Your Sales 23.06.2026

Your prospects don't hate your offer. They feel your desperation. And that's what's killing your sales. In this episode, Ray Higdon gets brutally honest about one of the most overlooked killers of conversion: the energy you bring into every sales conversation. Whether you call it eagerness, pushiness, or commission breath, prospects sense it and it sends them running, even when they actually want...

You Say You Want More Money, But Are You Doing THIS? 16.06.2026

Most people say they want financial breakthrough, but very few are actually walking in the faith it takes to get there. In this episode, Ray Higdon delivers a powerful and challenging message for anyone who feels stuck financially. The problem, Ray says, isn't strategy or timing. It's who you're being every single day, and whether you're truly walking in faith or just claiming to be. Ray draws on...

Getting Ignored Online? This Is Probably Why. 09.06.2026

12:47 AM   Your prospects don't hate your offer. They feel your desperation. And that's what's killing your sales. In this episode, Ray Higdon gets brutally honest about one of the most overlooked killers of conversion: the energy you bring into every sales conversation. Whether you call it eagerness, pushiness, or commission breath, prospects sense it and it sends them running, even when they act...

10 Reasons Why People Aren't Buying From You (And How to Fix It) 02.06.2026

If your sales are slow and your effort isn't producing results, this episode is exactly what you need. Ray Higdon breaks down the 10 specific reasons why people aren't buying from you — and these aren't the generic tips you've heard before. From not talking to enough people, to focusing on your solution instead of your prospect's problem, to the often-overlooked mistake of sending a video that's c...

Stop Blaming Your Leads — This Is the Real Reason You're Not Closing Sales 26.05.2026

Most salespeople and network marketers believe their closing problem is a leads problem. In this episode, Ray Higdon dismantles that excuse and reveals the two root causes behind why talented, motivated people consistently fail to close — even when they're generating leads every day. Ray shares a real, unscripted example from back-to-back major podcast appearances that perfectly exposes the single...

Where I'd Get 300+ Leads Right Now (For Free) 19.05.2026

You already have 300+ leads sitting in your social media connections right now — Ray Higdon is here to show you exactly why you're not reaching them, and the one skill that changes everything. In this episode, Ray breaks down the power of cold market messaging: what it is, why most salespeople avoid it out of fear or uncertainty, and how mastering it means you will literally never run out of peopl...

Warm Market Is Great… But It Doesn't Duplicate! 12.05.2026

Warm market works — but it's one of the least duplicatable strategies in network marketing. In this episode, Ray Higdon breaks down why building your team around warm market alone leaves 70–80% of your potential results on the table. Not everyone joining your team has strong relationships or influence with friends and family, and if that's the only tool you hand them, you're setting them up to fai...

The Brutal Truth About Why Your Results Stay the Same 07.05.2026

Most people don't have a motivation problem — they have a comfort zone problem. In this episode, Ray Higdon delivers a no-filter breakdown of the single biggest reason your results haven't changed: you're waiting to feel like taking action before you actually take it. And according to neuroscience, that feeling will never come. Your comfort zone isn't just a mindset issue — it's a chemical addicti...

Struggling with Debt? Listen to this before you do anything 05.05.2026

If debt is draining your finances, your relationships, and your peace of mind, this episode is for you. Ray Higdon sits down with debt relief expert Josh Valentine — a 14-year consumer finance veteran who has helped over 30,000 people resolve more than $1 billion in debt — for a no-fluff conversation about unsecured debt, why the banking system is designed to keep you in bondage, and what you can...

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