Michelle Leotta | Health Coach Business Mentor

Health Coach Power Community

Business EN ↓ 402 episodes

Real talk and no-BS advice for health coaches who want more clients, more confidence, and consistent income. I'm Michelle Leotta – certified health coach, mentor, and marketing pro with 20+ years of experience. I built a thriving health coaching practice from the ground up while raising kids, moving seven times, and navigating a divorce. If I can do it, you can do it. Each week, I share down-to-earth strategies and real-life stories to help you grow your practice, attract paying clients, and create the impact (and freedom) you're after. Join thousands of like-minded coaches inside the free Hea...

Author

Michelle Leotta | Health Coach Business Mentor

Category

Business

Podcast website

healthcoachpower.com

Latest episode

Jul 2, 2026

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Episodes

Ep27: Is Your Target Market Narrow Enough? 02.08.2018

Are you struggling to define your target market? In this episode Michelle explains how to make your marketing more effective by narrowing down your niche. She also talks about what types of freebies work best to grow your mailing list and why you shouldn't put the cart before the horse when trying to sell programs and services. Tune in weekly to hear more candid answers and ask your own questions...

Ep 26: The 3-Step Business Plan 18.07.2018

Has anyone ever told you that you need a business plan? The idea can be terrifying but in this episode Michelle breaks it down into 3 simple steps and provides examples. She also shares thoughts on how to work intuitively with clients and split revenue when partnering with a gym or yoga studio. Tune in weekly to hear more candid answers and ask your own questions by joining the free Facebook group...

Ep25: How To Launch Your Health Coaching Business 12.07.2018

Launching a shiny new health coaching business can be truly intimidating and prevent you from doing…anything! In this episode, Michelle breaks it down into manageable steps. She also advises on what to do during a final client session and how to prepare for a workshop. Tune in weekly to hear more candid answers and ask your own questions by joining the free Facebook group: HealthCoachPowerCommunit...

Ep24: Handling Pricing Objections Like a Pro 05.07.2018

Are you worried that your prices are too high? In this episode, Michelle shares how to not take it personally and why your target market has everything to do with your pricing. She also talks about whether or not to call yourself a "health coach" and where to begin with a client who needs a complete diet and lifestyle overhaul. Tune in weekly to hear more candid answers and ask your own questions...

Ep23: Best Passive Income For Health Coaches 04.07.2018

Have you heard about the idea of passive income but don't know where to begin? In today's show, Michelle explains the benefits and best way to incorporate these income streams into your practice – affiliate marketing. She also gives ideas for working with clients in lower-income areas and what kind of recipes to make during a cooking demo. Tune in weekly to hear more candid answers and ask your ow...

Ep22: Should You Coach Friends & Family? 27.06.2018

Have you ever worked with a friend or family member as a client? It can get awkward, so in this episode Michelle talks about how to navigate these situations. She also shares tips for managing your business finances, how to hold online coaching sessions and whether you should copyright your handouts and materials. Tune in weekly to hear more candid answers and ask your own questions by joining the...

Ep 21: Creating Your Signature Program 13.06.2018

Are you interested in creating an official, signature program for your health coaching business? In this episode Michelle guides you through the process! She also advises on frustrating clients, Facebook pixels and how to use meal planning as a value-add in your programs. Tune in weekly to hear more candid answers and ask your own questions by joining the free Facebook group: HealthCoachPowerCommu...

Ep 20: Should You Charge For an Initial Consultation? 07.06.2018

Have you been doing initial consultations, or health histories, for free? Ever wonder if you should be charging for your time instead? In this episode Michelle shares ideas for handling that all-important first meeting with a prospective client, talks about what makes a freebie or opt-in gift work like magic, and gives a few practical tips for protecting your own energy when working with private c...

Ep 19: Schedule Your Time Like a Boss 04.06.2018

Having a hard time doing it all? An entrepreneur's list of tasks is no joke and in this episode Michelle breaks down exactly how she manages her calendar. She also talks about when and how to start a Facebook group, if a health coach knows enough to work with a complicated client, and more. Tune in weekly to hear more candid answers and ask your own questions by joining the free Facebook group: He...

Ep18: Demystifying the "Coaches For Coaches" Phenomenon 28.05.2018

It's the elephant in the room and in this episode Michelle confronts it head-on: Why do so many health coaches go on to sell services to their fellow coaches? She tells her story, shares tips for helping a client with resistant weight loss, talks about healthcare flex spending accounts and lots more! Tune in weekly to hear more candid answers and ask your own questions by joining the free Facebook...

Ep 17: Is Your Opt-In Working? 18.05.2018

Do you have an opt-in or freebie on your website – something you give away in exchange for an email address? In this episode, Michelle explains how to determine if your opt-in is actually working for you. She also talks about the best way to create an online course and the difference between blog and newsletter content. Tune in weekly to hear more candid answers and ask your own questions by joini...

Ep 16: Best Continuing Education Courses For Health Coaches 15.05.2018

Have you considered doing trainings beyond your health coach certification? There are so many resources available! In this episode Michelle talks about what's worthwhile and what's not, at different points of your career. Tune in weekly for more candid answers and ask your own questions by joining the free Facebook group: HealthCoachPowerCommunity.com. Like what you hear? Check out Michelle's free...

Ep 15: How To Structure a Group Program 25.04.2018

Want to run a group program but aren't sure how to structure it? In this episode Michelle offers her advice AND free group coaching outlines! She also helps you get useful testimonials from your clients and talks about the ethics of sharing recipes. Tune in weekly for more candid answers and ask your own questions by joining the free Facebook group: HealthCoachPowerCommunity.com. Like what you hea...

Ep 14: The Myth of Email Newsletters 18.04.2018

Want to make your emails more effective and less time consuming? Then take Michelle's advice as she dispels the myth around what a "newsletter" should be. In this episode you'll also learn what tools Michelle uses for her podcast and where to start with a client who has many health issues and poor eating habits. Tune in weekly for more candid answers and ask your own questions by joining the free...

Ep 13: Best Ways To Promote Your Freebie or Webinar (Without Using FB Ads) 11.04.2018

If you've ever held a webinar, created a freebie or held any kind of event, you know that the challenge is getting people to sign up for it. In this episode Michelle shares smart ways to promote yourself that cost zero dollars! She also advises on beta testing your programs and how to help a client with asthma. Tune in weekly for more candid answers and ask your own questions by joining the free F...

Ep12: Health Fairs & Festivals 04.04.2018

Have you ever considered having or a table/booth at a health fair, festival or farmers market? In this episode Michelle shares what works at these events and what doesn't! She also discusses the value of a food journaling exercise and how to streamline your private coaching admin time. Tune in weekly for more candid answers and ask your own questions by joining the free Facebook group: HealthCoach...

Ep11: What If Clients Don't Get Results? 28.03.2018

Have you ever had a client who didn't get the results they wanted? Or are you DEATHLY afraid that you will go out there, get a client, and then fail them? Michelle talks about how to ensure your clients see progress in this week's episode, along with tips to collect money from new clients and connect with local practitioners to hold workshops. Tune in weekly for more candid answers and ask your ow...

Ep10: Nailing Your Target Market 21.03.2018

Does the idea of choosing a target market make you want to run screaming in the opposite direction? In this episode Michelle shares her story of finding her perfect target market and will lead you through an exercise to determine your own. She also discusses the most important aspect of your website and what to talk about during a 6 month client program. Tune in weekly for more candid answers and...

Ep9: What I Wish I'd Known: Starting Out As a Health Coach 14.03.2018

Curious what Michelle's first 2 years of business were like? In this episode she shares all the gory details! Michelle also gives advice for working with a client who is addicted to sugar and how to increase opt-in's from your free content. Tune in weekly for more candid answers and ask your own questions by joining the free Facebook group: HealthCoachPowerCommunity.com . Like what you hear? Miche...

Ep8: Partnering With Gyms & Yoga Studios 07.03.2018

Have you ever thought about partnering with a gym or yoga studio to help grow your health coaching business? In this episode, Michelle shares exactly how she got herself off the ground by leveraging relationships with local workout spots. She also advises on choosing a target market with a "My Best Work Statement" and how to best coach a client who has cancer. Tune in weekly for more candid answer...

Ep7: Closing The Deal Anxiety 03.03.2018

When you're meeting with a prospective client, do you break out into a cold sweat thinking about "closing the deal"? You're not alone. In this episode, Michelle shares her most powerful tool for signing clients during that initial consultation. She also talks about how to get more reach with Facebook videos, put more subscribers on your mailing list and why it's NOT worth trying to help your husba...

Ep6: Fixing Clients' Problems Without Prescribing Protocols 27.02.2018

Do you ever worry that you don't know how to fix your clients' problems? That's OK! In this episode Michelle talks about the power of staying within your scope of practice as a health coach. She also shares the 1 thing she does with every single client and drops some knowledge about digestion and gallbladder woes.  Tune in weekly for more candid answers and ask your own questions by joining the fr...

Ep5: Insurance, LLCs and Tax IDs...oh my! 27.02.2018

Is your business registered? Insured? Have its own tax ID number?  In this show, Michelle talks about all of these nit-picky business items that can drive you crazy…especially when you're first starting out. She also shares secrets for great video lighting, how to support a client around fertility and why you should stop looking at other health coaches' websites asap. Tune in weekly for more candi...

Ep4: Working with children in your practice 15.02.2018

In this episode, Michelle advises how to go about working with children in your health coaching practice, what to do with a client who has hormonal imbalances and shares her favorite book on nutrition for pregnancy. Tune in weekly for more candid answers and ask your own questions by joining the free Facebook group: HealthCoachPowerCommunity.com . Like what you hear? You'll love Michelle's free, o...

Ep3: Getting Publicity For Your Health Coaching Business 08.02.2018

This week, Michelle helps you get some free publicity for your business, shares what tools you need to host a Facebook live session and shares her experience working with clients who have had gastric bypass surgery. Tune in weekly for more candid answers and ask your own questions by joining her free Facebook group: HealthCoachPowerCommunity.com . Like what you hear? Michelle also has a free, on-d...

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