John S. Nash & Stephie Haynes
Hey Not The Face! Podcast
A newsletter and podcast covering the business of face-punching! heynottheface.substack.com
Author
John S. Nash & Stephie Haynes
Category
Podcast website
Latest episode
Jul 10, 2026
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Episodes
UFC & right wing politics, Saudi Arabia's boxing, Bloody Elbow's demise | Ep. 42 13.03.2024 46:36
In our latest episode, we discuss several topics, starting with the sale of Bloody Elbow and subsequent deletion of all its UFC antitrust content, as well as anything highlighting their business practices. There is an interesting conspiracy theory floating around, and it’s one that doesn’t seem too far-fetched, so we led the conversation with that. The Hey Not The Face! Podcast is a listener-suppo...
Why is Francis Ngannou so unique? | Ep. 41 12.03.2024 35:47
Francis Ngannou got away and we’re so very happy he did. Going from a $600K payday in the UFC—all because of the UFC’s hard-nosed tactics at the negotiation table—to a 10-figure purse in your second boxing match is unheard of unless your name is Conor McGregor. Ngannou may be giving the Irish superstar a run for the money in that regard very soon, and might even wind up on the coveted Forbes List...
UFC has another banner year in revenue + earnings | Ep. 40 12.03.2024 26:04
TKO Group Holdings, the conglomerate that went public last fall after the merger of the UFC with the WWE, released its full 2023 financial results last week. Having reported on their SEC and investor reports for the first and second quarter of last year, I am once again only going to focus on what we learn about the UFC’s finances from their 8-K, 10-K and earnings call. The big takeaway is that ev...
Could Ryan Garcia's callout of UFC's Sean O'Malley ever happen? | Ep. 39 12.03.2024 49:21
Ryan Garcia has once again called out UFC’s bantamweight champion Sean O’Malley. Boxing’s babyfaced superstar engaged in a back-and-forth on X (formerly Twitter) with the UFC bantamweight champion, prompting many to wonder if Oscar De La Hoya’s Golden Boy Promotions would be able to co-promote a fight with the UFC between the two sluggers. O’Malley has issued his own boxing callout last year, only...
How the WWE lawsuit could impact TKO Holdings and UFC | Ep. 38 12.03.2024 46:47
The WWE is in hot water thanks to a lawsuit filed by former employee Janel Grant. The lawsuit alleges Vince McMahon, other officials and even included a former UFC superstar engaged in sex trafficking and/or sexual assault and the suit came with evidence. McMahon resigned from all his positions at WWE and TKO Holdings within hours and the evidence from court documents has been appalling, to say th...
Setting the record straight: Dana White and Joe Rogan | Ep. 37 12.03.2024 30:22
A pair of unrelated videos surfaced yesterday that grabbed our attention, mainly for the inaccuracies contained in both. The first is a short clip of an interview former presidential hopeful Vivek Ramaswamy conducted with Dana White. The second is from the Joe Rogan Experience and features a conversation between Joe and former UFC heavyweight Brendan Schaub. Eddie Bravo was also there but the meat...
What's going on with Conor McGregor's UFC sunset clause? | Ep. 36 12.03.2024 29:10
Conor McGregor is—and has been for years—one of the most enigmatic figures in combat sports. Hell, he’s one of the most enigmatic figures in all of sports. Much like Ronda Rousey, he’s had a transcendent career journey, crossing the threshold between sports and pop culture. And with pop culture actually driving the demand for more events , stars like Conor are gold mines. Over the course of the be...
Francis Ngannou could out-earn Conor McGregor in 2024 | Ep. 35 12.03.2024 40:51
Over the course of the last few weeks, several boxing stories have dropped. We watched Showtime air its last boxing event after nearly 38 years of broadcasting the sport. From there, PBC, who had been calling Showtime their broadcasting home, ended up signing a huge deal with Amazon, so we’ve got one major promotion secured and accounted for. That brings us to Top Rank. Bob Arum, Top Rank’s founde...
MMA's top 3 stories of the year + what we think will be top in 2024 | Ep. 34 12.03.2024 33:53
MMA has had an incredible year news-wise, thanks mostly to three big stories. We’ve seen all sorts of drama, from the New Year all the way to now. We opened the first week of the year with Dana White assaulting his wife on video for the world to see. We’ve seen Power Slap become a real thing and it has now been sanctioned in California—something we would have never believed could happen last year....
New report: UFC owners took out loans to pay themselves big bucks | Ep. 33 12.03.2024 40:04
The UFC antitrust case is the gift that keeps on giving, especially recently. You may be asking yourself “What’s happened now?” and the answer to that question would be class certification. Once the honorable Judge Boulware awarded the plaintiffs class certification, it set the wheels in motion for an avalanche of discovery. Thousands of documents, text messages, e-mails and more have come to see...
Major UFC antitrust update: Injunctive relief could be indicated for plaintiffs | Ep. 32 12.03.2024 46:17
The UFC antitrust lawsuit spent three years stagnating and then a few months ago, we got big news: the honorable Judge Boulware assigned class certification and gave detailed notes that left no doubt he thought the plaintiffs had a solid case. Since then, it’s been a near-constant stream of updates, starting with the defendants’ official appeal—which was almost immediately denied by the Ninth Circ...
We have payout details for every UFC fight between 2011-2016 | Ep. 31 12.03.2024 44:07
Yesterday, news broke that the Ninth Circuit Court of Appeals denied the UFC’s appeal to the antitrust lawsuit, so of course we had to record in the dead of night to bring our listeners all the details. John explains all the upcoming dates the honorable Judge Boulware has set forth and what happens next. The Hey Not The Face! Podcast is a listener-supported publication. To receive new posts and su...
How Jon Jones is really the one who fumbled the bag | Ep. 30 12.03.2024 30:59
Francis Ngannou’s boxing debut was nothing short of incredible, and even though he didn’t get his arm raised in victory, many in the combat sports world felt he DID do enough to get the nod, but the judges instead scored it in favor of reigning lineal heavyweight champion Tyson Fury. The tally would see “The Predator” take a split decision loss—in his first boxing match!!—to the lineal heavyweight...
What the fallout from Showtime's exit from combat sports could look like | Ep. 29 12.03.2024 21:20
After nearly 38 years in business, Showtime will be calling it a day on their sports branch which mainly consists of boxing and Bellator. The rumor to this effect began a little over a month ago. Showtime boxing head Stephen Espinoza didn’t exactly make a firm denial of the rumors, nor did he outright confirm them. The Hey Not The Face! Podcast is a listener-supported publication. To receive new p...
ONE Championship's one-sided contracts | Ep. 28 12.03.2024 58:40
Over the years, John Nash has reviewed contracts from all the major MMA promotions and several big boxing contracts, as well. We’ve been able to see just how restrictive, and at times, draconian, most of the MMA agreements between promotions and athletes truly are. The UFC set the standard with their boilerplate contract and with new changes, have made it more difficult for fighters to seek legal...
Ari Emanuel's super sweet deal & rumors that Vince McMahon may sell his TKO shares | Ep. 27 12.03.2024 33:54
It’s been a busy couple of weeks in the world of MMA business and finance, but we tried to cover all the most pertinent topics. Front and center is the new filings that came out last week on the UFC’s first half of the year. We also discuss the latest rumblings of a Bellator buyout by the PFL and what that could look like in the future. Here’s a list of the points of conversation we covered in thi...
Spectrum-Disney fallout, UFC-WWE merger, antitrust updates, Fury-Ngannou & more | Ep. 26 12.03.2024 33:17
A lot has happened in the last two weeks. The court gave a date in the antitrust suit, the defendants requested an appeal, the plaintiffs responded and we’ve got all the pertinent details. Spectrum and Disney have been in a battle over rising rates to broadcast Disney’s content—specifically ESPN. John opines on how that could affect the UFC. The Hey Not The Face! Podcast is a listener-supported pu...
Nate Quarry no longer part of UFC antitrust suit but still battling for fighter rights | Ep. 25 11.03.2024 48:41
Nate Quarry might be most famously known for his fight with Kalib Starnes or for his comeback fight against Pete Sell, but he is doing much bigger things these days. These days, he’s known as one of the original plaintiffs in the UFC antitrust suit, but because he was part of the identity class, which was denied class certification, he is no longer a plaintiff. The Hey Not The Face! Podcast is a l...
Interview: Rob Maysey, Plaintiffs' attorney on UFC antitrust suit | Ep. 24 11.03.2024 1:22:01
Since the antitrust case finally received its class certification from Judge Boulware, the community has been abuzz with what the honorable judge’s written opinion means. The commentary from him was quite serious and he appears to clearly side with the plaintiffs. He used pointed language that left no doubt of this. The Hey Not The Face! Podcast is a listener-supported publication. To receive new...
Sean O’Malley will likely never make ‘McGregor money’ | Ep. 23 11.03.2024 18:40
Sean O’Malley walked out to Lupe Fiasco’s ‘Superstar’ and by all accounts, he fits that bill to a T. His title bout with Aljamain Sterling set records just by virtue of his being there. How do we know? Because Dana White said so. Yet despite his star power and despite the record-setting, he likely won’t ever make the fabled ‘McGregor money’—once referred to as ‘Anderson Silva money‘—even if he wer...
UFC antitrust lawsuit developments explained | Ep. 22 11.03.2024 37:36
This week, the UFC antitrust lawsuit finally got class certification. Judge Boulware awarded the certification to the plaintiffs (the fighters), then gave his written statement, which was brutally honest. John Nash is back to break down the judge’s statements, what they mean, and how he views the impact of the UFC’s market power over the athletes. The Hey Not The Face! Podcast is a listener-suppor...
Why the UFC is targeting right-leaning sponsors | Ep. 21 11.03.2024 58:41
There’s been no shortage of big news in the last two weeks. From Ari Emanuel’s involvement in the SAG-AFTRA strike to how much of Disney’s assets Bob Iger was talking of selling off and everything in between. Just how differently does Ari treat actors and fighters and why, as well as what “finding a partner for ESPN” might entail. The Hey Not The Face! Podcast is a listener-supported publication....
Examining Bellator's fighter contract | Ep. 20 11.03.2024 40:53
The UFC is the industry leader in MMA, without a doubt. The promotion is in the unique and very fortunate position of having a monopoly and a monopsony all at once, and their financial statements illustrate that point quite well. One of the ways they’re able to profit so heavily while the fighters make so little (around a 13-14% revenue share) is because of their incredibly draconian contracts. Th...
Comparing the PGA-LIV tour merger with UFC business practices | Ep. 19 11.03.2024 36:22
Over the last month, the sports community has been trying to process the massive bombshell the PGA tour dropped when they announced they’d be merging with the LIV tour. For months, the PGA tour told the golfing community—including golfers themselves—that they had no intention of merging with LIV. And then they did. John immediately started digging into the story and noted plenty of similarities be...
How do we fix MMA and boxing’s worst problems? | Ep. 18 11.03.2024 38:19
Let’s face it, combat sports needs a lot of work, but for the purpose of this post, we’re specifically focused on MMA and boxing . It should be noted that the latter has an advantage over mixed martial arts thanks to the Ali Act . That said, there is still a plethora of problems that need addressing in boxing. As far as MMA is concerned, there is a long and winding road ahead of any positive chang...
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