Healthcare Success

Business EN ↓ 252 episodes

Healthcare Success is a leading healthcare marketing and medical advertising agency for hospitals, doctors & medical practices. #HealthcareMarketing

Author

Healthcare Success

Episodes

Creating A New Healthcare 25.09.2019 53:29

Stewart Gandolf, MBA/CEO, Healthcare Success, interviews Dr. Zeev Neuwirth, regarding his book entitled, Reframing Healthcare: A Roadmap for Creating Disruptive Change.

Improving the Patient Experience 03.07.2019 31:36

Stewart Gandolf interviews Jim Merlino, Chief Transformation Officer of Press Ganey, regarding patient experience.

The Ultimate Healthcare Brand Metric: Measuring Lifetime Value 13.03.2019 18:54

In this podcast, Stewart Gandolf interviews Ed Rafalski, Chief Strategy and Marketing Officer of BayCare Health System. Ed and Stewart discuss the convergence of insurers and health systems in the midst of the health industry's rapid evolution. Read our blog on this podcast here: https://healthcaresuccess.com/blog/podcast-interview/healthcare-brand-metrics.html

Telehealth: Providers Have More Options Than Ever Before 20.02.2019 24:17

Stewart Gandolf interviews David Craig, Medical Director of Spruce Health, regarding telehealth and telemedicine. Stewart and David discuss how providers now have more options to utilize telehealth than ever before. Read our blog on this podcast here: https://healthcaresuccess.com/blog/podcast-interview/what-is-telehealth.html

Killing Cats Leads to Rats: How Healthcare Can Avoid Unintended Consequences 06.02.2019 23:29

Stewart Gandolf interviews Richard Franzi, Owner of Critical Mass for Business, regarding unintended consequences in healthcare. Stewart and Richard discuss avoiding unintended consequences in healthcare organizations; an essential topic in Richard Franzi's book "Killing Cats Leads to Rats: How Healthcare Can Avoid Unintended Consequences". Read our blog on this podcast here: https://healthcaresuc...

Online Reviews and the Patient Experience 06.02.2019 20:38

Stewart Gandolf interviews Chrissy Daniels, Partner at Press Ganey Associates, regarding patient/consumer behavior. Stewart and Chrissy discuss changing the ways patients research doctors online. Read our blog on this podcast here: https://healthcaresuccess.com/blog/podcast-interview/online-reviews-patient-experience.html

Providing a Better Patient Experience in Pharmaceuticals 23.01.2019 31:07

Stewart Gandolf interviews Doug Noland, Executive Director of Patient Experience at Astellas. Stewart and Doug discuss the shift in the landscape with regards to patient experience and how things are changing on the pharma side. Read our blog on this podcast here: https://healthcaresuccess.com/blog/pharmaceutical-marketing-advertising/pharmaceuticals-patient-experience.html

Experiential Marketing: An Exciting Time for Healthcare 17.12.2018 18:06

Stewart Gandolf interviews Aaron Gaeir, CEO/Owner of Grandesign, regarding experiential marketing. Stewart and Aaron discuss "Gaeir’s definition of experiential marketing, look at some of Grandesign’s successful campaigns in healthcare and beyond, and talk about how healthcare can create engaging campaigns and immersive experiences" Read our blog on this podcast here: https://healthcaresuccess.com...

Engage at Warp Speed With New Healthcare Technologies 08.12.2018 23:36

Stewart Gandolf interviews Ed Bennett, Founder of MarTech. Health. Stewart and Ed discuss key points in MarTech. Health's session at HCIC 2018 titled "Balancing Patient Expectations, Ethics and Provider Realities". Read our blog on this podcast here: https://healthcaresuccess.com/blog/podcast-interview/new-healthcare-technologies.html

2019 Omnibus Study Results: Female Healthcare Consumers 05.12.2018 23:16

Stewart Gandolf interviews Rob Klein, Founder/CEO of Klein & Partners, regarding his Female Healthcare Consumers 2018 Omnibus. Stewart and Rob discuss the differences between how men and women search online for healthcare and more. Read our blog on this podcast here: https://healthcaresuccess.com/blog/podcast-interview/women-in-healthcare.html

Engaging a Healthcare Audience with Video Streaming 28.11.2018 11:55

Stewart Gandolf interviews Carol Norris-Smith, Vice President Marketing and Public Affairs of Penn Medicine/Princeton Health. Stewart and Carol discuss the role of video at Penn Medicine Princeton Health, shifting their video streaming strategy, and how video streaming can be used to engage a healthcare audience. Read our blog on this podcast here: https://healthcaresuccess.com/blog/podcast-interv...

Healthcare Mergers & Acquisitions: Prepare Your Marketing Team 14.11.2018 31:21

Stewart Gandolf interviews Alan Shoebridge, Tammy Graves, and Karina Jennings. Stewart, Tammy, and Karina discuss the role of marketing & communications during mergers & acquisitions, branding, and more. Read our blog on this podcast here: https://healthcaresuccess.com/blog/hospital-marketing/healthcare-mergers-acquisitions.html Alan Shoebridge - Senior Director of National Marketing Strategy, Kai...

Your Social Media Policy: The Missing Piece in Healthcare Marketing 07.11.2018 13:32

Stewart Gandolf interviews Diane Lang, Social Media Senior Account Manager of Nationwide Children's Hospital. Stewart and Diane discuss the importance of a social media policy in every organization. Read our blog on this podcast here: https://healthcaresuccess.com/blog/healthcare-social-media/social-media-policy.html

Healthcare Thought Leadership: Building a Plan from the Ground Up 31.10.2018 17:13

Stewart Gandolf interviews Johnny Smith, National Senior Director of Marketing and Communications of Ascension Health. Stewart and Johnny discuss the importance of thought leadership and other key points from Ascension Health's presentation at SHSMD 2018. Read our blog on this podcast here: https://healthcaresuccess.com/blog/publicity/healthcare-thought-leadership.html

How Hospitals Are Optimizing Their Primary Care Footprints 22.10.2018 16:14

Stewart Gandolf interviews James Robberson, Director of Business Development of Littleton Adventist Hospital. Stewart and James discuss the importance of optimizing hospitals primary care footprint. Read our blog on this podcast here: https://healthcaresuccess.com/blog/hospital-marketing/primary-care-footprint.html

The Patient Voice: Incorporating Feedback into Your Strategies 18.10.2018 17:20

Stewart Gandolf interviews Dennis Jolley, Chief Strategy Officer of Gillette Children's Specialty Healthcare. Stewart and Dennis discuss how the incorporation of patient/consumer feedback can be used in navigating strategy shifts. Read our blog on this podcast here: https://healthcaresuccess.com/blog/patient-experience/patient-voice.html

Facebook Live: Opportunities for Healthcare Marketing Beyond Point-and-Shoot 08.10.2018 24:08

Stewart Gandolf interviews Keith Kaufelt and Anne Dreyfuss of VCU Health for our SHSMD 2018 podcast series. Stewart, Keith, and Anne discuss facebook live and other interactive content. Read our blog on this podcast here: https://healthcaresuccess.com/blog/healthcare-social-media/facebook-live-opportunities.html

The Secret to Better Care in the Changing World of Healthcare 08.10.2018 19:14

Stewart Gandolf interviews Richard Park, CEO, of CityMD for our SHSMD 2018 podcast series. Stewart and Dr. Richard Park discuss CityMD's panel discussion titled, “The Future of Primary Care: New Models, New Incentives, and New Players.” Read our blog on this podcast here: https://healthcaresuccess.com/blog/patient-experience/better-patient-care.html

The Patient-Centric Philosophy That’s Transforming One Health System 22.03.2018 16:38

Stewart Gandolf interviews Michael Boblitz, VP Planning & Business Development, at Gwinnett Health System. Stewart and Michael discuss marketing strategy, developing an annual plan, and more. Read our blog on this podcast here: https://healthcaresuccess.com/blog/patient-experience/patient-centric.html

Fixing Major Pain Points: State of Digital Healthcare Marketing 07.12.2017 21:47

Stewart Gandolf interviews Rob Klein, CEO of Klein & Partners. Stewart and Rob discuss the state of digital healthcare marketing. Read our blog on this podcast here: https://healthcaresuccess.com/blog/healthcare-marketing/digital-healthcare-marketing-2.html

The State of Healthcare Marketing Research: Reaching and Winning New Patients 15.11.2017 18:15

Stewart Gandolf interviews Rob Klein, CEO of Klein & Partners. Stewart and Rob discuss how effective market research is for staying informed on how to best reach new patients. Read our blog on this podcast: https://healthcaresuccess.com/blog/podcast-interview/state-healthcare-marketing-research-reaching-winning-new-patients.html

Creating Patient-Centered Design for the Medical Space 19.10.2017 35:22

Stewart Gandolf interviews Cheryl Janis, Owner of Cheryl Janis Design. Stewart and Cheryl discuss patient-centered design, healing art, and everything else traditional medical office design is lacking. Read our blog on this podcast: https://healthcaresuccess.com/blog/podcast-interview/patient-centered-design-podcast.html

Mayo Clinic Social Media Network: Shared Content and the Warm Arizona Sun 09.10.2017 30:38

Stewart Gandolf interviews Lee Aase, Mayo Clinic Social Media Network Director. Stewart and Lee discuss the evolution of social media in healthcare, secrets to getting good ideas for good content, and new technology. Read our blog on this podcast: https://healthcaresuccess.com/blog/podcast-interview/mayo-clinic-social-media-network-podcast.html

Hospital Ambassador: Building Bridges in the Community and Enhancing Your Brand 14.09.2017 15:20

Peter Do interviews Jenise Celestin, Director Community Relations, at Swedish Covenant Hospital. Peter and Jenise discuss activating peer-to-peer influence among your employees, the value of volunteers engaged with the community, and more. Read our blog on this podcast: https://healthcaresuccess.com/blog/podcast-interview/hospital-ambassador-enhancing-brand.html

Rollout a Winning Video Content Strategy with No Budget 14.09.2017 15:14

Peter Do interviews Keith Whitworth, Director of Marketing at University of Arkansas for Medical Sciences for our SHSMD 2017 podcast series. Peter discusses with Keith, his presentation titled "Rollout a Winning Video Content Strategy with No Budget". Read our blog on this podcast here: https://healthcaresuccess.com/blog/podcast-interview/winning-video-content-strategy.html