Chelsea Clarke
HerPaperRoute Podcast With Chelsea Clarke
The HerPaperRoute Podcast uncovers the smartest growth-hacking strategies and systems to help you thrive in the creator economy. We dig into affiliate marketing, list building, content marketing, monetization, and all things website flipping. As a creator, you can make more paper. You just need a plan. And we're here to deliver it to you. Hosted by website investor and Business Intermediary Chelsea Clarke of HerPaperRoute.com and NicheInvestor.com.
Author
Chelsea Clarke
Category
Podcast website
Latest episode
Sep 26, 2025
Where to listen?
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Episodes
Probability Hacking Your Goals: How To Diagram Any Goal To Improve Your Odds of Success, with Kyle Austin Young 26.09.2025 35:04
Most of us have set a Big Goal at some point. Launch a business, write a book, run a marathon, eat less Goldfish crackers at midnight...and then promptly watched it crumble like said crackers at the bottom of the bag. The problem isn't that we're lazy or unserious. The problem is that we treat goals like vague wishes instead of math problems. Math problems?! Oh no! Don't run away. Don't worry. Thi...
What The Hell Should I Sell? How To Finally Create Your Offer 18.09.2025 16:15
Read the first pages of Chelsea's new book, for free: https://herpaperroute.com/glow/ Ever sat staring at your laptop thinking, "Cool, I have a business… but what the hell am I actually supposed to sell?" You're not alone. In this episode, we're breaking down how to finally create an offer that makes sense, sells well, and feels good to deliver. No more spinning in circles, no more "throwing spag...
I Bought a Website—Now What?! Flip Strategy Breakdown Masterclass 12.09.2025 33:32
Get Chelsea's new book Glow Up Yourself: https://herpaperroute.com/glow/ So you just bought an established website. Congrats—now the real work begins. In this episode, I'm pulling back the curtain on what actually happens after you close the deal. You'll hear my exact post-acquisition game plan—what I audit first, how I find fast wins, and what I avoid when prepping a site for a profitable flip....
Stop Chasing the Past Glory Days of Your Business 08.09.2025 17:37
Remember Uncle Rico from Napoleon Dynamite ? The guy living in a van, obsessed with his high school football "glory days," and desperate enough to buy a time machine off the internet? (Spoiler: it didn't work—just zapped him in the leg.) As funny as it is on screen, a lot of us secretly run our businesses like Uncle Rico. We glamorize past wins, obsess over "what used to work," and waste energy wi...
Identity-Based Habits: The Psychology Behind Your Glow-Up Is To Trick Your Brain Like This! 03.09.2025 16:34
Feeling stuck in old patterns? Before you can scale a business, glow up your life or transform your reality, you've got to decide: who's the you doing the upgrading? In this episode, we're talking identity-based habits and why you can't glow up your life with the same mindset that kept you stuck. You'll learn how to stop ghosting the future version of yourself, the ultimate life-hack to make any h...
Interviewing an AI About What She Thinks of Humanity's Place in The Creator Economy 02.09.2025 19:59
What happens when you sit down and interview an AI about the future of creators, business, and humanity's role in all of it? In this episode, I invite my custom-built AI assistant, Olma, onto the podcast for a completely unscripted conversation. No pre-written answers, no prompts behind the curtain—just me asking questions and letting her responses guide where we go. We dive into: How AI views hum...
054: Growing a 6-Figure Email List Without Paid Ads 22.05.2024 20:22
Did you know that it is 100% possible to grow your email list organically, without having to pay for ads? In this episode, we look at 5 smart ways to grow an email list of happy subscribers, while providing you with a ton of easy email marketing tips that anyone can benefit from, but especially if you run a business. This is how I've grown my email lists to over 100k subscribers and run successful...
053: Instagram Just Changed Its Algorithm! Here's Everything You Need To Know 10.05.2024 13:29
Instagram has made a big change to its algorithm, in an effort to prioritize original content. Instagram has announced they are introducing four changes to the platform's algorithm and these changes seek to benefit content creators. Join Chelsea Clarke as we cover what these new changes mean for content creators. Here's everything you need to know about the new Instagram algorithm. TOP CREATOR RES...
052: Get More Organic Traffic With This AI SEO Tool 04.03.2024 15:30
Today we take a look at an AI SEO Tool highly praised by bloggers: RankIQ, and tackle 5 on-page SEO tips to help you better optimize your articles. If you want to get more organic traffic, this episode is for you. RankIQ review, SEO tools, and on-page SEO tips for content creators. Get $50 Off RankIQ: https://herpaperroute.com/rankbetter/ Chelsea's programs: https://herpaperroute.com/courses...
051: How To Build Generational Wealth For Your Kids and Beyond 28.02.2024 16:34
It isn't just the famous few that can create generational wealth. It's possible for you and your family, as well. In fact, anyone can do it with some time and hard work. It can involve building up a significant income in one generation, acquiring assets like homes, or investing. From there, you continue to build, eventually allowing the next generation to take over the wealth-building. That's a b...
050: How to Save $10,000 in a Year 27.02.2024 17:43
It's easier than you may think to save $10,000 in a year or less. In this episode, we break down the numbers and chat about realistic ways to hit a 10k goal, with actionable strategies you can use to start saving now. Passive income ideas: https://herpaperroute.com/passive-income-ideas/ Profit Glow Up Planner: https://herpaperroute.com/profit/ Free budget sheets: https://herpaperroute.com/free-bu...
049: Smart Money Moves to Make with Your Tax Refund 26.02.2024 13:54
Don't blow your tax refund this year, be strategic with it and use it to move yourself closer to your big money goals. Whether you're looking to pay off debt, build up your savings, invest in your future, or simply treat yourself to a well-deserved break, there is a smart money move that is right for you. Profit Planner: https://herpaperroute.com/profit/ Guides to help you start and monetize your...
048: Money Habits of Women Who Are Never Broke 24.02.2024 18:31
Ever wonder why some women never seem to struggle with money? They've mastered key money habits that keep them financially secure. In this episode, we uncover these habits so you can adopt them too and say goodbye to financial stress for good. To start using the money habits of women who are never broke, understand patience and flexibility with finance. Be willing to change your habits and ideas t...
047: Content Ideas For When You Feel Like You've Fully Covered Your Niche 23.02.2024 14:57
Struggling with content ideas? Feeling overwhelmed by the constant need for new keywords and topics? You're not alone! Many creators rely on unique sources to keep their content fresh and engaging. Instead of brainstorming endlessly, consider using these unconventional methods to find inspiration and keywords that can fuel your creativity. RankIQ SEO tool review + discount: https://herpaperroute....
046: How To Create A Vision Board For Your Dream Life and Business 23.02.2024 14:46
Ready to turn your dream into reality? Then it's time to figure out how to make a vision board that actually works –spoiler alert: it's not that hard. In this episode, Chelsea shares her vision board that came true, and provides a guide to help you create a vision board of your own. Let's start manifesting your dream life into reality. Digital Life Glow Up Planner: https://herpaperroute.com/life/...
045: How To Know If Your Email Marketing Strategy Is Working 16.01.2024 12:12
In addition to this episode, we've added bonus tips at: https://herpaperroute.com/newsletter-strategy-is-working/ The right newsletter strategy can transform your digital marketing efforts into a powerhouse of engagement and conversion. But how do you know if your newsletter is the champion of your marketing arena or if it's missing the mark? It's not just about sending out emails and hoping for t...
044: Financial Habits The Wealthy Use To Stay Rich 02.01.2024 21:16
Let's talk about some financial habits that act as the cornerstone of lasting wealth. These aren't just fleeting trends or unattainable secrets but real, concrete practices that anyone with discipline and foresight can adopt. Resources mentioned: Chelsea's Creator Community - join here! HerPaperRoute courses - take a look Learn about website investing - quick start guide By practicing good fin...
043: Building A 6-Figure Side Hustle Niche Site 31.08.2023 14:18
Is blogging dead? Nope. Nick Loper, founder of Side Hustle Nation is chatting with Chelsea Clarke about how he grew his side hustle niche site business into a 6-figure career. Nick has some great advice for niche website owners and podcasters alike. More at HerPaperRoute: https://herpaperroute.com/
042: How To Become Your Own Bank And Fund Your Future Tax-Free 25.08.2023 16:36
Want to become your own bank , so that you can fund your future, tax-free? Insurance advisor LaShundra Harmon aka The Financial Mommy is here to share tips for building wealth by using life insurance to become your own bank. We also dig into what it's like to publish a book, as she recently contributed to the Boss Up And Lead book. Get the Boss Up and Lead Book and more details: https://herpaperr...
041: Daily Habits To Support Mental Wellness For Entrepreneurs 21.08.2023 17:47
Some days life as an entrepreneur feels like a dream, while others can feel like a nightmare. Use these 10 stress and anxiety-busting mindfulness techniques to keep you grounded while you soar as an entrepreneur and creator. Join our community, free: https://herpaperroute.com/join/
040: How To Change Your Self-Sabotaging Habits So You Can Realize Your True Potential and Purpose 18.08.2023 28:52
It's time to learn how to change self-sabotaging habits that are blocking you from success. Wondering how to kick self-sabotage to the curb and welcome success with open arms? Join Chelsea Clarke as she delivers a no-bs action plan for how to proactively uncover your triggers and get past those blocks, so you can start winning. Glow Up Challenge: https://herpaperroute.com/glow/ Creator Toolkit: ht...
039: How to buy a business now, pay later. Seller financing explained. 18.08.2023 14:35
Want to buy an online business or niche site, but don't want to put down the full asking price in one payment? Seller financing may be the solution you need. In this episode, Business Intermediary Chelsea Clarke explains what seller financing is, how it can benefit both buyers and sellers and how to structure this type of deal. Resources mentioned: Online business selling platform - https://nich...
038: 7 Things Successful People Do Every Day 18.08.2023 15:29
Want to know what things successful people do every single day? Looking for ways to become more successful yourself? Yet you seem to be in your own way? This episode is for you. Free gift: Entrepreneur Toolkit https://herpaperroute.com/join/
037: Why Haven't You Trademarked Your Blog And Business Yet? 23.08.2021 21:58
Today we are covering why your business needs to be trademarked and what can go wrong if it isn't. Lawyer and Youtuber Erika Kullberg is here to help us with this. Plus, Erika shares the biggest things that helped her grow her Youtube channel to over 100,000 subscribers in less than 2 years! Resources mentioned » Partner code discount: Use code CHELSEAVIP to save 30% off the Trademark Bundle at ht...
036: Mindset Hacks To Slay Productivity 01.06.2021 34:49
Brentney Parks of Total Fit Boss Chick is a certified coach, mindset and productivity strategist, podcaster with a top 20 Entrepreneurship podcast, and mom. She's on the show today to show us how to hack our mindset and calm the chaos in business so that we can slay productivity. Start A Blog Course - Free Access ConvertKit free trial + Email marketing mistakes workshop bonus - Get this deal here...
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