Her Empire Builder Show with Tina Tower

After more than 300 episodes, this is the final episode of Her Empire Builder Show. I'm sharing why I'm closing the podcast, why the live version of Her Empire Builder finishes on 31 December 2026, what changes from 2027, and what this next chapter of business and life looks like for me. I'm not disappearing. I'm changing how I work. The final invitation to join Her Empire Builder in its current l...

Tina Tower welcomes leadership expert Cherie Canning (Luminate Leadership, Lead with Courage podcast) and shares how they first connected through social media and met in person at Christine Cochran's event.  Cherie explains how her dad's coaching and her school leadership roles shaped her early view of leadership, then how being made redundant from Flight Centre during COVID pushed her into starti...

Host Tina Tower welcomes Dr. Andrea Robertson - osteopath, naturopath, nutritionist, speaker, and "inflammation queen", to discuss women's health (especially perimenopause/menopause), avoiding burnout, and building a long-term online business.   Andrea shares her path from professional dance (including Moulin Rouge) and a large Adelaide clinic to online programs after burnout, staff upheaval, and...

In this episode, I share why I'm in Palm Springs for launch and how running a destination launch energizes me compared to launching from home. I discuss the importance of effort, mindset, and strategy for success, noting that only 12% of female business owners earn over $100,000 a year, often due to a lack of strategy and mindset. I invite you to join us in Her Empire Builder, where we provide the...

Tina Tower welcomes Hayley Osborne to the Her Empire Builder Show to talk about how having three kids under five has amplified Hayley's ambition, focus, and productivity, plus the kinds of support she says yes to (like a cleaner, lawn help, and leaning on family).   Hayley shares her journey of business reinvention, from broad marketing and brand work (including launching social pages for brands l...

In this episode, I share the behind-the-scenes journey of launching my new evergreen course, Welcome to Adulting, which aims to equip teenagers with essential life skills. I discuss the challenges I faced during the seven-week creation process and the importance of marketing strategies, including the use of video sales letters and Deadline Funnel for urgency. If you've thought about running a low...

In today's episode I am talking with business powerhouse and my good friend, Jacqueline Snyder, the founder and CEO of The Product Boss. While we're talking about business growth and running multi-million dollar online courses, we're focusing on alignment and how your business is a reflection of you and how you can grow yourself so that in turn, you can grow your business.  Where to find Tina:  *...

Ever felt like you could be doing more with your marketing but you've been focused on social media? This episode is for you so you can find out the 37 ways to market your online business and what you need to be doing to GROW.  Resources:  Get the free Marketing Audit: http://herempirebuilder.com/audit Her Empire Builder Waitlist: https://www.herempirebuilder.com/waitlist Join the free coaching wee...

  What's the secret to building a seven-figure business and a life you love? 🤔 On the latest episode, Ellie Swift reveals her journey, strategies for success, and how to live a mission-driven life while being a devoted mum and to create a sold out mastermind!   Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram:   https://www.instagram.com/tina_tower/?hl=en   YouT...

In this episode of Her Empire Builder Show, Tina Tower discusses the often overlooked but effective quiet power moves that contribute to building a sustainable and successful business. Contrary to the myth that business success requires being loud and viral, Tina shares strategies that focus on intentionality, consistency, and strategic planning.   She emphasises the importance of setting boundari...

Join me as I welcome my fabulous friend, long time client and absolute legend, Melissa Browne. Mel is a renowned financial educator, to discuss her journey from a challenging upbringing in Western Sydney to becoming a successful businesswoman and author. In this episode, Mel shares insights from her new book, 'Dare to Be Wealthy,' highlights her passion for empowering women in financial literacy,...

Is the online course industry dead? Not even close, but the $2K prerecorded course model definitely is. If your launches feel stale, your webinars aren't converting, or you're wondering how to compete in an AI-saturated market, this episode breaks down exactly what's working now: deeper transformation, always-on sales systems, intimate experiences that scale, and how to use AI without losing your...

Happy New Year! As we step into 2026, I am embracing a new vibe. It's a fresh approach to the podcast, social media and how I'm running, well, everything. I'm talking about experimentation and failure, dropping the facade of perfection and the practical things I'm changing this year to have more fun. Let me know what you're changing to be more aligned in 2026!  Resources:  Get on the waitlist for...

In the last episode of the year,  Tina Tower  invites you to close out 2025 with intention, reflection, and rest. This isn't about squeezing out more results—it's about acknowledging your progress, letting yourself feel proud, and entering the holiday season with peace and presence. Whether you're celebrating big wins, learning from missteps, or simply embracing rest, this episode is your gentle r...

In this reflective and inspiring solo episode,  Tina Tower  shares her most impactful business and personal lessons from 2025. As the year draws to a close, Tina pulls back the curtain to reveal the decisions, pivots, and strategies that led to her most expansive, profitable, and joy-filled year to date. Key Topics Covered Design Your Business Around What Matters:   Tina Tower  emphasizes aligning...

The holidays are fast approaching, and  Tina Tower  is here with a special survival guide for entrepreneurs who want to enjoy the festive season without letting their businesses fall apart. In this episode,  Tina Tower  breaks down how she transitioned from working through the holidays to taking a whole month off, and shares actionable strategies to plan ahead, maintain business continuity, avoid...

In this heartfelt episode,  Tina Tower  explores the very real experience of self-doubt as a business owner. Drawing from over two decades in business and personal moments of vulnerability, she shares tangible strategies for recognizing, managing, and overcoming self-doubt at every stage of your entrepreneurial journey. Key Topics Covered Self-Doubt Is Part of the Entrepreneurial Ride Tina Tower n...

In this episode,  Tina Tower  dives deep into strategies for achieving consistent sales in your online business without falling into the launch-only trap. She shares her own experience, highlighting the importance of combining evergreen funnels with live launching to avoid burnout and feast-or-famine cycles. Tina provides actionable advice on building evergreen offers, optimizing funnels, leveragi...

In this insightful episode,  Tina Tower  dives deep into how building a personal brand can be one of the most powerful, leveraged assets for entrepreneurs—especially course creators, thought leaders, and those seeking longevity in their business journey. She shares candid stories from her own evolution and breaks down the scalable pillars that help you stand out and thrive in today's business land...

In this episode, Tina dives deep into the psychology and strategy behind selling high-ticket courses and masterminds. She explains why selling high-ticket can actually be easier and more rewarding than selling low-ticket offers, and uncovers the essentials needed to communicate, create, and deliver transformational high-end programs. Key Topics Covered Why High-Ticket Is Easier to Sell Tina reveal...

I have my good friend Colin Boyd joining us on the podcast today! I took Colin's online course back in 2019 to help me with selling from webinar and there's things he taught that I still use in every presentation I give. In this episode he's sharing how to sell with webinar, how to get your confidence when speaking, why he moved from Australia, to the US, back to Australia and has now settled in t...

In this episode, Tina Tower dives into the art of long-term planning for entrepreneurs and course creators—redefining what "long-term" really means in today's fast-changing market. She shares her signature approach to building a realistic and impactful three-year business plan that isn't just about chasing bigger revenue but about architecting a business and life you love. Resources: Delphi AI (Ti...

In this episode, Tina Tower dives into the rapidly evolving world of artificial intelligence (AI) and its impact on the course creation industry. Tina reflects on her early predictions about AI, how those have played out, and what has really changed in the last 12–24 months—especially when it comes to information accessibility and course value. She offers actionable insights on how to future-proof...

In this episode of the Her Empire Builder Show, Tina Tower dives deep into the critical transition every successful entrepreneur faces—the CEO shift. Tina shares her own business milestones and the mindset and strategy changes that helped her break through growth ceilings, from $300k to $1M, and beyond. This episode is packed with actionable insights for course creators ready to level up and scale...

This one is extra special 💛 I'm joined by my dear friend Ashleigh Smith, co-founder of Rainbow Sky Creations and fellow teacher-turned-entrepreneur. We studied together at Sydney Uni, shared our early dreams of shaping young minds, and now we've both found new ways to teach beyond the classroom. In this inspiring conversation, Ash shares how she transitioned from teaching in schools to building a...